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学生对 Meta 提供的 Marketing Analytics Foundation 的评价和反馈

4.8
2,227 个评分

课程概述

This course lays the foundation of marketing analytics. You’ll learn the basic principles of marketing, the role data analysis plays in digital marketing and how data is collected and managed. By the end of this course you will be able to: • Describe how marketers use data to inform campaign decisions • Describe the basic principles of marketing • Identify why data analysis matters in digital marketing • Implement the Meta pixel to capture data used to track visitor activity on a website • Explain how an API connects data captured offline to an online platform • Describe common platforms for online data management and evaluation • Navigate Google Analytics and Meta Ads Manager reports • Explain the significance of the privacy regulations that govern the online marketing space Regardless of your current marketing and analytics experience, this course will help you build a solid foundation for incorporating data into your marketing efforts. Learners should have basic internet navigation skills and be eager to participate....

热门审阅

JI

Jul 8, 2022

This was by far the best online course that I have ever taken. It was very easy to understand, methodical and well put together. I learned so much on spare time. I can not wait for the next course.

MG

Jun 19, 2024

Your explanation is easy and simple, even though my primary language is Arabic and my English is intermediate. Your easy style made things go smoothly. Thank you for your wonderful effort."

筛选依据:

401 - Marketing Analytics Foundation 的 425 个评论(共 477 个)

创建者 Roselyn I R

May 13, 2022

There is a lot of information I learned. Being from a Marketing background, there was also some review that I appreciated. Some of the videos would stop in the middle though and I am not sure if it has something to do with the website or if it is more related to my wi-fi connection. Looking forward to the next course.

创建者 Arohi C

May 21, 2022

The course is quite helpful in establishing the context for marketing analytics in strategic communication. It further strengthens my belief that creative professionals should not only be adept at delivering meaningful and insightful communcation, but also at marketing analytics that informs communication.

创建者 Fernanda A

Feb 8, 2022

Muy básico para los que quieran saber un poco el potencial del marketing digital sin meterse al detalle de ejecución y operación. Útil para toma de decisiones en dirección de equipos que involucre estas áreas pero no sea su actividad principal.

创建者 Marty M

Jan 20, 2024

Super valuable class. I didn't give 5 stars because of the lack of hands on examples but if you take really good notes and can apply your own examples, you can learn a lot in this course. 4.5/5

创建者 Tyneil A

May 8, 2023

I feel smarter already. Eager to keep on going. Learning skills to get a career in an industry that is up and coming and has so much to offer is excited in itself

创建者 Anna D

Feb 24, 2022

Liked it a lot, covers basics on real life examples, mock access to Google or Facebook ad managers would be even better to try it out.

创建者 Daria R

Aug 1, 2022

Good basic course. Everything is very clear . It helps to sort out all the information on the shelves in the head.

创建者 Iggy Z

Sep 1, 2022

It's okay, has some basic knowledge. helps you learn the terms and understand how it works. good for beginners.

创建者 OluwaBunmi I A

Apr 23, 2023

Excellent and Explanatory. The instructor did a great job to break down in details the knowledge required.

创建者 Ahmad S R

Jul 4, 2022

It was nice although it could have gone a bit further with the explanation of analytics inside the sites

创建者 Ria A

Apr 28, 2022

I would have liked more knowledge regarding how to use google analytics and facebook ads manager.

创建者 Izyan I

Mar 23, 2022

Good information for a start marketing. Looking forward for guideline tools to use as analytics.

创建者 Abdelaziz S

Apr 19, 2022

This course provided me with an excellent introduction to the marketing analytics landescape.

创建者 Mogwang M

Sep 12, 2024

great introduction and really interesting, i wish some of the stats were more up-to-date.

创建者 Pulivarthy S

Jan 10, 2022

I'm learner from india, i want the data privacy regulation laws knowledge of my country

创建者 Catalina M

Aug 13, 2023

Bueno. Mi error al pensar que por ser entregado por Meta debía profundizar más en Meta

创建者 Geneva F

May 8, 2022

Very informative and a high level review of a college-level Digital Marketing course.

创建者 Hanlu D

Apr 26, 2022

Very detail marketing analytic foundation knowledge.

Basically covered everything

创建者 Luong M T

Dec 20, 2021

Very usefull course. It provides me some knowleges that I have nerver know before

创建者 Manu D

Feb 5, 2024

The professor was not supportive enough in solving doubts and was very ignorant

创建者 Steve A

Sep 4, 2023

Eloquent and detailed instruction with real world examples. It was fun.

创建者 John T

Apr 22, 2024

Solid information on the basics of marketing and marketing analytics

创建者 Nchimunya B

Nov 2, 2022

A very well structured and course with very useful practical content

创建者 Joseph s

Oct 20, 2023

Really solid coverage of basic accounting and financial statements.

创建者 Saturain V N

Nov 29, 2021

Nice course, I like the way teacher explain thsi course so clear.