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返回到 Foundations of Digital Marketing and E-commerce

学生对 Google 提供的 Foundations of Digital Marketing and E-commerce 的评价和反馈

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30,603 个评分

课程概述

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

热门审阅

AG

Jun 19, 2022

thank you google for this course to know what is digital marketing , how it works , what are the definations to various tacts , various terms , types of marketing, marketing funnel and so much ...

MS

Feb 13, 2023

Absolutely perfect methodology in explaining every new concept. Would recommend this course to both beginners and people with some experience in SEO and/or e-commerce looking to bolster their skills.

筛选依据：

3751 - Foundations of Digital Marketing and E-commerce 的 3775 个评论（共 7,122 个）

创建者 Natacha Z

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Jun 7, 2025

excelente material y contenido

创建者 Adinel P M

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May 30, 2025

it's great, i'm learning a lot

创建者 Pradeep - H

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Apr 23, 2025

Good and informative learning.

创建者 Shamaoon A S

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Mar 24, 2025

Good course very comprehensive

创建者 Tania M M C

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Jan 24, 2025

esta muy practico y entendible

创建者 MARIANA R L

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Jan 24, 2025

Me gustó mucho, aprendí mucho.

创建者 Laura P R L

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Nov 21, 2024

Excelente curso, muy completo.

创建者 Anna L J L

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Nov 19, 2024

Very specific course. love it!

创建者 Pierangelo S

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Nov 7, 2024

very interesting and effective

创建者 Franco L

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Nov 5, 2024

Clear, succinct and practical!

创建者 Prashant J

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Sep 19, 2024

very informative for beginers!

创建者 Sheikh M S

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Sep 2, 2024

Well-Taught. Deeply Explained!

创建者 Tayyab B

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Aug 30, 2024

Amazing course veryv very very

创建者 Marina J

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Aug 29, 2024

Easy to follow and interesting

创建者 Rajkumar K

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Aug 24, 2024

Very good to start for anyone!

创建者 Abhishek

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Jun 25, 2024

Nice and detailed explanation!

创建者 Meer H A

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May 24, 2024

Excellent course for beginners

创建者 Phillipine P

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Apr 18, 2024

this was a lovely course to do

创建者 Thành N T

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Mar 28, 2024

Excellent but it's can be more

创建者 Syndia G

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Mar 18, 2024

Found the course super helpful

创建者 swati s

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Mar 13, 2024

AMAZING COURSE VERY INSIGHTFUL

创建者 Maazshayk 2

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Mar 3, 2024

It was a Very good experience.

创建者 Joey B

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Jan 15, 2024

Loved the content and concepts

创建者 Kasra S

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Nov 9, 2023

engaging and straight forward.

创建者 Richard C

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Oct 27, 2023

Very thorough and not too hard