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返回到 Design-Led Strategy: Design thinking for business strategy and entrepreneurship

学生对 The University of Sydney 提供的 Design-Led Strategy: Design thinking for business strategy and entrepreneurship 的评价和反馈

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1,279 个评分

课程概述

This course is for entrepreneurial managers who are looking for tools and techniques to introduce exciting, innovative products or services to market quickly and informed by high-quality customer insights. It is applicable to a range of organizations from small-medium sized enterprises through to corporates, and across a range of industrial segments. The problem this course helps address is the constant pressure managers face to be innovative and introduce novel products and services for their customers. However, many creative ideas get ‘stuck’ in the boardroom or are subject to intra-organizational tensions or group think. This course provides methodologies to break through these challenges. We build on the widely known concept of design thinking but update it and apply it to advance business strategy and entrepreneurship. Over five weeks you will learn what ‘design strategy’ is, how it differs from traditional design thinking and business strategy, and how it can be used to improve existing products or services in your business, or introduce breakthrough ideas. We will also provide an exclusive, deep-dive into the practical application and impact of these strategies in one of Australia’s newest, most innovative financial institutions, UBank, and the global re-insurance giant, Swiss Re. Through conversations with their Senior Executive Leadership Teams, including UBank’s CEO, we will explore how they have embedded innovation through design thinking. By the end of this course, you will have a set of tools to inform product design and development for your own start-up, or to extend the product roadmap of an established organization....

热门审阅

JJ

Aug 19, 2019

This was very interesting and detailed oriented learning experience, giving insights towards the overall design leg strategy and components of creating a design led customer driven value proposition.

LN

Sep 17, 2021

The course material was well packed and perfectly delivered. You would feel like is classroom-based. I think customer journey mapping should be included. Overall it was interesting and insightful.

筛选依据：

201 - Design-Led Strategy: Design thinking for business strategy and entrepreneurship 的 225 个评论（共 322 个）

创建者 Simone C

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Dec 29, 2022

Very interesting

创建者 Asma A A

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Apr 8, 2022

Very good course

创建者 Surya D C

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Aug 31, 2021

Good to be human

创建者 Rajeshwaran

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Jun 17, 2020

Very good course

创建者 Fran F R

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Nov 5, 2023

Ótimo conteúdo.

创建者 Saurabh A

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Nov 20, 2021

Good Course !!!

创建者 Adebayo G

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Jul 26, 2024

Very educative

创建者 Khadijah

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Feb 20, 2022

great course

创建者 Syamsul A

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Oct 2, 2022

good course

创建者 Kelvin A

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Aug 16, 2021

Great Course

创建者 Felipe M M

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Dec 6, 2018

really good!

创建者 TEJASWINI R C

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Nov 21, 2024

it was good

创建者 DALIYA M

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Sep 26, 2020

Nice course

创建者 ASHWIN M

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May 6, 2019

Nice course

创建者 alejandra m l j

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May 17, 2021

me encantó

创建者 Niels v B

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Dec 6, 2019

Very good!

创建者 ARJUNBHAI L

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Feb 20, 2025

Excellent

创建者 Bảo Đ

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Feb 9, 2025

tuyệt vời

创建者 Yalitza V C H

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Oct 8, 2024

Excelente

创建者 Brenda C C L

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Oct 7, 2024

muy bueno

创建者 Tamer M H

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Dec 9, 2023

Excellent

创建者 ADEYEMO O

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Jun 11, 2020

Excellent

创建者 ANUBHAVA S

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Jul 13, 2020

nice hai

创建者 Nguyen T T

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Feb 18, 2023

Great!