Business-To-Consumer

企业对消费者(B2C)是一种商业模式,即服务或产品从企业直接销售给最终消费者,而最终消费者是这些产品或服务的最终用户。Coursera 的 B2C 目录为您提供了对这种商业模式的全面了解,以及在其中脱颖而出的实用技能。您将学习到 B2C 的各种要素,如营销方法、客户关系管理、数字化客户体验和电子商务战略。此外,您还将深入了解个性化、移动商务和社交媒体营销等当代 B2C 的发展趋势,掌握在数字世界中与客户有效互动的知识。
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“business-to-consumer” 的结果

  • 状态:预览

    您将获得的技能: Sales Presentation, Selling Techniques, Target Audience, Customer Relationship Building, General Sales Practices, Closing (Sales), Business-To-Consumer, Sales, Communication, Company, Product, and Service Knowledge, Sales Strategy, Product Promotion, Customer Engagement, Product Demonstration, Brand Loyalty, Rapport Building, Consumer Behaviour

  • 状态:免费试用

    您将获得的技能: 营销策略, 创新, 价值主张, 促销策略, 客户参与, 市场机遇, 增长战略, 案例研究, 营销渠道, 营销, 商业营销, B2B 销售, 商业策略, 产品营销, 面试技巧, 企业对消费者, 全球营销, 营销传播

  • 状态:免费试用

    您将获得的技能: 战略营销, 目标市场, 创新, 客户服务, 客户体验战略(CX), 促销策略, 酒店管理, 营销, 增长战略, 营销管理, 同行评审, 商业营销, 医疗保健行业知识, B2B 销售, 消费者行为, 品牌管理, 数字化营销, 接待服务, 企业对消费者, 全球营销

  • 状态:免费试用

    您将获得的技能: 数据库, 用户关系管理, 客户数据管理, 销售, 数据管理, B2B 销售, 销售流程, 企业对消费者, 销售业务, Salesforce

  • 状态:新
    状态:免费试用

    您将获得的技能: Merchandising, E-Commerce, Product Assortment, Web Applications, Business-To-Consumer, Scalability, Project Implementation, Business Technologies, Technology Solutions, System Implementation, Value Propositions, Digital Transformation, Case Studies, Solution Delivery, Systems Integration, Business Requirements, Customer experience strategy (CX), Solution Architecture, B2B Sales, Application Programming Interface (API)

  • 状态:免费试用

    University of Maryland, College Park

    您将获得的技能: Customer Retention, Loyalty Programs, Marketing Budgets, Brand Loyalty, Customer Acquisition Management, Competitive Analysis, Customer Analysis, Customer Relationship Management, Customer Insights, Marketing Channel, Marketing Analytics, Online Advertising, Customer Engagement, Marketing Effectiveness, Social Media Campaigns, Business-To-Consumer, AI Personalization, Data Ethics, Digital Marketing, Marketing Strategies

是什么让您今天来到 Coursera?

  • 状态:免费试用

    您将获得的技能: 战略营销, 目标市场, 营销策略, 创新, 促销策略, 打造品牌, 营销渠道, 社交媒体营销, 产品营销, 进入市场战略, 企业对消费者, 消费者行为, 市场分析, 全球营销

  • 状态:免费试用

    您将获得的技能: Business Software, Information Systems, Business Systems, Business Technologies, Management Information Systems, Information Technology, Enterprise Resource Planning, E-Commerce, Systems Analysis, Computer Hardware, Data Warehousing, Disaster Recovery, Networking Hardware, Business Ethics, Operating Systems, Business Process Management, Customer Relationship Management, Security Management, Business-To-Consumer, Data Security

  • 状态:预览

    University of Washington

    您将获得的技能: Marketing Psychology, Market Analysis, Consumer Behaviour, Marketing, Market Research, Marketing Planning, Strategic Marketing, Marketing Strategies, Competitive Analysis, Target Audience, Proposal Development, Marketing Channel, Business-To-Consumer, Cross-Channel Marketing, Ethical Standards And Conduct

  • 状态:预览

    Pontificia Universidad Católica del Perú

    您将获得的技能: Consumer Behaviour, Business-To-Consumer, Data Collection, Target Market, Market Share, Market Research, Customer Insights, Digital Marketing, Business Ethics, Web Analytics, Technical Communication, Data Analysis

  • 状态:新
    状态:免费试用

    您将获得的技能: E-Commerce, Business-To-Consumer, Digital Transformation, Project Implementation, Solution Delivery, Business Requirements, Business Technologies, Customer experience strategy (CX), B2B Sales

  • 您将获得的技能: Sales, Closing (Sales), Selling Techniques, Sales Presentation, Sales Strategy, Sales Process, Consultative Selling, Overcoming Objections, Prospecting and Qualification, Influencing, Value Propositions, Customer Analysis, Business-To-Consumer, Customer Relationship Building, Active Listening

是什么让您今天来到 Coursera?

主要合作伙伴

  • Adobe
  • Yonsei University
  • Goldman Sachs
  • Pathstream
  • Salesforce
  • University of Maryland, College Park
  • Emory University
  • Howard University