品牌战略课程可以帮助您学习市场定位、受众细分、品牌信息传递和竞争分析。您可以掌握创建品牌 Identity、开发独特价值主张和策划有效营销活动的技能。许多课程都会介绍 SWOT 分析、品牌资产衡量框架和数字营销平台等工具,以支持在实际工作中实施战略并衡量其影响。

您将获得的技能: Relationship Building, User Feedback, Content Strategy
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: Prompt Engineering, Customer Retention, Customer Acquisition Management, User Feedback, Responsible AI, Customer Service, Customer experience strategy (CX), Customer Success Management, Customer Engagement, Generative AI, Customer Support, Customer Analysis, AI Personalization, ChatGPT, Anthropic Claude, Artificial Intelligence, Business Process Automation, Data-Driven Decision-Making, Automation, Predictive Analytics
中级 · 专项课程 · 1-3 个月

University of Houston
您将获得的技能: 回归分析, Excel 公式, 数据驱动的决策制定, 商业数学, 预测建模, 预测, 性能分析, 电子表格软件, 博弈论, 统计, 预测分析, 分析, 微软Excel, 统计方法, 透视表和图表, 高级分析, 统计分析, 概率, 数据分析软件, 概率与统计
初级 · 课程 · 1-3 个月

Universidad Austral
您将获得的技能: Digital Marketing, Customer Relationship Management, Social Media Marketing, Digital Media Strategy, Social Media Strategy, Marketing Analytics, Marketing Strategies, Web Analytics, Marketing, Sales Process, Business Analytics, Customer Retention, Search Engine Marketing, Customer Engagement, Email Marketing, Search Engine Optimization, Content Performance Analysis, Analytics, Lead Generation, Target Audience
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: HubSpot CRM, Customer Relationship Management, Customer Data Management, Email Marketing, Marketing Materials, Business Software, Sales Development, Customer Communications Management, Sales Pipelines, Dashboard, Data Management, Customer Service, Marketing, Sales Operations, Team Oriented
初级 · 指导项目 · 不超过 2 小时
Kennesaw State University
您将获得的技能: Marketing Effectiveness, Marketing Planning, Value Propositions, Marketing, Brand Awareness, Marketing Psychology, Product Planning, Marketing Strategies, Product Knowledge, Market Dynamics, Consumer Behaviour, Company, Product, and Service Knowledge, Customer experience strategy (CX)
初级 · 课程 · 1-4 周

Real Madrid Graduate School Universidad Europea
您将获得的技能: Global Marketing, Cultural Sensitivity, Customer Engagement, Revenue Management, Customer experience improvement, Augmented and Virtual Reality (AR/VR), Marketing Strategy and Techniques, Personalized Service, Brand Management, Price Negotiation, Customer Relationship Management, Business Modeling, Innovation, Content Strategy, User Experience Design, Digital Transformation, Data-Driven Decision-Making, Business Management, Artificial Intelligence, Metadata Management
初级 · 课程 · 1-4 周

University of Virginia
您将获得的技能: 规划, 创新, 商业开发, 案例研究, 领导力培养, 组织战略, 企业战略, 员工参与, 团队管理, 创业, 增长战略, 组织领导力, 业务领导, 商业智能, 人力资源管理与规划
混合 · 课程 · 1-3 个月

University of California, Irvine
您将获得的技能: Corporate Communications, Media Relations, Strategic Communication, Target Audience, Public Relations, Social Media Management, Social Media, Stakeholder Communications, Customer Communications Management, Press Releases, Marketing and Public Relations, Advertising, Marketing Communications, Branding, Brand Management, Communication Strategies, Social Media Strategy, Stakeholder Management, Internal Communications, Content Marketing
初级 · 课程 · 1-4 周

Kennesaw State University
您将获得的技能: 防火墙, 安全控制, 网络安全, 网络风险, 网络安全战略, 持续改进流程, Virtual Private Networks(VPN), 脆弱性评估, 威胁检测, 漏洞管理, 网络攻击, 入侵检测和防御, Network Security, 网络安全政策
初级 · 课程 · 1-3 个月

Emory University
您将获得的技能: 叙事, 期望管理, 销售演示, 演讲, 协商方法, Microsoft PowerPoint, 提案制定, 管理咨询, 咨询, 数据可视化软件, 高管风采, 数据叙事, 业务咨询, 口头表达
初级 · 课程 · 1-3 个月

Fundação Instituto de Administração
您将获得的技能: 销售支持, 商务, 销售, 销售策略, 谈判, 销售流程, 客户参与, 建立客户关系, 销售培训, 销售管理
中级 · 课程 · 1-4 周