客户旅程课程可以帮助您学习客户细分、接触点分析和体验映射。您可以掌握制定个性化营销策略、分析客户 Feedback 和优化 Conversion Rate 的技能。许多课程都会介绍客户关系管理(CRM)软件、旅程映射工具和解析平台等工具,帮助您跟踪客户互动并衡量策略的有效性。

Yonsei University
您将获得的技能: 市场机遇, 创新, 案例研究, 促销策略, 商业策略, 商业营销, 营销渠道, 增长战略, 面试技巧, 价值主张, B2B 销售, 客户参与, 产品营销, 企业对消费者, 全球营销, 营销传播, 营销, 营销策略
混合 · 课程 · 1-4 周

28DIGITAL
您将获得的技能: 结算(销售), 商业开发, A/B 测试, 商业营销, 市场调查, 竞争分析, 客户分析, 冷拜访, 新业务开发, 销售, 增长战略, 销售展望, 数字化营销, 销售流程, 创业, 市场分析, 营销, 营销策划, 目标市场, 营销策略
中级 · 课程 · 1-3 个月

Coursera
您将获得的技能: 潜在客户开发, 仪表板, ChatGPT, Prompt Engineering, MarTech, 客户关系管理 (CRM) 软件, 营销策略, 客户参与, HubSpot CRM, 营销分析, 营销自动化, 电子邮件自动化
中级 · 指导项目 · 不超过 2 小时

您将获得的技能: AI Product Strategy, Backlogs, Agile Product Development, Stakeholder Communications, Product Roadmaps, Virtual Teams, Stakeholder Management, Agile Project Management, Product Strategy, Agile Methodology, User Story, Communication, Cross-Functional Collaboration, Product Lifecycle Management, Scaled Agile Framework, Negotiation, Product Requirements, Sprint Planning, Conflict Management, Product Management
初级 · 专项课程 · 3-6 个月

您将获得的技能: Process Mapping, Business Process Modeling, Business Analysis, Cloud-Native Computing, Identity and Access Management, Data Migration, Software Architecture, Stakeholder Analysis, Systems Design, Extract, Transform, Load, Systems Architecture, Stakeholder Management, Data Integration, Cybersecurity, Stakeholder Engagement, Release Management, Enterprise Architecture, Project Management, Software Testing, Information Technology
初级 · 专业证书 · 3-6 个月

University of Pennsylvania
您将获得的技能: 经济学, 市场份额, 竞争分析, 消费者行为, 社会经济学, 市场动态, 供应与需求, 公共政策, 市场分析
混合 · 课程 · 1-3 个月

University of Pennsylvania
您将获得的技能: 商业分析, 运行效率, 商业策略, 同行评审, 数据驱动的决策制定, 演讲, 广告, 数字广告, 分析, 绩效衡量, 数据分析, 业务, 营销分析, 问题管理, 营销策略, 营销
中级 · 课程 · 1-3 个月

University of California, Irvine
您将获得的技能: Internal Communications, Corporate Communications, Media Relations, Storytelling, Strategic Communication, Employee Engagement, Target Audience, Diversity Equity and Inclusion Initiatives, Public Relations, Crisis Management, Drive Engagement, Social Media, Social Media Management, Interpersonal Communications, Business Communication, Stakeholder Communications, Telecommuting, Customer Communications Management, Employee Retention, Diversity and Inclusion
初级 · 专项课程 · 1-3 个月

Coursera
您将获得的技能: Survey Creation, Customer Retention, Customer Insights, Business Research, Customer Data Management, User Feedback, Customer experience improvement
初级 · 指导项目 · 不超过 2 小时

LearnQuest
您将获得的技能: 风险管理, 容量规划, 绩效报告, 敏捷项目管理, 估算, 团队导向, Agile 方法论, 冲刺计划, 管理报告, 优先次序, 项目协调, 冲刺回顾, 敏捷软件开发, 项目绩效, 积压工作, 用户故事, 项目风险管理
初级 · 课程 · 1-4 周

Simplilearn
您将获得的技能: Marketing Strategies, Marketing, Email Marketing, Marketing Analytics, Digital Marketing, Marketing Psychology, Customer Relationship Management, Digital Advertising, Google Ads, Social Media Marketing, Target Audience, Data Collection
初级 · 课程 · 1-4 周

Microsoft
您将获得的技能: Content Performance Analysis, Prompt Engineering, Microsoft Copilot, Customer Insights, Customer Analysis, Competitive Analysis, Persona Development, Content Marketing, Content Creation, Marketing Operations, Marketing Analytics, Generative AI Agents, Marketing Design, Marketing Strategies, Marketing Planning, Marketing, Ideation, AI Personalization, Social Media Content, Data Analysis
初级 · 专项课程 · 1-3 个月