营销解析课程可以帮助您学习数据分析、客户细分、营销活动绩效衡量和投资回报计算。您可以掌握解读营销指标、优化数字战略和利用消费者洞察力推动决策的技能。许多课程都会介绍 Google Analytics、Tableau 和 Excel 等工具,这些工具支持数据解析和趋势可视化,使您能够在实际营销场景中应用自己的技能。

Kennesaw State University
您将获得的技能: Prompt Engineering, ChatGPT, Generative AI, Competitive Analysis, Case Studies, Responsible AI, LLM Application, Analysis, Artificial Intelligence
初级 · 课程 · 1-4 周

University of Colorado Boulder
您将获得的技能: 数据驱动的决策制定, 统计建模, 商业分析, 数据分析, Machine Learning 方法, 决策树学习, 预测分析, 预测建模, 回归分析, 探索性数据分析, 数据清理, 人工神经网络, 数据可视化, 微软Excel
中级 · 课程 · 1-4 周

University of Colorado System
您将获得的技能: Marketing Analytics, Anomaly Detection, Advanced Analytics, Bayesian Network, Data-Driven Decision-Making, Marketing Effectiveness, Forecasting, Marketing Strategies, Strategic Decision-Making, Strategic Leadership, Time Series Analysis and Forecasting, Simulation and Simulation Software, Predictive Analytics, Customer Analysis, Customer Engagement, Bayesian Statistics, Customer Retention, Consumer Behaviour, Reinforcement Learning, Probability Distribution
中级 · 课程 · 1-4 周

Queen Mary University of London
您将获得的技能: 统计方法, 相关性分析, 数据分析, 数据质量, 统计分析, 数字化营销, 定量研究, 分析, 回归分析, 市场调查, 数据清理, 投资回报, 营销分析, 探索性数据分析
初级 · 课程 · 1-4 周

University of Maryland, College Park
您将获得的技能: Apache Hadoop, Machine Learning Methods, Customer Analysis, MarTech, Marketing Analytics, Digital Marketing, Marketing Strategies, Big Data, Machine Learning, Artificial Neural Networks, Performance Review, Machine Learning Algorithms, Deep Learning, Artificial Intelligence, Predictive Analytics
初级 · 课程 · 1-4 周

O.P. Jindal Global University
您将获得的技能: Text Mining, Data Ethics, Data Mining, Customer Insights, Marketing Analytics, Unstructured Data, Marketing, Brand Awareness, Natural Language Processing, Predictive Analytics, Machine Learning, Data Quality
初级 · 课程 · 1-3 个月

University at Buffalo
您将获得的技能: 数据驱动的决策制定, 数据分析, 运行效率, 根源分析, 数据安全, 精益方法, 六西格玛方法, 数据伦理, 卓越运营, 质量管理系统, 数据扫盲, 物联网, 数据质量, 流程改进, 分析, 产品质量(QA/QC), 案例研究
初级 · 课程 · 1-4 周

Emory University
您将获得的技能: Marketing Analytics, AI Personalization, Data-Driven Decision-Making, Marketing Strategies, Marketing, Responsible AI, Marketing Automation, Data Ethics, Customer experience improvement, Artificial Intelligence, Customer Insights, Customer Data Management
初级 · 课程 · 1-3 个月

O.P. Jindal Global University
您将获得的技能: Marketing Analytics, Customer Analysis, Customer Retention, Predictive Analytics, Customer Insights, Data-Driven Decision-Making, Personalized Service, Marketing Strategies, Business Analytics, Customer Acquisition Management, Customer experience improvement, Loyalty Programs, Consumer Behaviour
初级 · 课程 · 3-6 个月

O.P. Jindal Global University
您将获得的技能: Anomaly Detection, Dimensionality Reduction, Unsupervised Learning, Customer Analysis, Marketing Analytics, Data Mining, Customer Insights, Applied Machine Learning, Machine Learning Algorithms, Scikit Learn (Machine Learning Library), Marketing, Unstructured Data, Statistical Machine Learning, Target Audience, Python Programming, Market Analysis, Exploratory Data Analysis, Data-Driven Decision-Making, Algorithms, Artificial Neural Networks
初级 · 课程 · 1-3 个月

IE Business School
您将获得的技能: Market Opportunities, Market Analysis, Competitive Analysis, Marketing Management, Market Intelligence, Strategic Decision-Making, Customer Analysis, Marketing Strategies, Marketing, Marketing Planning, Strategic Thinking, Business Strategy, Analysis, Business Analysis, Strategic Planning
初级 · 课程 · 1-4 周

您将获得的技能: Dashboard, Data Visualization, Data Entry, Excel Formulas, Data Presentation, Google Sheets, Spreadsheet Software, Data Literacy, Management Reporting, Business Reporting, Marketing Analytics, Market Analysis, Productivity Software
初级 · 指导项目 · 不超过 2 小时