营销战略课程可以帮助您学习客户细分、品牌定位、竞争分析和活动策划。您可以掌握数据解读、数字营销战术和内容创作策略方面的技能。许多课程都会介绍 Google Analytics、社交媒体管理平台和电子邮件营销软件等工具,展示这些资源如何增强您的营销工作并有效跟踪绩效。

Digital Marketing Institute
您将获得的技能: 数字化营销, 数字广告, 内容性能分析, 社交媒体管理, 客户参与, 目标受众, Facebook, 付费媒体, 内容战略, 社交媒体活动, 社交媒体营销, 社交媒体战略, Instagram, 内容创作, 社交媒体
初级 · 课程 · 1-4 周

University of Virginia
您将获得的技能: Intellectual Property, Digital Transformation, Business Modeling, Business Strategy, Technology Strategies, Innovation, Data-Driven Decision-Making, Value Propositions, Market Dynamics, Competitive Analysis, Computing Platforms
初级 · 课程 · 1-4 周

Emory University
您将获得的技能: Business Strategy, Corporate Strategy, Organizational Strategy, Strategic Planning, Competitive Analysis, Strategic Decision-Making, Innovation, Market Analysis, Value Propositions, Business Risk Management, Sustainable Business, Market Dynamics
初级 · 课程 · 1-3 个月

IE Business School
您将获得的技能: Strategic Marketing, Marketing Planning, Marketing Strategy and Techniques, Marketing Effectiveness, Marketing, Customer Analysis, Business Strategy, Marketing Management, Integrated Marketing Communications, Target Market, Consumer Behaviour, Needs Assessment, Value Propositions, Market Dynamics, Market Analysis, Plan Execution, Customer Engagement
初级 · 课程 · 1-4 周

IE Business School
您将获得的技能: Marketing Planning, Marketing Strategies, Marketing Effectiveness, Business Planning, Marketing Management, Customer Retention, Marketing Communications, Brand Strategy, Product Strategy, Business Strategies, Customer Acquisition Management, Marketing Budgets, Market Analysis, Customer Analysis, Competitive Analysis, Brand Awareness, Key Performance Indicators (KPIs), Smart Goals, Business Metrics, Analysis
初级 · 课程 · 1-4 周

IE Business School
您将获得的技能: Market Research, Business Research, Customer Insights, Data-Driven Decision-Making, Quantitative Research, Market Analysis, Business Intelligence, Competitive Intelligence, Market Opportunities, Marketing, Data Collection
初级 · 课程 · 1-4 周
University of Pennsylvania
您将获得的技能: Branding, Strategic Marketing, Marketing, Brand Management, Consumer Behaviour, Go To Market Strategy, Customer Insights, Marketing Strategy and Techniques, Marketing Communications, Customer experience strategy (CX), Market Analysis, Online Advertising, E-Commerce
混合 · 课程 · 1-4 周

University of North Texas
您将获得的技能: Consumer Behaviour, Strategic Marketing, Marketing Strategies, Marketing, Marketing Management, Market Research, Customer Analysis, Market Analysis, Market Opportunities, Business Strategy, Business Marketing, Business, Target Market, Competitive Analysis
初级 · 课程 · 1-4 周

Northeastern University
您将获得的技能: Business Strategy, Corporate Strategy, Strategic Thinking, Strategic Planning, Business Planning, Organizational Strategy, Business, Competitive Analysis, Strategic Marketing, Growth Strategies, Strategic Decision-Making, New Business Development, Value Propositions, Strategic Prioritization
初级 · 课程 · 1-4 周

Real Madrid Graduate School Universidad Europea
您将获得的技能: Event Planning, Customer Engagement, Marketing, Storytelling, Marketing Strategy and Techniques, Corporate Strategy, Global Marketing, Brand Management, Strategic Communication, Digital Marketing, Sustainability Reporting, Contract Management, E-Commerce, Customer experience improvement, Virtual Teams, Augmented and Virtual Reality (AR/VR), Game Theory, Blockchain, Cross Platform Development, Influencing
初级 · 课程 · 1-4 周

Macquarie University
您将获得的技能: 营销策略, 数据分析, 用户关系管理, 整合营销传播, 数字化营销, 客户体验战略(CX), 大数据, 消费者行为, 预测分析, 营销分析, 客户洞察, 营销效果, 社交媒体营销, 客户数据管理
初级 · 课程 · 1-3 个月

IESE Business School
您将获得的技能: 营销策略, 产品战略, 打造品牌, 品牌战略, 营销分析, 战略营销, 需求规划, 目标受众, 消费者行为, 市场分析, 营销渠道, 营销, 营销传播, 数字化营销, 价值主张, 客户洞察
混合 · 课程 · 1-4 周