Marketing Strategies

营销策略是为接触目标受众并吸引他们参与,并将这些参与转化为销售而制定的全面计划。Coursera 的营销战略目录教您如何制定和实施有效的数据驱动型营销战略。您将学习如何利用各种数字营销渠道、进行市场调研、了解消费者行为并分析市场趋势。此外,您还将培养根据绩效指标创建引人入胜的品牌叙事和优化营销活动的能力,从而使您具备推动业务增长和客户参与的能力。
53凭据
220门课程

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“marketing strategies” 的结果

  • 状态:免费试用

    您将获得的技能: Prompt Engineering, Microsoft Copilot, Competitive Analysis, Marketing Design, Marketing Strategies, Marketing Planning, Marketing, Marketing Analytics, Performance Reporting, Marketing Channel, Generative AI, Microsoft 365, Customer Analysis, Artificial Intelligence, Customer experience improvement, Customer Retention

  • 状态:免费试用

    Digital Marketing Institute

    您将获得的技能: Data-Driven Decision-Making, Marketing Strategies, Data Ethics, Customer Analysis, Strategic Marketing, Strategic Decision-Making, Digital Marketing, Business Analytics, Marketing Analytics, Performance Measurement, MarTech, Data Analysis, Pay Per Click Advertising, Data Management, Web Analytics and SEO, Marketing Automation, Cross-Channel Marketing, Target Audience, Smart Goals

  • 状态:免费试用

    Digital Marketing Institute

    您将获得的技能: 社交媒体战略, 营销策略, 消费者行为, 内容创作, 内容营销, 社交媒体内容, 客户分析, 社交媒体营销, 数字化营销, 数字化转型, 营销, 整合营销传播, 目标受众, 制定计划, 数字媒体战略, 数字内容, 内容战略, 社交媒体

  • 状态:免费试用

    University of California, Irvine

    您将获得的技能: 社交媒体战略, 用户关系管理, 营销策略, 内容营销, 在线广告, 叙事, 数字化营销, 消费者行为, 搜索引擎营销, 网络分析和 SEO, 关键词研究, 点击付费广告, 品牌管理, 营销传播, 社交媒体, 搜索引擎优化

  • 状态:免费试用

    University of Illinois Urbana-Champaign

    您将获得的技能: 写作, 营销策略, 促销策略, 价值主张, 消费者行为, 营销, 营销渠道, 整合营销传播, 营销管理, 产品战略, 广告, 产品管理, 战略营销, 品牌管理, 价格谈判, 营销效果, 产品生命周期管理, 市场分析, 营销传播

  • 状态:免费试用

    Yonsei University

    您将获得的技能: 营销策略, 创新, 叙事, 内容营销, 数字化营销, 品牌营销, 增长战略, 营销, 商业策略, 全球营销, 影响

  • 状态:免费试用

    您将获得的技能: Marketing Automation, Marketing Analytics, Digital Marketing, Marketing Strategies, Customer Analysis, Predictive Analytics, Artificial Intelligence, Search Engine Optimization, HubSpot CRM, Advertising, Customer experience improvement, Computer Vision

  • 您将获得的技能: Strategic Marketing, Marketing Strategies, Product Strategy, Marketing, Product Development, Marketing Planning, Consumer Behaviour, Go To Market Strategy, Business Strategy, Competitive Intelligence, Growth Strategies, Market Share, Customer Retention

  • 状态:免费试用

    Simplilearn

    您将获得的技能: Content Strategy, Content Marketing, Content Performance Analysis, Web Content, Social Media Content, Paid media, Digital Content, Marketing Strategies, Content Creation, Email Marketing, Copywriting, Search Engine Optimization, Digital Advertising, Business-To-Consumer, Target Audience, Key Performance Indicators (KPIs), Customer Engagement, B2B Sales

  • 状态:免费试用

    Universidad Austral

    您将获得的技能: Social Media, Social Media Strategy, Social Media Marketing, Google Ads, Digital Marketing, Customer Relationship Management, Media Buying, Social Media Campaigns, Marketing Analytics, Campaign Management, LinkedIn, Facebook, Web Analytics, Digital Media Strategy, Pay Per Click Advertising, Digital Advertising, Marketing Strategies, Marketing, Paid media, Analytics

  • 状态:免费试用

    Coursera Instructor Network

    您将获得的技能: Customer Analysis, AI Personalization, Customer Insights, Marketing Analytics, Generative AI, Target Audience, Marketing, Marketing Strategies, Marketing Effectiveness, Social Media Campaigns, Customer Engagement, Content Creation, Data-Driven Decision-Making, Analysis, Scalability

  • 状态:预览

    您将获得的技能: Product Lifecycle Management, Market Trend, Product Strategy, Product Management, Market Analysis, Competitive Analysis, New Product Development, Brand Management, Marketing Strategies, Growth Strategies

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主要合作伙伴

  • Fundação Instituto de Administração
  • University of Illinois Urbana-Champaign
  • IE Business School
  • Simplilearn
  • Tecnológico de Monterrey
  • Emory University
  • Meta
  • Northwestern University