市场营销课程可帮助您了解如何接触受众、确定信息并分析营销活动的效果。您可以培养在战略、细分、内容、优化和分析方面的能力。许多课程都使用了专业背景下使用的工具。

Universidade Estadual de Campinas
您将获得的技能: Order Management, Transportation Management, Logistics, Inventory Management System, Inventory Control, Supply Chain, Order Processing, Service Level, Materials Management, Supply Chain Management, Process Optimization, Performance Measurement, Operating Cost, Demand Planning, Forecasting
初级 · 课程 · 1-3 个月

Starweaver
您将获得的技能: Hospitality Management, Hospitality Services, Hospitality, Brand Management, Branding, Brand Awareness, Brand Marketing, Brand Strategy, Brand Loyalty, Business Ethics, Digital Transformation, Sustainable Business, Market Dynamics, Corporate Sustainability, Quality Management, Customer experience improvement, Innovation, Consumer Behaviour
中级 · 课程 · 1-4 周

Coursera
您将获得的技能: Market Research, Analytical Skills, Data Collection, Data-Driven Decision-Making, Market Analysis, Marketing, Business Research, Quantitative Research, Data Analysis, Customer Insights, Market Trend, Consumer Behaviour, Trend Analysis, Competitive Analysis, Strategic Decision-Making
中级 · 课程 · 1-3 个月

Queen Mary University of London
您将获得的技能: 市场调查, 数据收集, 商业道德, 提案制定, 定性研究, 研究, 调查, 研究设计, 业务报告, 市场分析, 研究方法, 数据分析, 研究报告
初级 · 课程 · 1-4 周

University of Colorado Boulder
您将获得的技能: Campaign Management, Strategic Communication, Advertising, Marketing Communications, Resource Allocation, Media Strategy, Brand Management, Earned Media, Communication Strategies, Owned Media, Public Relations, Shared Media, Key Performance Indicators (KPIs), Goal Setting, Target Audience, Research and Design, Research, Market Research
初级 · 课程 · 1-4 周

University of Virginia Darden School Foundation
您将获得的技能: 品牌忠诚度, 数字广告, 品牌战略, 打造品牌, 品牌意识, 营销设计, 广告, 品牌管理, 生成式 AI 代理
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: Marketing Design, Advertising, Graphic and Visual Design Software, Marketing Materials, Graphic Design, Design Elements And Principles, Marketing, Organizational Skills, Project Design, Design Software
初级 · 指导项目 · 不超过 2 小时

University of Virginia Darden School Foundation
您将获得的技能: 改善客户体验, 自助服务技术, 生成式人工智能, AI 个性化服务, 客户服务, 个性化服务, 客户参与, Prompt Engineering, ChatGPT, 性能分析, 提高绩效, 客户支持
初级 · 课程 · 1-4 周
Universidade de São Paulo
您将获得的技能: Talent Management, Team Management, Product Development, Decision Making, Agile Product Development, Business Process, Operational Analysis, Strategic Prioritization, Leadership, Business Strategy, Culture Transformation, Prioritization, Scalability, Employee Engagement
初级 · 课程 · 1-4 周

您将获得的技能: Prompt Engineering, Microsoft Copilot, Regulation and Legal Compliance, Data Ethics, Generative AI, Responsible AI, Data Governance, Microsoft 365, Sales Enablement, Marketing Automation, Customer experience improvement, Business Process Automation, Compliance Management, AI Security, Customer Service, Information Privacy, Microsoft Office, Microsoft Azure, Artificial Intelligence and Machine Learning (AI/ML), Critical Thinking
初级 · 专项课程 · 1-3 个月

Coursera
您将获得的技能: Product Demonstration, Web Content, Video Production, Presentations, Marketing Materials, Graphic Design, Data Visualization, Company, Product, and Service Knowledge, Video Editing, Web Design, Team Oriented, Storytelling, Content Marketing
中级 · 指导项目 · 不超过 2 小时

Starweaver
您将获得的技能: Data Storytelling, Active Listening, Non-Verbal Communication, Business Writing, Sales Presentation, Concision, Sales Strategy, Copywriting, Writing, Cultural Sensitivity, Persuasive Communication, Interpersonal Communications, Business Correspondence, Customer Relationship Management (CRM) Software, Emotional Intelligence, Verbal Communication Skills, Storytelling, Communication Strategies, Communication, Marketing Communications
中级 · 专项课程 · 1-3 个月