YouTube 营销课程可以帮助您学习视频内容创作、受众参与策略、视频 SEO 和解析。您可以掌握制作引人注目的缩略图、优化标题和描述以及利用社交媒体进行推广的技能。许多课程都会介绍 Google Analytics、TubeBuddy 和 Canva 等工具,它们有助于衡量性能、提高视频质量和设计吸引眼球的视觉效果。

您将获得的技能: Google Ads, Bidding, Advertising Campaigns, Pay Per Click Advertising, Search Engine Marketing, Online Advertising, Keyword Research, Performance marketing, Digital Advertising, Advertising, Campaign Management, Web Analytics, Target Audience, Merchant Services
初级 · 课程 · 1-3 个月

Rutgers the State University of New Jersey
您将获得的技能: 社交媒体, 营销策略, 营销分析, 客户参与, 演讲, 关键绩效指标 (KPI), 内容营销, 影响, 社交媒体战略, 活动管理, 目标受众, 投资回报, 营销效果, 品牌意识
中级 · 课程 · 1-3 个月

Alex Genadinik
您将获得的技能: Facebook, Copywriting, Social Media Marketing, Social Media Strategy, Instagram, Social Media Campaigns, Digital Advertising, Drive Engagement, Content Creation, Advertising, Customer Engagement, Target Audience
混合 · 课程 · 1-3 个月

University of Pennsylvania
您将获得的技能: 交流, 讲故事, 社交网络分析, 营销心理学, 内容创作, 消费者行为, 市场营销, 社交媒体营销, 广告, 品牌战略, 内容营销, 社交媒体战略, 影响, 营销传播
混合 · 课程 · 1-4 周

您将获得的技能: Content Development and Management, Content Strategy, Advertising, Marketing Channel, Business Planning, Strategic Partnership, Merchandising, Revenue Management, Sustainable Business, Driving engagement, Live Streaming, Promotions and Campaigns
初级 · 课程 · 1-4 周

Simplilearn
您将获得的技能: Search Engine Marketing, Google Ads, Search Engine Optimization, Digital Marketing, Performance marketing, Digital Advertising, Paid media, Campaign Management, Marketing Automation, Advertising Campaigns, Google Analytics, Keyword Research, Target Audience, Bidding
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: Content Performance Analysis, Drive Engagement, Content Strategy, Web Analytics, Social Media Content, Customer Engagement, Content Creation, Strategic Communication, Branding, Marketing Analytics, Media Strategy, Social Media Strategy, Social Media, Marketing Channel, Video Production, Digital Marketing
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Video Production, Photo/Video Production and Technology, Cinematography, Music
初级 · 课程 · 1-4 周

您将获得的技能: Social Media Management, Social Media, Social Media Marketing, Google Ads, Email Marketing, Social Media Strategy, Online Advertising, Social Media Campaigns, Pay Per Click Advertising, Content Creation, Customer Retention, Instagram, Paid media, Customer Relationship Building, E-Commerce, Digital Marketing, TikTok, Driving engagement, Keyword Research, Brand Marketing
初级 · 专项课程 · 1-3 个月

Coursera
您将获得的技能: Live Streaming, Driving engagement, Customer Engagement, Content Performance Analysis, Content Development and Management, Content Strategy, Community Development, Technical Support
初级 · 课程 · 1-4 周

University of California, Irvine
您将获得的技能: 移动银行, 电子商务, 客户体验战略(CX), 价值主张, 市场营销, 社交媒体, 数字营销, 客户获取管理, 品牌管理, 目标受众, 营销策略与技巧, 角色开发, 客户参与, 社交媒体战略, 打造品牌, 体验设计
初级 · 课程 · 1-4 周

University of California, Davis
您将获得的技能: Content Marketing, Persona Development, Target Audience, Content Strategy, Smart Goals, Content Development and Management, Social Media Content, Digital Content, Digital Media Strategy, Strategic Marketing, Marketing Channel, Customer Insights, Social Media Strategy, Social Media Campaigns, Marketing, Customer Engagement
中级 · 课程 · 1-4 周