网络分析课程可以帮助您学习数据收集技术、流量分析、用户行为跟踪和转换率优化。您可以培养解读数据趋势、Skills Tracks 设置跟踪代码和创建可操作报告的技能。许多课程都会介绍 Google Analytics、Adobe Analytics 和 Tableau 等工具,演示如何应用这些技能来衡量网站性能和加强营销策略。

Campus BBVA
您将获得的技能: Data Storytelling, Dashboard, Business Analytics, Data Quality, Business Intelligence, Data Analysis, Descriptive Statistics, Data-Driven Decision-Making, Statistical Inference, Statistics, Big Data, Exploratory Data Analysis, Statistical Hypothesis Testing, Project Management Life Cycle, Probability Distribution
初级 · 课程 · 1-3 个月

您将获得的技能: LinkedIn, Data Analysis, Data Processing, Spreadsheet Software, Case Studies, Google Sheets, Analysis, Analytical Skills, Interviewing Skills, AI Enablement, Data Storytelling, Data Visualization Software, Business Analytics, Artificial Intelligence, Portfolio Management, Research Reports, Data Cleansing, Data Visualization, Presentations
初级 · 课程 · 1-4 周
Emory University
您将获得的技能: 消费者行为, 趋势分析, 社交媒体, 研究, 文本挖掘, 社交媒体营销, 客户洞察, 社交网络分析, 数据分析软件, 市场分析, 营销分析, 数据挖掘
混合 · 课程 · 1-4 周

Johns Hopkins University
您将获得的技能: Social Network Analysis, Machine Learning, Natural Language Processing, Text Mining, Network Analysis, Analytics, Data Preprocessing, Unstructured Data, Classification Algorithms, Artificial Intelligence and Machine Learning (AI/ML)
中级 · 课程 · 1-3 个月

您将获得的技能: Google Analytics, Web Analytics, Web Analytics and SEO, Marketing Analytics, Content Performance Analysis, Data-Driven Decision-Making, Analytics, Performance Reporting, Driving engagement, Key Performance Indicators (KPIs), Performance Metric, Customer Insights, AI Personalization, Performance Analysis
初级 · 课程 · 1-4 周

您将获得的技能: Content Performance Analysis, Web Analytics, Multimedia, Web Content, Drive Engagement, Content Marketing, Content Strategy, Content Development and Management, Analytics, Customer experience improvement, Search Engine Optimization, Performance Analysis, Data Analysis, Information Architecture, Process Improvement and Optimization, Data-Driven Decision-Making
初级 · 课程 · 1-4 周

Google Cloud
您将获得的技能: Google 云端平台, 数据分析, 数据可视化软件, SQL, 数据存储, 数据驱动的决策制定, 大数据, 仪表板, 商业智能, 分析, 数据仓库, Looker (软件)
初级 · 课程 · 1-3 个月

您将获得的技能: Facebook, Content Performance Analysis, Social Media Content, Marketing Analytics, Social Media Marketing, Data-Driven Decision-Making, Social Media, Analytics, Social Media Strategy, Driving engagement, Trend Analysis, Data Analysis, Performance Analysis, Performance Metric
初级 · 课程 · 1-4 周

您将获得的技能: Data Ethics, Data Analysis, Data Literacy, Data Security, Google Sheets, Databases, Data Storage, Data Quality, Data Management, Data Collection, SQL, Data Import/Export, Metadata Management, Unstructured Data
初级 · 课程 · 1-3 个月

您将获得的技能: Instagram, Content Performance Analysis, Social Media, Social Media Marketing, Marketing Analytics, Content Strategy, Strategic Decision-Making, Key Performance Indicators (KPIs), Brand Awareness, Competitive Analysis, Drive Engagement
初级 · 课程 · 1-4 周

您将获得的技能: Data Storytelling, Data Visualization, Exploratory Data Analysis, Data Visualization Software, Data Ethics, Tableau Software, Data Analysis, Data Cleansing, Data Manipulation, Data Transformation, Data Preprocessing, Pandas (Python Package), Technical Communication, Data Quality, Data Validation, Python Programming
高级设置 · 课程 · 1-3 个月

Coursera
您将获得的技能: Google Analytics, Web Analytics and SEO, Search Engine Optimization, Web Analytics, Content Performance Analysis, Keyword Research, Prioritization, Data Import/Export, Workflow Management, Content Strategy, Data Integration, User Research, Performance Metric
初级 · 课程 · 1-4 周