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  • Marketing Automation

营销自动化课程

营销自动化课程可以帮助您学习电子邮件营销策略、客户细分、潜在客户培育和营销活动解析。您可以掌握创建自动化 Workflow、优化 Conversion Rate 和分析客户行为以提高参与度的技能。许多课程都会介绍 HubSpot、Marketo 和 Mailchimp 等工具,这些工具支持实施自动化策略并实时衡量其效果。


热门营销自动化课程和认证


  • E

    Emory University

    AI for Marketing

    您将获得的技能: AI Personalization, Generative AI, Marketing Automation, Customer Retention, Personalized Service, Marketing Operations, Marketing Analytics, Marketing Effectiveness, Data-Driven Decision-Making, Customer experience improvement, Marketing Strategies, Marketing, AI Enablement, Responsible AI, Customer Engagement, Business Marketing, Customer Acquisition Management, Artificial Intelligence, Customer Insights, Marketing Psychology

    4.5
    评分, 4.5 星,最高 5 星
    ·
    81 条评论

    初级 · 专项课程 · 3-6 个月

  • C

    Coursera

    Automate Surveys for Smart Market Insights

    您将获得的技能: Market Research, Product Strategy, Strategic Marketing, Workflow Management, Survey Creation, No-Code Development, Consumer Behaviour, Market Analysis, Customer Insights, Quantitative Research, Data Integration, Business Process Automation, Automation, Data Collection, Real Time Data, Product Design, Cloud-Based Integration, Data Management

    初级 · 课程 · 1-4 周

  • U

    University of Virginia

    营销分析

    您将获得的技能: 资源分配, 统计分析, 战略营销, 客户分析, 营销分析, 营销预算, 消费者行为, 营销策略, 回归分析, 客户洞察, A/B 测试, 投资回报, 预测分析, 数据驱动决策, 营销效果, 品牌管理

    4.7
    评分, 4.7 星,最高 5 星
    ·
    6446 条评论

    初级 · 课程 · 1-3 个月

  • C

    Coursera

    Automate Emails Fast

    您将获得的技能: Email Automation, Email Marketing, Target Audience, Copywriting, Marketing Automation, Marketing Materials, Customer Analysis, Campaign Management, HubSpot CRM, User Experience, Customer Engagement, Workflow Management, Marketing Communications, Content Creation, Stakeholder Communications

    中级 · 课程 · 1-4 周

  • O

    O.P. Jindal Global University

    Machine Learning for Marketing

    您将获得的技能: Marketing Analytics, Anomaly Detection, Digital Marketing, Web Analytics, Digital Advertising, Dimensionality Reduction, Unsupervised Learning, Customer Analysis, Search Engine Marketing, Supervised Learning, Online Advertising, Customer Retention, Text Mining, Predictive Analytics, Search Engine Optimization, Google Ads, Customer Insights, Google Analytics, Data Ethics, Data Mining

    3.8
    评分, 3.8 星,最高 5 星
    ·
    19 条评论

    初级 · 专项课程 · 3-6 个月

  • I

    IBM

    Generative AI: Accelerate your Digital Marketing Career

    您将获得的技能: Responsible AI, Digital Advertising, Email Marketing, Data Ethics, Generative AI, Marketing Automation, AI Personalization, Advertising Campaigns, Marketing, Marketing Strategies, Content Creation, Keyword Research, AI Enablement, Prompt Engineering, Search Engine Optimization, Social Media Marketing, Copywriting, E-Commerce

    4.8
    评分, 4.8 星,最高 5 星
    ·
    47 条评论

    中级 · 课程 · 1-3 个月

  • B

    Board Infinity

    AI-Driven Brand Campaign Strategy and Optimization

    您将获得的技能: AI Personalization, Cross-Channel Marketing, Brand Marketing, Marketing Strategies, Advertising Campaigns, Marketing Automation, Campaign Management, Performance marketing, AI Enablement, Persona Development, Performance Analysis, Target Audience, Generative AI, Marketing Analytics, Online Advertising, A/B Testing, Real Time Data, Paid media, Key Performance Indicators (KPIs), Predictive Analytics

    高级设置 · 课程 · 1-4 周

  • E

    EDUCBA

    Apply Mobile RPA Automation for Ecommerce Apps

    您将获得的技能: Robotic Process Automation, Product Automation, Mobile Development, Automation, Business Process Automation, Workflow Management, Data Transformation, Web Scraping, Data Capture, E-Commerce, Development Environment, Data Processing, Data Analysis, Data Manipulation, Data Cleansing, Hypertext Markup Language (HTML), Data Collection, Data Validation

    初级 · 课程 · 1-4 周

  • S

    SkillsBooster Academy

    AI-powered Marketing with Microsoft Copilot

    您将获得的技能: Prompt Engineering, Market Analysis, Microsoft Copilot, AI Product Strategy, Marketing Planning, Marketing, Marketing Strategy and Techniques, Content Marketing, Data Ethics, Business Marketing, Marketing Communications, Generative AI, Strategic Thinking, AI Workflows, AI Personalization, Market Trend, Strategic Communication, Digital Marketing, Content Creation, Business Process

    初级 · 课程 · 1-3 个月

  • U

    Universidad de Palermo

    Inteligencia Artificial aplicada al Marketing

    您将获得的技能: Canva (Software), No-Code Development, Lead Generation, Content Creation, Gemini, Email Marketing, Make.com, Generative AI, Digital Content, Marketing Strategies, ChatGPT, Digital Marketing, Social Media Management, TikTok, Instagram, Product Design, Artificial Intelligence, Social Media Strategy, Web Design and Development, Mobile Development Tools

    3.9
    评分, 3.9 星,最高 5 星
    ·
    17 条评论

    初级 · 课程 · 1-4 周

  • L

    LearnKartS

    ChatGPT for Business & Marketing Content

    您将获得的技能: Prompt Engineering, Business Writing, ChatGPT, Social Media Content, Marketing Automation, Business Marketing, Copywriting, Email Automation, Writing, Social Media Campaigns, Marketing Communications, Business Ethics, Brainstorming, Content Creation, Content Strategy, Social Media Marketing

    初级 · 课程 · 1-4 周

  • M

    Microsoft

    Upgrade Your Marketing Strategy with Microsoft Copilot

    您将获得的技能: Prompt Engineering, Microsoft Copilot, Competitive Analysis, Marketing Design, Marketing Strategies, Marketing Planning, Marketing, Marketing Effectiveness, Marketing Analytics, Performance Reporting, Marketing Channel, Cross-Channel Marketing, Generative AI, Microsoft 365, Customer Analysis, Market Research, Artificial Intelligence, Customer experience improvement, Customer Retention

    4.7
    评分, 4.7 星,最高 5 星
    ·
    20 条评论

    初级 · 课程 · 1-4 周

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总之,以下是 10 最受欢迎的 marketing automation 课程

  • AI for Marketing: Emory University
  • Automate Surveys for Smart Market Insights: Coursera
  • 营销分析: University of Virginia
  • Automate Emails Fast: Coursera
  • Machine Learning for Marketing: O.P. Jindal Global University
  • Generative AI: Accelerate your Digital Marketing Career: IBM
  • AI-Driven Brand Campaign Strategy and Optimization: Board Infinity
  • Apply Mobile RPA Automation for Ecommerce Apps: EDUCBA
  • AI-powered Marketing with Microsoft Copilot: SkillsBooster Academy
  • Inteligencia Artificial aplicada al Marketing: Universidad de Palermo

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