品牌战略课程可以帮助您学习市场定位、受众细分、品牌信息传递和竞争分析。您可以掌握创建品牌 Identity、开发独特价值主张和策划有效营销活动的技能。许多课程都会介绍 SWOT 分析、品牌资产衡量框架和数字营销平台等工具,以支持在实际工作中实施战略并衡量其影响。

Northwestern University
您将获得的技能: 同行评审, ChatGPT, 分析, 整合营销传播, 关键绩效指标 (KPI), 数字化营销, 营销策略, 营销, 战略营销, 社交媒体营销, 营销预算, 实时数据, 社交媒体战略, 社交媒体, 社交媒体内容, 数字化转型, 目标受众, 营销效果, 博客, 内容营销
初级 · 专项课程 · 3-6 个月

您将获得的技能: Product Management, Go To Market Strategy, Product Planning, User Experience, Market Analysis, Revenue Management, Product Lifecycle Management, UI/UX Strategy, Product Roadmaps, Product Design, Product Strategy, Sprint Retrospectives, User Interface and User Experience (UI/UX) Design, Marketing Analytics, Product Testing, Sprint Planning, A/B Testing, Driving engagement, Agile Methodology, Stakeholder Management
中级 · 课程 · 1-3 个月

Logical Operations
您将获得的技能: Sales Territory Management, B2B Sales, Closing (Sales), Sales Process, Sales Training, Sales, Enterprise Sales, Sales Development, Negotiation, General Sales Practices, Sales Strategy, Advertising Sales, Phone Sales, Inside Sales, Regional Sales, Sales Prospecting, Sales Presentations, Price Negotiation, Sales Enablement, Prospecting and Qualification
混合 · 课程 · 1-3 个月

您将获得的技能: Requirements Analysis, Milestones (Project Management), Stakeholder Management, Performance Reporting, Project Management, Negotiation, Quality Management, Project Scoping, Project Documentation, Project Planning, Interviewing Skills, Communication, Problem Solving
初级 · 课程 · 1-4 周

您将获得的技能: Email Marketing, Social Media Marketing, Point of Sale, Social Media, Brand Loyalty, Customer Retention, Customer Relationship Management, Customer Engagement, Shipping and Receiving, Customer Analysis, E-Commerce, Relationship Building, Marketing Planning, Digital Marketing, Content Creation, User Feedback, Process Optimization, Content Strategy, Business Marketing, Contextual Advertising
初级 · 专项课程 · 3-6 个月

IBM
您将获得的技能: 管理团队, 新产品开发, Kanban 原则, 负责任的人工智能, 产品路线图, ChatGPT, 产品规划, 产品管理, 产品战略, 产品生命周期管理, 产品开发, 产品测试, 测试计划, 可用性测试, Agile 方法论, 创新, 生成式人工智能, AI 产品战略, 敏捷软件开发, 注册
初级 · 专业证书 · 3-6 个月

28DIGITAL
您将获得的技能: 管理团队, 人工智能, 企业战略, 业务领导, 业务转型, 新兴技术, 组织战略, 战略决策, 数字化转型
初级 · 课程 · 1-4 周

您将获得的技能: Prompt Engineering, AI Product Strategy, Prompt Patterns, ChatGPT, Responsible AI, Generative AI, Google Gemini, Product Management, AI Enablement, Artificial Intelligence, Prototyping, Artificial Intelligence and Machine Learning (AI/ML), AI Workflows, Deep Learning, Machine Learning, Stakeholder Engagement, Context Management, Decision Making
中级 · 专项课程 · 1-3 个月

LearnQuest
您将获得的技能: Account Management, Consultative Selling, Selling Techniques, Business Risk Management, Upselling, Business Metrics, Business Communication, Overcoming Objections, Sales Process, Solution Selling, Business Transformation, Virtual Teams, Customer Engagement, Strategic Thinking, Stakeholder Engagement, Innovation, Strategic Communication, Stakeholder Analysis, Value Propositions, Business Analytics
初级 · 专项课程 · 1-3 个月

Amazon Web Services
您将获得的技能: 管理团队, 项目管理, 建立关系, 亚马逊网络服务, 积极倾听, 协商方法, 云计算架构, 管理咨询, 关系管理, 业务咨询, 品牌意识, 演讲, 业务关系管理, 咨询, 建立融洽关系, 领导力培养, 技术咨询, 面试技巧, 分析, 专业网络
初级 · 课程 · 1-4 周

LearnKartS
您将获得的技能: Distributed Denial-Of-Service (DDoS) Attacks, Malware Protection, Penetration Testing, Network Security, Vulnerability Assessments, Security Testing, Cybersecurity, Cyber Security Assessment, Cloud Security, Cyber Attacks, Mobile Security, Vulnerability Scanning, Threat Detection, Cyber Security Strategy, Cyber Threat Intelligence, Security Controls, Cyber Threat Hunting, Security Awareness, Security Strategy, Cyber Risk
初级 · 专项课程 · 1-3 个月

GRAMMY GO
您将获得的技能: 客户洞察, 市场调查, 创意设计, 客户分析, 品牌战略, 内容创作, 促销策略, 用户反馈, 营销, 营销策略, 社交媒体, 品牌意识, 目标受众, 打造品牌, 品牌管理, 角色开发, 设定目标, 用户研究, 数字化营销
初级 · 课程 · 1-4 周