Packt
Product Management For UX People
Packt

Product Management For UX People

包含在 Coursera Plus

深入了解一个主题并学习基础知识。
中级 等级

推荐体验

8 小时 完成
灵活的计划
自行安排学习进度
深入了解一个主题并学习基础知识。
中级 等级

推荐体验

8 小时 完成
灵活的计划
自行安排学习进度

您将学到什么

  • Clear insights into the role and responsibilities of product managers

  • Practical guidance for career transitions and skill development

  • Actionable strategies for collaboration and leadership growth

要了解的详细信息

可分享的证书

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最近已更新!

November 2025

作业

11 项作业

授课语言:英语(English)

了解顶级公司的员工如何掌握热门技能

Petrobras, TATA, Danone, Capgemini, P&G 和 L'Oreal 的徽标

该课程共有11个模块

In this section, we separate product managers from project managers and product owners, explore how they create value, and review the backgrounds and traits shared by leading practitioners.

涵盖的内容

2个视频3篇阅读材料1个作业

In this section, we explore motivations for becoming a product manager, break down a typical tech PM day, and assess whether your quantitative and broader skills truly fit the role.

涵盖的内容

1个视频2篇阅读材料1个作业

In this section, we map UX competencies to product management, differentiate daily PM versus design responsibilities, and practice structured decision frameworks enabling iterative, customer-centric solutions.

涵盖的内容

1个视频5篇阅读材料1个作业

In this section, we explore sprint cadences, shared Definition of Done, retrospective-driven improvements, and evidence-based estimation to align engineers, negotiate realistic timelines, and deliver high-quality features predictably.

涵盖的内容

1个视频5篇阅读材料1个作业

In this section, we learn about identifying and targeting specific markets. We also consider how to ensure a product fits a certain market, and how to prepare to take your product to market.

涵盖的内容

4篇阅读材料1个作业

In this section, we embed instrumentation, implement SQL queries, and dissect AARRR funnels to pinpoint drop-offs, converting raw data into actionable insights that drive growth, engagement, and retention.

涵盖的内容

1个视频1篇阅读材料1个作业

In this section, we transform product assumptions into testable hypotheses, rank experiments by impact-versus-effort, and select appropriate designs-from concierge or fake-door to partial rollouts-while interpreting statistical significance for evidence-based decisions.

涵盖的内容

1个视频5篇阅读材料1个作业

In this section, we translate profit-loss insights into product moves, architect staged revenue models for scaling, and chart full lifecycle plans from launch through optimization to sunsetting.

涵盖的内容

1个视频1篇阅读材料1个作业

In this section, we analyze Product-UX overlaps, outline techniques to ease collaborative tension, align user value with strategic goals, and position hybrid designers within evolving cross-functional organizations.

涵盖的内容

1个视频1篇阅读材料1个作业

In this section, we build outcome-driven Now-Next-Later roadmaps, apply evidence-based prioritization frameworks, and practice diplomatically saying no to non-strategic requests, ensuring alignment with product strategy and measurable objectives.

涵盖的内容

1个视频5篇阅读材料1个作业

In this section, we learn to align information architecture, craft compelling internal pitches, and implement cross training that keeps your product team agile during evolving business demands.

涵盖的内容

1个视频4篇阅读材料1个作业

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