客户洞察课程可以帮助您学习收集和分析消费者数据、了解买家行为以及制定有效营销策略的技巧。您可以掌握开展调查、解释定性反馈以及利用细分来锁定特定受众的技能。许多课程都会介绍 Google Analytics、CRM 软件和 Data Visualization 平台等工具,有助于将洞察力转化为可操作的商业战略。

Coursera
您将获得的技能: Customer Success Management, Generative AI Agents, AI Product Strategy, Customer Service, Customer experience improvement, AI Personalization, Customer Engagement, LLM Application, Business Process Automation, Data Ethics, Business Ethics, Information Privacy, Systems Integration
中级 · 课程 · 1-4 周
Emory University
您将获得的技能: 统计分析, 客户分析, 营销策略与技巧, 客户洞察, 品牌战略, 市场调查, 营销, 数据分析软件, 数据分析, 营销分析, 目标市场
混合 · 课程 · 1-4 周

Unilever
您将获得的技能: Data Storytelling, Marketing Automation, Web Analytics, Marketing Effectiveness, Marketing Analytics, Customer Insights, Digital Marketing, Social Media Campaigns, Market Analysis, Google Analytics, Digital Advertising, Social Media Marketing, Customer Analysis, Search Engine Marketing, Advertising Campaigns, Marketing Strategies, Social Media Strategy, Customer experience strategy (CX), Marketing, MarTech
初级 · 专业证书 · 3-6 个月

Macquarie University
您将获得的技能: 营销策略, 客户洞察, 消费者行为, 整合营销传播, 社交媒体营销, 预测分析, 营销效果, 大数据, 数字化营销, 营销分析, 数据分析, 客户体验战略(CX), 客户数据管理, 用户关系管理
初级 · 课程 · 1-3 个月

Universidades Anáhuac
您将获得的技能: Customer Success Management, Customer Service, Customer Relationship Building, Customer Relationship Management, Customer experience strategy (CX), Customer Retention, Customer Engagement, Customer Data Management, Sales Process, Business Metrics, Performance Measurement, Service Management, Key Performance Indicators (KPIs), Customer Insights, Sales Strategy, Data-Driven Decision-Making
初级 · 课程 · 1-3 个月

University of Pennsylvania
您将获得的技能: 客户分析, 回归分析, 客户洞察, 市场调查, 商业分析, 工艺优化, 分析, 数据驱动的决策制定, 消费者行为, 数据收集, 描述性分析, 营销分析, 预测分析
混合 · 课程 · 1-3 个月

您将获得的技能: Customer Insights, Microsoft Copilot, Customer Analysis, Persona Development, Marketing Analytics, Marketing, Marketing Strategies, Report Writing, Search Engine Marketing, Generative AI Agents, Target Audience, Prompt Engineering, Search Engine Optimization, Social Media Marketing, Data Import/Export
初级 · 课程 · 1-4 周

您将获得的技能: Microsoft Copilot, Sales Strategy, Customer Analysis, Sales Pipelines, Data Cleansing, Sales Management, Sales, Customer Relationship Management (CRM) Software, Customer Insights, Data Quality, Customer Data Management, AI Personalization, Analytics, Personalized Service, Data Management, Predictive Analytics, Data-Driven Decision-Making, Data Integration
初级 · 课程 · 1-4 周

您将获得的技能: Customer Analysis, Statistical Visualization, Unsupervised Learning, Customer Insights, Correlation Analysis, Pandas (Python Package), Heat Maps, Data Processing, Seaborn, Histogram, Matplotlib, Exploratory Data Analysis, Data Analysis, Predictive Modeling, Data Visualization Software
混合 · 课程 · 1-4 周

您将获得的技能: Instagram, Social Media Content, Content Creation, Content Performance Analysis, Content Marketing, Social Media, Drive Engagement, Social Media Strategy, Digital Media Strategy
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: AI Personalization, Customer Engagement, Data-Driven Decision-Making, Customer experience strategy (CX), Customer Service, Customer experience improvement, Customer Communications Management, Customer Relationship Management (CRM) Software, Personalized Service, Customer Insights, Business Analytics, ChatGPT, User Feedback, Analytics, Consumer Behaviour, Real Time Data, Automation
中级 · 课程 · 1-4 周

CVS Health
您将获得的技能: 沟通, 客户服务, 事务处理, 产品演示, 问候客户, 语言交流技能, 冲突管理, 专业精神, 积极倾听, 追加销售, 时间管理, 交叉销售, 社交媒体, 同理心, 公司名称, 非语言交流, 零售店运营, 客户参与
初级 · 课程 · 1-4 周