搜索引擎营销课程可以帮助您学习关键词研究、广告文案写作、营销活动管理和绩效分析。您可以掌握优化登陆页面、了解竞价策略以及利用解析提高投资回报率的技能。许多课程都会介绍 Google Ads 和 SEMrush 等工具,这些工具有助于执行有效的营销活动并跟踪其成功与否。

University of London
您将获得的技能: 模型评估, 调试, 面向对象编程(OOP), C++(编程语言), 统计编程, 数据结构, 计算机编程, Data Validation, 测试数据, Algorithm
中级 · 课程 · 1-4 周

您将获得的技能: Responsive Web Design, Cascading Style Sheets (CSS), HTML and CSS, Javascript, Web Design, Event-Driven Programming, Web Design and Development, Development Environment, Web Development, User Interface and User Experience (UI/UX) Design, Web Applications, Interactive Design, Animations, Typography, Color Theory, Web Analytics and SEO, Debugging, Data Validation
初级 · 专项课程 · 1-3 个月

您将获得的技能: Drive Engagement, Live Streaming, Social Media Marketing, Growth Strategies, Social Media Content, Social Media Strategy, Video Production, Content Strategy, Content Creation, Target Audience, Production Schedule, Scheduling
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: Customer Insights, AI Personalization, Customer Analysis, Customer experience strategy (CX), Generative AI, User Feedback, Customer Data Management, Customer experience improvement, Business Intelligence, Trend Analysis, Data-Driven Decision-Making, Predictive Analytics, Marketing Strategies
初级 · 课程 · 1-4 周

您将获得的技能: Canva (Software), Timelines, Product Demonstration, Marketing Materials, Presentations, Sales Presentations, Sales Presentation, Marketing Design, Project Design, Value Propositions, Team Oriented, Entrepreneurship, Graphic Design, Data Sharing
中级 · 指导项目 · 不超过 2 小时

Google Cloud
您将获得的技能: Google Cloud Platform, Cloud Applications, System Monitoring, Virtual Machines, Cloud Management, Event Monitoring, Network Monitoring, Cloud Platforms
初级 · 项目 · 不超过 2 小时

您将获得的技能: Trend Analysis, Social Media, Social Media Strategy, Social Media Marketing, Market Trend, Account Management, User Accounts, Marketing Communications
初级 · 指导项目 · 不超过 2 小时

Queen Mary University of London
您将获得的技能: 描述性统计, 研究方法, 定量研究, 数据预处理, 数据分析, 创建调查, 统计, 统计分析, 研究报告, 研究设计, 统计假设检验, 数据收集
初级 · 课程 · 1-4 周

Universidad de Palermo
您将获得的技能: Data Storytelling, Storytelling, Marketing Communications, Data Visualization, Brand Strategy, Strategic Communication, Presentations, Content Creation, Branding, Driving engagement, Content Strategy, Target Audience
中级 · 课程 · 1-4 周

Coursera
您将获得的技能: AI Product Strategy, Agile Product Development, Product Management, Generative AI, Responsible AI, AI Personalization, Product Lifecycle Management, Ideation, Data Ethics, Product Automation, Market Analysis, Brainstorming, Prototyping
初级 · 课程 · 1-4 周

您将获得的技能: Cloud-Native Computing, Unstructured Data, Go (Programming Language), Web Servers, MySQL, Web Scraping, Server Side, Kubernetes, Web Applications, Back-End Web Development, Software Development, Linux, Database Software, Relational Databases
中级 · 指导项目 · 不超过 2 小时

您将获得的技能: Pinterest, Organizational Skills, Social Media Content, Merchandise Maintenance, Account Management, User Accounts, Direct Selling, Marketing, Business Marketing, Product Promotion, Business Strategy, Business Analytics
初级 · 指导项目 · 不超过 2 小时