Marketing Strategies

营销策略是为接触目标受众并吸引他们参与,并将这些参与转化为销售而制定的全面计划。Coursera 的营销战略目录教您如何制定和实施有效的数据驱动型营销战略。您将学习如何利用各种数字营销渠道、进行市场调研、了解消费者行为并分析市场趋势。此外,您还将培养根据绩效指标创建引人入胜的品牌叙事和优化营销活动的能力,从而使您具备推动业务增长和客户参与的能力。
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220门课程

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“marketing strategies” 的结果

  • 状态:预览

    您将获得的技能: Target Audience, Marketing, Value Propositions, Global Marketing, Search Engine Optimization, Diversity Marketing, Content Marketing, Brand Strategy, Marketing Strategies, Marketing Analytics, Data-Driven Decision-Making, Social Media Marketing, Market Research, Consumer Behaviour

  • 状态:免费试用

    您将获得的技能: Search Engine Marketing, Google Ads, Marketing Analytics, Web Analytics, Google Analytics, Key Performance Indicators (KPIs), Marketing Effectiveness, Performance Measurement, Business Metrics, Online Advertising, Marketing Budgets, Performance Metric, Pay Per Click Advertising, Digital Marketing, Paid media, Search Engine Optimization, Data-Driven Decision-Making, Return On Investment, Marketing Automation, Marketing Strategies

  • 状态:免费试用
    状态:人工智能技能

    您将获得的技能: 数据清理, 数据分析, 营销策略, 数据收集, 数据叙事, 关键绩效指标 (KPI), 数据建模, 统计假设检验, 营销分析, 业务指标, 面试技巧, 贝叶斯统计, 营销, A/B 测试, 数据可视化软件, 目标受众, 营销效果, Pandas(Python 软件包), 数据可视化, 描述性统计

  • 状态:免费试用

    Northwestern University

    您将获得的技能: 同行评审, 社交媒体战略, 营销策略, 分析, 内容营销, 社交媒体内容, 实时数据, ChatGPT, 营销, 整合营销传播, 战略营销, 关键绩效指标 (KPI), 社交媒体营销, 数字化营销, 数字化转型, 营销预算, 目标受众, 营销效果, 社交媒体, 博客

  • 状态:预览

    S.P. Jain Institute of Management and Research

    您将获得的技能: Product Strategy, Strategic Marketing, Marketing Management, Marketing Strategies, Consumer Behaviour, Target Market, Marketing Planning, Product Lifecycle Management, Integrated Marketing Communications, Marketing Analytics, Brand Strategy, Marketing Channel, Brand Management, Market Analysis, Communication Strategies, Value Propositions

  • Universidad de Chile

    您将获得的技能: Brand Management, Consumer Behaviour, Strategic Marketing, Marketing, Marketing Strategies, Marketing Strategy and Techniques, Customer experience strategy (CX), Customer Relationship Management, Customer Insights, Value Propositions, Market Dynamics

  • 状态:免费试用

    University of Illinois Urbana-Champaign

    您将获得的技能: 网络分析, 案例研究, 营销分析, 数据分析, 数据叙事, 客户体验战略(CX), 战略传播, 营销策略, 分析, 搜索引擎营销, 营销, 数据可视化软件, 数字化营销, 关键词研究, 数字媒体战略, 营销活动经理, 商业分析, 数据可视化, 电子邮件营销, 营销传播

  • 状态:免费试用

    您将获得的技能: Data Storytelling, Marketing Automation, Web Analytics, Marketing Effectiveness, Marketing Analytics, Customer Insights, Digital Marketing, Market Analysis, Google Analytics, Digital Advertising, Social Media Marketing, Customer Analysis, Search Engine Marketing, Advertising Campaigns, Marketing Strategies, Social Media Strategy, Customer experience strategy (CX), Marketing, Online Advertising, MarTech

  • 状态:免费试用

    您将获得的技能: Cross-Channel Marketing, Content Marketing, Marketing Analytics, Data Ethics, Marketing Effectiveness, Data-Driven Decision-Making, Marketing Strategies, Personalized Service, MarTech, Content Strategy, AI Personalization, Driving engagement, Social Media, Emerging Technologies, Market Research, Trend Analysis

  • 状态:免费试用

    您将获得的技能: Marketing Channel, Strategic Marketing, Business Marketing, Direct Selling, Customer experience strategy (CX), Go To Market Strategy, Target Market, Customer Analysis, Market Research, Marketing Strategies, Value Propositions, Market Opportunities, Case Studies, Customer Demand Planning, E-Commerce, Compensation Management, Strategic Partnership, Consumer Behaviour, B2B Sales, Business Relationship Management

  • 状态:新
    状态:免费试用

    您将获得的技能: Campaign Management, Target Market, Marketing, Marketing Strategies, Consumer Behaviour, Marketing Planning, Integrated Marketing Communications, Strategic Marketing, Digital Marketing, Advertising Campaigns, Target Audience, Marketing Effectiveness, Digital Advertising, Online Advertising, Market Research, Customer Analysis, Marketing Communications, Marketing Psychology, Marketing Analytics, Communication Strategies

  • 状态:免费试用

    您将获得的技能: Marketing Analytics, Web Analytics, Google Analytics, Key Performance Indicators (KPIs), Marketing Effectiveness, Performance Measurement, Business Metrics, Performance Metric, Marketing Strategies, Digital Marketing, Data-Driven Decision-Making, Return On Investment, Analytics, Heat Maps, Customer Engagement

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主要合作伙伴

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  • Northwestern University