Marketing Channel

营销渠道是企业营销和销售战略的关键要素,指产品和服务到达消费者的方式。Coursera 的营销渠道目录教您了解各种渠道的意义和动态,无论是广播和电视等传统渠道,还是社交媒体、电子邮件和搜索引擎营销等数字渠道。您将学习如何制定战略、实施和监控营销渠道绩效,了解消费者行为,以及优化覆盖面和参与度的策略。此外,您还将深入了解多渠道营销的细微差别,探索如何有效整合和管理多个渠道,以实现无缝的客户体验。对于有抱负的营销经理、战略家以及任何有兴趣通过有效的渠道营销推动业务增长的人来说,这项技能都是不可或缺的。
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“marketing channel” 的结果

  • 状态:免费试用

    IE Business School

    您将获得的技能: 冲突管理, 客户体验战略(CX), 促销策略, 供应商关系管理, 跨渠道营销, 增长战略, 市场机遇, 营销渠道, 电子商务, 市场动态, 公司名称, 消费者行为, 供应链, 零售管理, 零售销售, 商品销售, 供应链规划, 战略伙伴关系

  • 状态:预览

    Simplilearn

    您将获得的技能: Business Marketing, B2B Sales, Lead Generation, Marketing Strategies, Marketing Effectiveness, Target Market, Account Management, Email Marketing, Strategic Marketing, Content Marketing, Marketing Channel, Pay Per Click Advertising, Sales Development, LinkedIn, Marketing Analytics, Content Creation, Advertising

  • 状态:免费试用

    您将获得的技能: 客户洞察, 营销策略, 战略营销, 打造品牌, 营销, 价值主张, 营销分析, 目标受众, 营销渠道, 需求规划, 数字化营销, 产品战略, 消费者行为, 品牌战略, 市场分析, 营销传播

  • 状态:免费试用

    Illinois Tech

    您将获得的技能: Global Marketing, Brand Management, Marketing, Strategic Marketing, Branding, Customer Relationship Management, Marketing Strategy and Techniques, Digital Marketing, Marketing Communications, Marketing Channel, Business Ethics, Market Research, Value Propositions, Consumer Behaviour, Corporate Sustainability, Innovation

  • 状态:免费试用

    IE Business School

    您将获得的技能: 媒体策划, 营销策略, 冲突管理, 促销策略, 营销, 产品管理, 营销渠道, 广告, 品牌管理, 产品生命周期管理, 数字媒体战略, 零售店运营, 营销传播

  • 您将获得的技能: Marketing Analytics, Video Production, Social Media Marketing, Business Marketing, Marketing Channel, Customer Engagement, Gmail, Target Audience, Content Creation

  • 状态:免费试用

    您将获得的技能: Brand Strategy, Marketing Communications, Integrated Marketing Communications, Brand Management, Peer Review, Branding, Advertising, Product Lifecycle Management, Brand Loyalty, Brand Awareness, Customer experience strategy (CX), Competitive Analysis, Marketing, Product Management, Product Strategy, Revenue Management, Retail Management, Marketing Channel, Strategic Marketing, Supply Chain Planning

  • 状态:免费试用

    您将获得的技能: 财务分析, 利益攸关方沟通, 战略营销, 目标市场, 财务预测, 酒店管理, 营销, 营销渠道, 收入管理, 竞争分析, 预算, 资产管理, 数据驱动的决策制定, 创造需求, 业务建模, 战略规划, 数字化营销, 接待服务, 酒店 Operator, 预测

  • 状态:新
    状态:免费试用

    Digital Marketing Institute

    您将获得的技能: Digital Marketing, Social Media Marketing, Marketing Channel, Digital Media Strategy, Marketing Automation, Marketing Strategy and Techniques, Social Media Strategy, Digital Advertising, Email Marketing, Content Marketing, Search Engine Optimization, Marketing Communications, E-Commerce, Customer Relationship Management (CRM) Software, Demand Generation, Marketing Analytics, Customer Service, Web Applications

  • 状态:预览

    University of Washington

    您将获得的技能: Marketing Psychology, Market Analysis, Consumer Behaviour, Marketing, Market Research, Marketing Planning, Strategic Marketing, Marketing Strategies, Competitive Analysis, Target Audience, Proposal Development, Marketing Channel, Business-To-Consumer, Cross-Channel Marketing, Ethical Standards And Conduct

  • 状态:免费试用

    University of Maryland, College Park

    您将获得的技能: Search Engine Marketing, Search Engine Optimization, Web Analytics and SEO, Digital Marketing, Online Advertising, Return On Investment, Consumer Behaviour, Cross-Channel Marketing, Marketing, Marketing Channel, Social Media Marketing, MarTech, Marketing Strategies, Marketing Effectiveness, Strategic Marketing, Marketing Psychology, Network Model, Business Analysis

  • 状态:免费试用

    University of Illinois Urbana-Champaign

    您将获得的技能: 整合营销传播, 新兴技术, 个性化服务, 数据伦理, 客户体验战略(CX), 战略传播, 营销渠道, 数据驱动的决策制定, 消费者行为, 营销策略与技巧, 增强现实, 营销分析, 数字化营销, 人工智能, 社交媒体, 数字媒体战略, 营销传播

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