Facebook 广告课程可以帮助您学习受众定位、广告创建、预算管理和绩效跟踪。您可以掌握 A/B Testing、分析指标和优化广告活动以提高参与度的技能。许多课程都会介绍 Facebook Ads Manager 和 Google Analytics 等工具,这些工具支持实施策略和衡量广告工作的效果。

您将获得的技能: Performance marketing, Marketing Analytics, Marketing Budgets, Target Market, Google Ads, Pay Per Click Advertising, Promotional Strategies, Analysis, Sales Pipelines, Google Analytics, Promotions and Campaigns, Marketing, Process Optimization, E-Commerce, Budget Management, Content Creation, Return On Investment, Account Management, Video Production, Apple iOS
初级 · 专项课程 · 3-6 个月

Coursera
您将获得的技能: Facebook, Social Media Campaigns, Social Media Marketing, Social Media, Target Audience, Advertising, Social Media Strategy, Digital Advertising, Content Performance Analysis
中级 · 指导项目 · 不超过 2 小时

Coursera
您将获得的技能: Facebook, Social Media, Social Media Management, Instagram, Administration, Marketing Automation, Content Development and Management, Marketing, Automation
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Target Audience, Paid media, Advertising Campaigns, Advertising, Social Media Campaigns, Social Media, Social Media Marketing, Digital Advertising, Campaign Management, Instagram, User Accounts, Budget Management
初级 · 指导项目 · 不超过 2 小时

Meta
您将获得的技能: 数据清理, 统计假设检验, 数据收集, 营销分析, Pandas(Python 软件包), 营销策略, 营销, 面试技巧, 数据分析, 关键绩效指标 (KPI), 目标受众, 数据叙事, 业务指标, 贝叶斯统计, A/B 测试, 数据可视化软件, 数据可视化, 营销效果, 数据展示, 描述性统计
攻读学位
初级 · 专业证书 · 3-6 个月

您将获得的技能: Canva (Software), Social Media, Social Media Content, Social Media Campaigns, Content Creation, Motion Graphics, Animations, Social Media Marketing, Social Media Strategy, Advertising Campaigns, Marketing Design, Instagram, Graphic Design, Layout Design, Content Strategy
初级 · 课程 · 1-4 周

您将获得的技能: Marketing Analytics, Bayesian Statistics, Descriptive Statistics, Marketing Effectiveness, Statistical Hypothesis Testing, A/B Testing, Target Audience, Marketing Strategies, Statistical Inference, Sampling (Statistics), Data Collection, Data Modeling, Statistics, Advertising Campaigns, Campaign Management, Data Presentation, Marketing, Analytics, Performance marketing, Web Analytics
中级 · 专项课程 · 3-6 个月

您将获得的技能: Facebook, Marketing Design, Marketing Materials, Promotional Materials, Social Media Content, Organizational Skills, Social Media, Content Creation, Advertising, Branding, Social Media Marketing, Photo Editing, Dashboard, Marketing, Graphic Design, Digital Advertising
中级 · 指导项目 · 不超过 2 小时

Meta
您将获得的技能: 营销分析, 营销, 营销策略, 数据展示, Facebook, 广告, 数字广告, 关键绩效指标 (KPI), 社交媒体营销, 数据分析, 目标受众, 数据驱动的决策制定, 广告活动, 品牌意识, 社交媒体活动, 营销活动经理, A/B 测试, 演讲, 营销效果
初级 · 课程 · 1-3 个月

您将获得的技能: Data Storytelling, Performance Measurement, Search Engine Marketing, Content Performance Analysis, Data-Driven Decision-Making, Search Engine Optimization, Branding, Web Analytics and SEO, Business Metrics, Marketing Strategy and Techniques, Digital Marketing, Customer Engagement, Customer experience strategy (CX), Digital Advertising, Marketing, E-Commerce, Email Marketing, Brand Awareness, Marketing Analytics, Social Media Marketing
初级 · 课程 · 1-4 周

Meta
您将获得的技能: 社交媒体战略, 沟通, 营销分析, 社交媒体, 投资回报, 数据展示, Facebook, 营销, 关键绩效指标 (KPI), 数字广告, 社交媒体营销, 数字化营销, A/B 测试, 数据分析, 广告活动, 社交媒体活动, 演讲, 营销效果
初级 · 课程 · 1-4 周

Meta
您将获得的技能: 社交媒体战略, 打造品牌, 内容营销, Facebook, 客户参与, 社交媒体营销, 内容创作, Instagram, 品牌管理, 内容性能分析, 内容管理, 社交媒体活动, 社交媒体管理, 内容战略
初级 · 课程 · 1-4 周