Campaign Management

营销活动管理是为推广产品、服务或理念而规划和执行营销战略的一种策略方法。Coursera 的 "营销活动管理 "目录向您传授用于营销活动的规划、执行、跟踪和分析的技术和方法。您将学习如何创建、协调和衡量不同渠道的不同类型营销活动的效果。这包括了解受众定位、预算分配、创意设计和绩效指标。此外,您还将在数字营销战略、电子邮件营销、社交媒体营销活动、SEO 以及使用分析来优化营销活动效果方面打下坚实的基础。
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  • 状态:免费试用
    状态:人工智能技能
  • 状态:免费试用

    University of Illinois Urbana-Champaign

  • 状态:免费试用
    状态:人工智能技能
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“campaign management” 的结果

  • 状态:新
    状态:免费试用

    您将获得的技能: Campaign Management, Social Media, Content Performance Analysis, Digital Marketing, Social Media Marketing, Digital Media Strategy, Case Studies, Marketing Strategies, Strategic Marketing, Social Media Strategy, Marketing, Marketing Strategy and Techniques, Competitive Analysis, Global Marketing, Facebook, LinkedIn, Business Strategy

  • 状态:免费试用

    您将获得的技能: Marketing Budgets, Target Audience, Social Media Marketing, Social Media Campaigns, Content Performance Analysis, Paid media, Social Media Management, Campaign Management, Advertising Campaigns, Marketing Effectiveness, Social Media, Smart Goals, Social Media Strategy, Content Strategy, Advertising, Facebook, Budget Management, General Data Protection Regulation (GDPR), Instagram, Marketing

  • 状态:免费试用

    您将获得的技能: Target Audience, Content Performance Analysis, Paid media, Social Media Marketing, Social Media Management, Social Media Content, Data Storytelling, Social Media Campaigns, Social Media, Social Media Strategy, Campaign Management, Performance Analysis, Content Creation, Marketing Budgets, Marketing Effectiveness, Advertising Campaigns, Performance Metric, Advertising, Online Advertising, Facebook

  • 状态:免费试用

    您将获得的技能: Google Ads, Advertising Campaigns, Content Performance Analysis, Pay Per Click Advertising, Search Engine Marketing, Performance Metric, Campaign Management, Performance Analysis, Keyword Research, Performance Measurement, Bidding, Digital Advertising, Web Analytics, Registration, Advertising, Marketing, Digital Marketing, Key Performance Indicators (KPIs), Test Planning, Copywriting

  • 状态:免费试用

    您将获得的技能: 媒体策划, 打造品牌, 营销策略与技巧, 品牌战略, 传播规划, 消费者行为, 营销活动经理, 营销, 整合营销传播, 营销预算, 沟通, 品牌忠诚度, 品牌意识, 品牌营销, 品牌管理, 广告, 营销管理, 营销传播, 营销策划, 促销策略

  • 状态:新
    状态:免费试用

    您将获得的技能: Marketing Budgets, Marketing Effectiveness, Marketing Strategies, Marketing Planning, Brand Management, Campaign Management, Competitive Analysis, Market Analysis, Brand Awareness, Marketing Analytics, Brand Loyalty, Customer experience strategy (CX), Business Strategy, Performance Measurement, Digital Marketing

  • 状态:新
    状态:免费试用

    您将获得的技能: Campaign Management, Target Market, Marketing, Marketing Strategies, Consumer Behaviour, Marketing Planning, Integrated Marketing Communications, Strategic Marketing, Digital Marketing, Advertising Campaigns, Target Audience, Marketing Effectiveness, Digital Advertising, Online Advertising, Market Research, Customer Analysis, Marketing Communications, Marketing Psychology, Marketing Analytics, Communication Strategies

  • 状态:免费试用

    您将获得的技能: Data Storytelling, Social Media Content, Social Media Marketing, Social Media Management, Paid media, Social Media, Target Audience, Marketing Analytics, Social Media Strategy, Social Media Campaigns, Marketing Effectiveness, Content Creation, Facebook, Campaign Management, Smart Goals, Data-Driven Decision-Making, Content Performance Analysis, Instagram, Advertising Campaigns, Regulation and Legal Compliance

  • 状态:免费试用

    您将获得的技能: 销售支持, 销售开发, 询价(RFQ), 营销活动经理, 销售, 用户关系管理, B2B 销售, 产品知识, 销售流程, 销售管道, Salesforce, 数据可视化, 销售业务, 销售管理, 销售培训, 订单管理, 仪表板, 潜在客户开发, 客户成功管理

  • 状态:免费试用
    状态:人工智能技能

    您将获得的技能: Promotional Strategies, Marketing Planning, Social Media Content, Responsible AI, Digital Marketing, Cross-Channel Marketing, Logo Design, Digital Design, Content Marketing, Creative Design, Target Audience, Generative AI, Marketing Strategies, Campaign Management, Content Creation, Social Media Marketing, Graphic Design, Content Strategy, Advertising, Market Research

  • 状态:免费试用

    University of Colorado Boulder

    您将获得的技能: Campaign Management, Strategic Communication, Advertising, Marketing Communications, Resource Allocation, Media Strategy, Brand Management, Earned Media, Communication Strategies, Owned Media, Public Relations, Shared Media, Key Performance Indicators (KPIs), Goal Setting, Target Audience, Research and Design, Research, Market Research

  • 状态:预览

    Rutgers the State University of New Jersey

    您将获得的技能: 营销策略, 关键绩效指标 (KPI), 营销活动经理, 客户参与, 营销分析, 演讲, 投资回报, 品牌意识, 社交媒体战略, 目标受众, 影响, 社交媒体, 内容营销, 营销效果

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