Facebook 营销课程可以帮助您学习受众定位、广告创建、内容策略和解析。您可以掌握制作吸引人的帖子、优化广告支出和衡量营销活动绩效的技能。许多课程都会介绍 Facebook Ads Manager 和 Insights 等工具,这些工具支持管理广告工作和了解用户参与情况。您还将探索利用 Facebook 群组和页面提高品牌知名度和促进社区互动的策略。

University of California, Davis
您将获得的技能: 撰写报告, 招聘策略, 焦点小组, 面试技巧, 研究, 调查, 定性研究, 样本量的确定, 消费者行为, 市场调查, 招聘, 促进讨论, 研究方法, 研究报告
中级 · 课程 · 1-4 周

您将获得的技能: Google Ads, Keyword Research, Advertising Campaigns, Pay Per Click Advertising, Online Advertising, Campaign Management, Digital Advertising, Search Engine Marketing, Performance marketing
初级 · 指导项目 · 不超过 2 小时

University of Colorado Boulder
您将获得的技能: Campaign Management, Strategic Communication, Advertising, Marketing Communications, Resource Allocation, Media Strategy, Brand Management, Earned Media, Communication Strategies, Owned Media, Public Relations, Shared Media, Key Performance Indicators (KPIs), Goal Setting, Target Audience, Research and Design, Research, Market Research
初级 · 课程 · 1-4 周

您将获得的技能: HubSpot CRM, Customer Relationship Management (CRM) Software, Customer Relationship Management, Gmail, Help Desk Support, Marketing, Sales Support, Client Support
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Team Building, Collaborative Software, Canva (Software), Team Management, Design, User Accounts, Design Software, Content Creation, Marketing
中级 · 指导项目 · 不超过 2 小时

Salesforce
您将获得的技能: Salesforce, 数据导入/导出, 潜在客户开发, 销售流程, 销售开发, 数据清理, 营销活动经理, 客户关系管理 (CRM) 软件, 销售支持, 销售业务, 销售管道
初级 · 课程 · 1-4 周

您将获得的技能: Employee Surveys, Data Collection, Business Research, Data Analysis, User Feedback, Market Research, Business Software, Data Presentation
初级 · 指导项目 · 不超过 2 小时

University of Colorado Boulder
您将获得的技能: Productivity, Brand Strategy, Market Research, Professional Networking, Time Management, Branding, Target Audience, Business Modeling, Social Media, Prioritization, Competitive Analysis, Photo/Video Production and Technology, Promotional Materials, Goal Setting, Business Strategy, Marketing Materials, Business Planning, Recruitment, Presentations, Marketing
中级 · 专项课程 · 3-6 个月

您将获得的技能: Canva (Software), Storytelling, Color Theory, Data Sharing, Organizational Skills, Graphic and Visual Design, Graphic Design, Design, Creative Design, Dashboard, User Accounts, Design Elements And Principles, Marketing
中级 · 指导项目 · 不超过 2 小时

Pontificia Universidad Católica de Chile
您将获得的技能: Social Studies, Business Strategy, Innovation, International Finance, Financial Market, Global Marketing, World History, Economics, Business Economics, Business Development, Economic Development, Entrepreneurship, Corporate Sustainability, Socioeconomics, Business Ethics, Strategic Partnership, New Business Development, Sustainable Business, Corporate Strategy, Business Modeling
初级 · 专项课程 · 1-3 个月

Coursera
您将获得的技能: 营销材料, 写作与编辑, 目标受众, 文案写作, 价值主张, 产品知识, 用户研究, ChatGPT, 营销传播, Prompt Engineering
初级 · 指导项目 · 不超过 2 小时

Meta
您将获得的技能: 数据可视化软件, Python 程序设计, 散点图, 数据分析, 脚本, Pandas(Python 软件包), 数据建模, 数据操作, 数据清理, Matplotlib, Jupyter, 编程原则, 探索性数据分析, 柱状图, 数据可视化
初级 · 课程 · 1-3 个月