客户旅程课程可以帮助您学习客户细分、接触点分析和体验映射。您可以掌握制定个性化营销策略、分析客户 Feedback 和优化 Conversion Rate 的技能。许多课程都会介绍客户关系管理(CRM)软件、旅程映射工具和解析平台等工具,帮助您跟踪客户互动并衡量策略的有效性。

您将获得的技能: AI Personalization, Responsible AI, Data Ethics, Customer experience improvement, User Feedback, Generative AI, Self Service Technologies, Personalized Service, ChatGPT, Customer Support, Customer Service, Customer Analysis, Customer Insights, Automation, Customer Engagement, Artificial Intelligence, Ethical Standards And Conduct, Natural Language Processing, Data Security
初级 · 课程 · 1-4 周

您将获得的技能: Salesforce, Data Sharing, Authentications, Web Analytics, Single Sign-On (SSO), User Accounts, Data Access, Drive Engagement, Cloud Development, Customer experience improvement, Dashboard, Role-Based Access Control (RBAC), Registration, Content Management
高级设置 · 课程 · 3-6 个月

您将获得的技能: Customer Insights, User Feedback, Customer Analysis, Customer experience improvement, Data Sharing, Business Research, User Accounts, Content Creation
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Sales Presentation, Overcoming Objections, Value Propositions, Presentations, Sales, Sales Process, Persuasive Communication, Influencing, Negotiation, Communication, Public Speaking, Interviewing Skills, Customer Insights, Rapport Building
初级 · 课程 · 1-4 周

University of London
您将获得的技能: 客户体验战略(CX), 品牌战略, 品牌营销, 组织变革, 员工参与, 跨职能合作, 人力资源, 营销管理, 消费者行为, 内部交流, 品牌管理, 打造品牌, 品牌意识, 全球营销
初级 · 课程 · 1-3 个月

Emory University
您将获得的技能: AI Personalization, Generative AI, Marketing Automation, Customer Retention, Personalized Service, Marketing Operations, Marketing Analytics, Data-Driven Decision-Making, Customer Analysis, Customer Insights, Marketing Strategies, Marketing, Marketing Effectiveness, Responsible AI, Customer experience improvement, Self Service Technologies, Customer Engagement, Business Marketing, Customer Acquisition Management, Artificial Intelligence
初级 · 专项课程 · 3-6 个月

您将获得的技能: Wireframing, Product Roadmaps, Customer experience strategy (CX), Agile Methodology, Agile Project Management, Persona Development, Prototyping, User Experience, User Story, Product Development, User Research, New Product Development, Product Strategy
中级 · 指导项目 · 不超过 2 小时

您将获得的技能: Business Process Modeling, Systems Analysis, Generative AI, Stakeholder Communications, Process Flow Diagrams, Business Workflow Analysis, Systems Architecture, Solution Architecture, Business Process Automation, LLM Application, Stakeholder Analysis, Technical Consulting, Software Architecture, Systems Thinking, Project Documentation
中级 · 课程 · 1-4 周

Meta
您将获得的技能: 营销策略, 营销, Instagram, Facebook, 社交媒体营销, 目标受众, 社交媒体战略, 社交媒体, 客户分析, 数字化营销, 营销渠道, 智能目标, 数字媒体战略, 关键绩效指标 (KPI)
初级 · 课程 · 1-3 个月

Digital Marketing Institute
您将获得的技能: 内容营销, 营销策略, 客户参与, 整合营销传播, 社交媒体营销, 数字化转型, 营销, 社交媒体战略, 目标受众, 数字内容, 消费者行为, 社交媒体, 数字化营销, 内容战略, 制定计划, 数字媒体战略
初级 · 课程 · 1-4 周

University of Pennsylvania
您将获得的技能: 风险管理, 数据科学, 欺诈检测, 推动参与, 财务数据, 客户洞察, 人工智能, 分析, 改善客户体验, 数字化转型, 大数据, 信用风险, AI 赋能, 零售银行, 营销分析, 机器学习, AI 个性化服务, 数据驱动的决策制定, 市场数据
混合 · 课程 · 1-4 周

您将获得的技能: Prompt Patterns, MarTech, AI Product Strategy, Customer experience improvement, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Large Language Modeling, Deep Learning, Content Creation, Business Ethics, Machine Learning, Image Analysis
初级 · 专项课程 · 1-3 个月