社交媒体营销课程可以帮助你学习内容创作、受众参与策略、解析和活动管理。您可以掌握在各种平台上制作引人注目的帖子、优化广告支出和衡量投资回报率的技能。许多课程都会介绍一些工具,如用于调度的 Hootsuite、用于解析性能的 Google Analytics 和用于设计 Eye Tracking 视觉效果的 Canva,展示这些技能在实际营销活动中的应用。

您将获得的技能: Canva (Software), Instagram, Social Media Content, Graphic Design, Graphic and Visual Design, Social Media Marketing, Organizational Skills, Marketing Design, Typography, Color Theory, Business Strategy
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Instagram, Marketing Strategies, Content Creation, Marketing Strategy and Techniques, Marketing, Brand Marketing, Business Marketing, Social Media, Drive Engagement, Social Media Campaigns, Social Media Marketing, Influencing, Business
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Instagram, Social Media, Social Media Management, Social Media Marketing, Advertising, Target Audience, Facebook, Social Media Campaigns, Social Media Strategy, Online Advertising
初级 · 指导项目 · 不超过 2 小时

University of Maryland, College Park
您将获得的技能: Online Advertising, Data Presentation, Data Visualization, Digital Advertising, Advertising, Analytics, Big Data, Social Media Strategy, Social Media, Data Ethics, Marketing, Social Media Marketing, Data-Driven Decision-Making, Business Analytics, Advertising Campaigns, Return On Investment, Descriptive Analytics, Law, Regulation, and Compliance, Trend Analysis, Customer Engagement
初级 · 课程 · 1-4 周

您将获得的技能: Target Audience, Facebook, Social Media, Persona Development, Social Media Marketing, Social Media Strategy, Customer Insights, Presentations, Web Analytics, Marketing Budgets
中级 · 指导项目 · 不超过 2 小时
University of Illinois Urbana-Champaign
您将获得的技能: 数据驱动的决策制定, 人工智能, 增强现实, 营销分析, 新兴技术, 客户体验战略(CX), 数字化营销, 个性化服务, 整合营销传播, 营销策略与技巧, 数字媒体战略, 营销渠道, 消费者行为, 战略传播, 社交媒体, 营销传播, 数据伦理
攻读学位
初级 · 课程 · 1-4 周

您将获得的技能: Facebook, Corporate Communications, Customer Insights, Social Media Marketing, Marketing Analytics, Social Media, Content Performance Analysis, Marketing Strategies, Social Media Strategy, Marketing, Target Audience, Research
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Instagram, Facebook, LinkedIn, Content Creation, Social Media Content, Social Media, Graphic Design, Social Media Marketing, Marketing Design, Digital Marketing
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Instagram, Social Media, Social Media Content, Facebook, Marketing Design, Social Media Marketing, Graphic and Visual Design Software, Content Creation, Animations, Digital Design, Graphic Design, Design Elements And Principles, User Accounts
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Facebook, Customer experience improvement, Customer Engagement, Personalized Service, Social Media Management, Social Media Campaigns, Social Media Marketing, Customer Relationship Building, Event Marketing, Customer Inquiries, Marketing, Communication Strategies, Business Strategy
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Timelines, Google Gemini, Calendar Management, Scheduling, Google Sheets, Project Management Software, Social Media Marketing, Team Management, Content Creation, Social Media Strategy
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Content Performance Analysis, ChatGPT, Social Media Content, Content Strategy, Prompt Engineering, Target Audience, Social Media Campaigns, Social Media Marketing, Content Creation, Social Media, User Research, AI Personalization, Social Media Strategy, Market Research, Copywriting, Storytelling
中级 · 指导项目 · 不超过 2 小时