全球营销课程可以帮助您学习市场细分、品牌定位、数字营销战略和消费者行为分析。您还可以掌握跨文化交流、活动管理和利用社交媒体进行全球推广的技能。许多课程都会介绍一些工具,如用于跟踪营销活动绩效的 Google Analytics、用于管理客户关系的 HubSpot 以及用于执行营销战略的社交媒体平台。

Coursera
中级 · 专项课程 · 3-6 个月
Ludwig-Maximilians-Universität München (LMU)
您将获得的技能: 创新, 战略决策, 战略思维, 博弈论, 企业战略, 新产品开发, 竞争分析, 市场分析, 战略伙伴关系, 产品战略
混合 · 课程 · 1-3 个月
University of Virginia
您将获得的技能: 持续交付, 商业分析, 客户分析, 用户故事, 同行评审, 敏捷项目管理, 冲刺计划, Agile 方法论, 团队管理, 可用性测试, 设计思维, 团队建设, 角色开发, 产品开发, 团队绩效管理, 分析, 敏捷产品开发, 角色(用户体验), 敏捷软件开发, 产品测试
初级 · 专项课程 · 3-6 个月

University of Pennsylvania
您将获得的技能: 数据驱动的决策制定, 商业策略, 商业分析, 演讲, 数字广告, 问题管理, 同行评审, 广告, 分析, 营销策略, 数据分析, 业务, 营销分析, 运行效率, 绩效衡量, 营销
中级 · 课程 · 1-3 个月

IE Business School
您将获得的技能: Financial Policy, Economics, Policy, and Social Studies, Economics, Public Policies, International Finance, Policy Analysis, Economic Development, Tax, Socioeconomics, Trend Analysis, Global Marketing, Business Economics, International Relations, Political Sciences, Analysis, Fiscal Management, Supply And Demand, Business Risk Management, World History, Policty Analysis, Research, and Development
初级 · 专项课程 · 3-6 个月

您将获得的技能: Canva (Software), Logo Design, Branding, Brand Strategy, Graphic Design, Target Audience, Marketing Materials, Social Media, Scheduling, Presentations, Content Creation, Social Media Marketing
初级 · 指导项目 · 不超过 2 小时

Alex Genadinik
您将获得的技能: Content Performance Analysis, Brand Strategy, ChatGPT, Storytelling, Brand Marketing, Corporate Communications, Performance Measurement, Key Performance Indicators (KPIs), Drive Engagement, Brand Awareness, Branding, Value Propositions, Prompt Engineering, Responsible AI, Data Ethics, Copywriting, Customer Engagement
混合 · 课程 · 1-4 周

O.P. Jindal Global University
您将获得的技能: Social Sciences, Psychology, Social Skills, Social Justice, Empathy & Emotional Intelligence, Interpersonal Communications, Emotional Intelligence, Critical Thinking
攻读学位
初级 · 课程 · 3-6 个月

Alex Genadinik
您将获得的技能: Prompt Engineering, Overcoming Objections, Closing (Sales), Rapport Building, Business Ethics, Prompt Patterns, B2B Sales, Data Ethics, Multimodal Prompts, Price Negotiation, Vibe coding, Negotiation, ChatGPT, AI Personalization, Generative AI Agents, Content Performance Analysis, Video Production, Artificial Intelligence, Generative AI, Content Creation
初级 · 专项课程 · 3-6 个月

您将获得的技能: Lease Contracts, Sarbanes Oxley Act (SOX) Compliance, Partnership Accounting, International Financial Reporting Standards, Specialized Accounting, Financial Reporting, Consolidation, Revenue Recognition, Financial Accounting, Generally Accepted Accounting Principles (GAAP), Accounting, Regulatory Requirements, Financial Regulations, Technical Accounting, Financial Auditing, Fixed Asset, Financial Statement Analysis, Business, Finance, Business Administration
初级 · 专项课程 · 3-6 个月

Simplilearn
您将获得的技能: Data-Driven Decision-Making, Web Analytics, Performance Analysis, Operational Efficiency, Performance Measurement, Business Analytics, Business Intelligence, Analytics, Data Analysis
初级 · 课程 · 1-4 周

Aptly
您将获得的技能: TikTok, Social Media Marketing, Business Marketing, Social Media Strategy, Social Media, Content Creation, Marketing Strategies, Content Marketing, Marketing, Brand Awareness, Driving engagement, Content Strategy, Branding, Customer Engagement
初级 · 课程 · 1-4 周