内容营销课程可以帮助您学习 SEO 战略、受众参与技巧、内容创作和解析。您可以掌握制作引人入胜的叙述、针对搜索引擎优化内容以及衡量活动效果的技能。许多课程都会介绍 Google Analytics、HubSpot 和社交媒体管理平台等工具,展示这些资源如何增强内容战略和跟踪绩效。

您将获得的技能: Animations, Graphic Design, Graphic and Visual Design Software, Graphic and Visual Design, Content Creation, Digital Publishing, Multimedia, Video Production, Media Production, Data Import/Export, Data Sharing, Marketing
初级 · 指导项目 · 不超过 2 小时

Johns Hopkins University
您将获得的技能: HTML and CSS, Cascading Style Sheets (CSS), Ajax, Javascript, Responsive Web Design, Front-End Web Development, Web Design, Bootstrap (Front-End Framework), Web Development, Development Environment, Web Development Tools, Web Design and Development, JSON, Web Applications, Web Content Accessibility Guidelines, Scripting, Browser Compatibility, Hypertext Markup Language (HTML), Object Oriented Programming (OOP), Event-Driven Programming
初级 · 专项课程 · 1-3 个月
University of Pennsylvania
您将获得的技能: 员工参与, 项目设计, 社会影响, 行为经济学, 心理学, 营销, 客户参与, 游戏设计, 行为管理, 设计思维, 推动参与, 激励技能, 培训与发展
混合 · 课程 · 1-3 个月

您将获得的技能: Content Performance Analysis, ChatGPT, Social Media Content, Content Strategy, Prompt Engineering, Target Audience, Social Media Campaigns, Social Media Marketing, Content Creation, Drive Engagement, Social Media Strategy, Market Research, Copywriting, Storytelling
中级 · 指导项目 · 不超过 2 小时

您将获得的技能: Generative AI, AI Enablement, Artificial Intelligence and Machine Learning (AI/ML), AI Workflows, LLM Application, Machine Learning, Natural Language Processing, Innovation, Critical Thinking
初级 · 课程 · 1-4 周

您将获得的技能: Google Analytics, Web Analytics, Marketing Analytics, Looker (Software), Real Time Data, Analytics, Google Ads, Data Analysis, Customer Insights, Target Audience, Marketing Strategies, Performance Analysis, Customer Retention, E-Commerce
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: Storyboarding, Canva (Software), Storytelling, Marketing Design, Content Creation, Presentations, Marketing Materials, Dashboard, Collaborative Software, Graphic Design, Marketing, User Accounts, Business
中级 · 指导项目 · 不超过 2 小时

您将获得的技能: WordPress, Content Management Systems, Web Design and Development, Blogs, Content Creation, Content Development and Management, Business Marketing, Creativity
初级 · 指导项目 · 不超过 2 小时

Emory University
您将获得的技能: Generative AI, Customer experience improvement, AI Personalization, Marketing Effectiveness, Marketing Strategies, AI Enablement, Marketing Analytics, Customer Insights, Content Creation, Customer Engagement, Artificial Intelligence
混合 · 课程 · 1-4 周

IE Business School
您将获得的技能: Consumer Behaviour, Survey Creation, Market Research, Data Analysis, Marketing, Data Collection, Marketing Psychology, Marketing Strategies, Research Design, Market Data, Target Market, Experimentation, Decision Making, B2B Sales
初级 · 课程 · 1-4 周

您将获得的技能: No-Code Development, Mobile Development, Google Sheets, Application Development, Application Design, Application Deployment, Data Structures, User Accounts, Personalized Service, User Feedback, Web Development, Marketing
初级 · 指导项目 · 不超过 2 小时

Rutgers the State University of New Jersey
您将获得的技能: 留住客户, 物联网, 金融科技, 客户体验战略(CX), 创新, 客户参与, 区块链, 商业道德, 商业技术, 跨职能合作, 业务关系管理, 增强现实与虚拟现实(AR/VR), 新兴技术, 人工智能, 商业营销, 数字化转型
中级 · 课程 · 1-3 个月