市场营销课程可帮助您了解如何接触受众、确定信息并分析营销活动的效果。您可以培养在战略、细分、内容、优化和分析方面的能力。许多课程都使用了专业背景下使用的工具。

Pontificia Universidad Católica de Chile
您将获得的技能: Innovation, Entrepreneurship, Marketing Strategies, Financial Management, Business Development, Growth Strategies, Business Strategy, Business Management, Team Leadership, Strategic Decision-Making, Governance, Global Marketing, International Finance
混合 · 课程 · 1-3 个月

University of Colorado Boulder
您将获得的技能: 探索性数据分析, 数据清理, 逻辑回归, 数据预处理, 商业分析, 回归分析, 人工神经网络, 预测分析, 数据分析, 数据建模, 决策树学习, 统计建模, 监督学习, 数据可视化
中级 · 课程 · 1-4 周

Coursera
您将获得的技能: Facebook, Advertising, Content Creation, Resource Management, Social Media Management, Social Media, Marketing, Social Media Marketing, Digital Marketing
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Product Planning, AI Product Strategy, Product Management, Quality Assurance and Control, New Product Development, Sales Strategy, Performance Analysis, Marketing Strategies, Product Marketing, Product Lifecycle Management, Product Improvement, Product Testing, Sales Enablement, Key Performance Indicators (KPIs), Cross-Functional Collaboration, User Feedback, Data Analysis, Customer Insights, Data-Driven Decision-Making
初级 · 课程 · 1-3 个月

Coursera
您将获得的技能: HubSpot CRM, Team Building, Customer Relationship Management (CRM) Software, Team Management, Business Reporting, Marketing Automation, Email Marketing, Customer Data Management, Sales Enablement, Marketing, Customer Service
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Email Automation, Lead Generation, Marketing Automation, Social Media, Social Media Marketing, Copywriting, Web Analytics, Automation
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Canva (Software), Facebook, Advertising, Graphic and Visual Design, Video Production, Social Media Content, Graphic Design, Social Media, Social Media Marketing, Content Creation, Event Marketing
初级 · 指导项目 · 不超过 2 小时

Microsoft
您将获得的技能: Microsoft Copilot, Microsoft 365, Sales Enablement, Marketing Automation, Customer experience improvement, Generative AI, Business Process Automation, AI Security, Customer Service, Business Metrics, AI Enablement, Return On Investment, Automation, Customer Retention, Critical Thinking
初级 · 课程 · 1-4 周

Fundação Instituto de Administração
您将获得的技能: 战略营销, 商业策略, 竞争分析, 销售流程, 同行评审, 销售开发, 案例研究, 销售策略, 商业分析, 市场分析, 销售管理
中级 · 课程 · 1-4 周

您将获得的技能: Customer Relationship Management (CRM) Software, Customer Relationship Management, Customer experience strategy (CX), Customer Success Management, Customer Acquisition Management, Customer Analysis, Customer Data Management, Brand Loyalty, Customer Retention, Customer Relationship Building, Customer Engagement, Organizational Strategy, Marketing Automation, Case Studies, Value Propositions, Market Analysis, Portfolio Management, Analysis, Business Strategy, Competitive Analysis
初级 · 专项课程 · 1-3 个月

Coursera
您将获得的技能: Sales Strategy, Selling Techniques, Sales Process, Sales Presentations, Market Analysis, Sales, Technical Sales, Customer Relationship Building, Customer Relationship Management, Market Opportunities, Competitive Analysis, Customer Analysis, Market Dynamics, Company, Product, and Service Knowledge
初级 · 课程 · 1-4 周

您将获得的技能: Newsletters, Canva (Software), Marketing Materials, Email Marketing, Promotional Materials, Event Marketing, Business Writing, Marketing Design, Target Audience, Marketing Communications
中级 · 指导项目 · 不超过 2 小时