市场营销课程可帮助您了解如何接触受众、确定信息并分析营销活动的效果。您可以培养在战略、细分、内容、优化和分析方面的能力。许多课程都使用了专业背景下使用的工具。

Meta
您将获得的技能: 探索性数据分析, 统计, 数据清理, 数据可视化软件, 数据叙事, 仪表板, 数据操作, 电子表格软件, 透视表和图表, 相关性分析, 描述性统计, 数据分析, SQL, Tableau 软件, 数据可视化, 谷歌工作表
初级 · 课程 · 1-3 个月

您将获得的技能: Employee Surveys, Data Collection, Business Research, Data Analysis, User Feedback, Market Research, Business Software, Data Presentation
初级 · 指导项目 · 不超过 2 小时

Salesforce
您将获得的技能: 潜在客户开发, 数据清理, 营销活动经理, 数据导入/导出, 销售业务, 销售支持, Salesforce, 客户关系管理 (CRM) 软件, 销售开发, 销售流程, 销售管道
初级 · 课程 · 1-4 周

您将获得的技能: Photo Editing, Instagram, Social Media Content, Social Media, Social Media Marketing, Content Creation, Marketing Design, Graphics Software, Video Editing, Marketing
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Typography, Marketing Materials, Marketing Design, Graphic Design, Marketing Collateral, Layout Design, User Feedback, Marketing, Brochures, Digital Design, Storyboarding, Adobe Photoshop, Adobe Illustrator, Constructive Feedback, Design Elements And Principles, Image Quality, File Management, Color Theory
初级 · 课程 · 1-4 周

University of Colorado System
您将获得的技能: Classification And Regression Tree (CART), AI Personalization, Marketing Analytics, Unsupervised Learning, Customer Analysis, Predictive Analytics, Applied Machine Learning, Supervised Learning, Dimensionality Reduction, Marketing Effectiveness, Marketing Strategies, Data-Driven Decision-Making, Strategic Marketing, Campaign Management, Customer experience improvement, Personalized Service, Customer Insights, Model Evaluation, Machine Learning
中级 · 课程 · 1-4 周

Meta
您将获得的技能: 数据清理, 散点图, 探索性数据分析, 数据可视化软件, 脚本, Pandas(Python 软件包), Matplotlib, 编程原则, Python 程序设计, 数据操作, 数据分析, 数据可视化, 柱状图, 数据建模, Jupyter
初级 · 课程 · 1-3 个月

您将获得的技能: Prompt Engineering, Microsoft Copilot, Business Research, Ideation, Productivity Software, AI Enablement, Marketing Materials, Writing and Editing, Creative Design, Generative AI, Market Research, Data Analysis Software, Marketing, Product Marketing, Packaging and Labeling, Financial Analysis
初级 · 指导项目 · 不超过 2 小时

University of Maryland, College Park
您将获得的技能: Customer Retention, Customer Acquisition Management, Customer Analysis, Marketing Channel, Customer Engagement, Loyalty Programs, Customer Insights, Customer Relationship Management, Business-To-Consumer, Cross-Channel Marketing, Marketing Effectiveness, Consumer Behaviour, B2B Sales, Target Market, Operating Cost, Strategic Marketing, Business Metrics, Market Analysis
初级 · 课程 · 1-4 周

您将获得的技能: Microsoft Excel, Project Management Software, Collaborative Software, Spreadsheet Software, Project Management, Productivity Software, Project Planning, Data Validation
初级 · 指导项目 · 不超过 2 小时

Universidade de São Paulo
您将获得的技能: Intellectual Property, Labor Law, Business Modeling, Tax Planning, Regulation and Legal Compliance, Business Valuation, Labor Compliance, Law, Regulation, and Compliance, Entrepreneurial Finance, Mergers & Acquisitions, Entrepreneurship, Corporate Tax, Business Management, Financial Modeling, Compliance Management, Financial Analysis, New Business Development, Investments, Growth Strategies, Tax Laws
初级 · 课程 · 1-4 周

您将获得的技能: Brand Awareness, Social Media Marketing, Target Audience, Social Media, Brand Strategy, Digital Media Strategy, Branding, Content Marketing, Content Strategy, Social Media Strategy, Marketing Communications, Marketing Analytics, Customer Engagement
中级 · 课程 · 1-4 周