市场营销课程可帮助您了解如何接触受众、确定信息并分析营销活动的效果。您可以培养在战略、细分、内容、优化和分析方面的能力。许多课程都使用了专业背景下使用的工具。

您将获得的技能: Microsoft Copilot, Prompt Engineering, Customer Insights, Sales Strategy, Customer Analysis, Competitive Analysis, Sales Enablement, Microsoft 365, Persona Development, Data Cleansing, Sales Management, Data Quality, Sales, Anomaly Detection, Generative Adversarial Networks (GANs), Marketing Operations, Data Ethics, Generative AI, Marketing Analytics, Marketing Automation
初级 · 专项课程 · 3-6 个月

Coursera
您将获得的技能: Event Management, Event Marketing, Event Planning, Logistics Management, Hospitality, Logistics, Marketing Budgets, Hospitality Management, Planning, Operations Management, Budgeting, Promotional Strategies, Vendor Management, Coordination
初级 · 课程 · 1-4 周

您将获得的技能: TikTok, Video Production, Content Performance Analysis, Content Creation, Web Analytics and SEO, Social Media Content, Video Editing, Social Media, Photography, Media Production, Social Media Campaigns, Driving engagement, Social Media Marketing, Social Media Strategy, Content Strategy, Storytelling, Photo Editing, Branding, Drive Engagement, Web Content
初级 · 专业证书 · 3-6 个月
University of Maryland, College Park
您将获得的技能: AI Personalization, Responsible AI, Deep Learning, Forecasting, Business Leadership, Risk Management, Business Analytics, Machine Learning, Analytics, Artificial Intelligence, Marketing Analytics, Applied Machine Learning, Customer Analysis, Supply Chain Management, Data-Driven Decision-Making, Big Data, People Analytics
中级 · 课程 · 1-3 个月

University of Virginia Darden School Foundation
您将获得的技能: 客户体验战略(CX), 生成式人工智能, 用户关系管理, 信息隐私, 营销策略与技巧, 数据伦理, 负责任的人工智能, 营销管理, 变革管理, AI 赋能, 企业战略, 商业道德, 设计思维
初级 · 课程 · 1-4 周

Meta
您将获得的技能: 统计, 统计推理, 描述性统计, 贝叶斯统计, 电子表格软件, 营销分析, 统计假设检验, 统计分析, 时间序列分析和预测, 数据建模, 统计建模, 统计方法, 数据分析, 回归分析, Tableau 软件, 分析, 概率与统计, 抽样(统计)
初级 · 课程 · 1-3 个月

您将获得的技能: No-Code Development, Mobile Development, Google Sheets, Application Development, Application Design, Application Deployment, Data Structures, User Accounts, Personalized Service, User Feedback, Web Development, Marketing
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Exploratory Data Analysis, Logistic Regression, Supervised Learning, Applied Machine Learning, Model Evaluation, Data Modeling
中级 · 课程 · 1-3 个月

Starweaver
您将获得的技能: Loyalty Programs, Customer Relationship Management (CRM) Software, Customer Retention, Customer Success Management, Sales Management, Marketing Automation, Marketing Strategies, Business Development, Performance Management, Performance Measurement, Data-Driven Decision-Making, Predictive Modeling
初级 · 课程 · 1-4 周

University of Virginia
您将获得的技能: 利益相关者的参与, 客户洞察, 新产品开发, 创新, 网络分析, 业务建模, 客户参与, 产品路线图, 产品改进, 数据驱动的决策制定, Agile 方法论, 设计与产品, 产品管理, 设计思维
初级 · 课程 · 1-4 周

University of Maryland, College Park
您将获得的技能: Customer Retention, Loyalty Programs, Brand Loyalty, Customer Relationship Management, Customer Insights, Marketing Analytics, Customer Acquisition Management, Marketing Effectiveness, Customer Engagement, Marketing Strategies, Return On Investment, Growth Strategies
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: Facebook, Social Media Campaigns, Social Media Marketing, Social Media, Target Audience, Advertising, Social Media Strategy, Digital Advertising, Content Performance Analysis
中级 · 指导项目 · 不超过 2 小时