Business Marketing

商业营销是个人、组织或公司向其他企业或组织推广其产品或服务的实践。Coursera 的商业营销目录向您传授专为企业对企业业务定制的战略营销概念。您将学习到从市场细分和目标定位、品牌建设、客户关系管理到数字营销技术的方方面面。您将深入了解企业销售的复杂性,探索定价和价值主张的关键策略,并了解如何利用数据做出战略性营销决策。这些知识将使您有能力在任何组织中推动业务增长和客户参与。
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1个在线学位
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“business marketing” 的结果

  • 状态:预览

    University of Maryland, College Park

    您将获得的技能: 利益相关者的参与, 管理, 战略营销, 表演艺术, 营销, 组织战略, 增长战略, 商业营销, 企业管理, 业务规划, 筹资, 活动管理, 规划

  • 状态:预览

    IESE Business School

    您将获得的技能: Professional Networking, Professional Development, Interviewing Skills, Trend Analysis, Sales, Market Trend, LinkedIn, Spreadsheet Software, Relationship Building, Business Marketing, Presentations, Adaptability, Communication Strategies

  • 状态:预览

    您将获得的技能: Game Theory, Business Strategy, Business, Business Marketing, Strategic Decision-Making, Decision Making, Case Studies, Negotiation, Competitive Analysis, Market Dynamics, Product Knowledge

  • 状态:免费试用

    您将获得的技能: 目标市场, 市场调查, 结算(销售), A/B 测试, 营销策略, 创业, 商业开发, 销售, 商业营销, 客户分析, 数字化营销, 增长战略, 营销, 竞争分析, 营销策划, 销售展望, 市场分析, 冷拜访, 新业务开发, 销售流程

  • 状态:新
    状态:预览

    您将获得的技能: Marketing Automation, Strategic Leadership, Dashboard, Business Intelligence, Business Marketing, Marketing Strategies, Strategic Marketing, AI Personalization, Business Strategy, Marketing Analytics, Customer Analysis, Generative AI, Business Modeling, Deepseek, Market Analysis, Content Marketing, Media Planning, Prompt Engineering, Online Advertising, Digital Marketing

  • 状态:预览

    您将获得的技能: Blogs, Search Engine Optimization, Keyword Research, Web Content, Web Analytics and SEO, Content Creation, Content Marketing, Drive Engagement, Generative AI, Business Marketing

  • 状态:预览

    您将获得的技能: Revenue Management, Market Dynamics, Product Strategy, Marketing, Cost Accounting, Business Marketing, Consumer Behaviour, Marketing Strategy and Techniques, Product Lifecycle Management

  • 状态:预览

    Universitat Autònoma de Barcelona

    您将获得的技能: Case Studies, Proposal Development, Promotional Strategies, Event Marketing, Professional Networking, Stakeholder Engagement, Stakeholder Communications, Strategic Partnership, Branding, Stakeholder Analysis, Brand Awareness, Marketing Communications, Business Marketing, Business Relationship Management, Business Development, Communication

  • 状态:免费试用

    您将获得的技能: Sales Presentations, Graphic Design, Brainstorming, Verbal Communication Skills, Presentations, Communication, English Language, Advertising, Business Correspondence, Public Speaking, Persuasive Communication, Business Writing, Marketing Communications, Business Communication, Business Marketing, Communication Strategies, Marketing, Marketing Psychology, Professional Networking, Vocabulary

  • 状态:免费试用

    您将获得的技能: Marketing Effectiveness, Marketing, Strategic Marketing, Stakeholder Management, Stakeholder Communications, Marketing Strategies, Business Marketing, Stakeholder Engagement, Stakeholder Analysis, Internal Communications, Marketing Psychology, Corporate Sustainability, Value Propositions, Customer Insights, Consumer Behaviour, Business Ethics, Community Development, Customer Relationship Building

  • 状态:新
    状态:预览

    University of Maryland, College Park

    您将获得的技能: Contract Review, Intellectual Property, Marketing, Brand Awareness, Contract Negotiation, Social Media Content, Branding, Marketing Communications, Brand Management, Brand Marketing, Business Marketing, Marketing Strategies, Digital Assets, Market Opportunities, New Business Development, Case Studies, Legal Research

  • 状态:预览

    您将获得的技能: Value Propositions, Business Strategy, Business Marketing, Strategic Communication, Product Knowledge, Target Market, Market Opportunities, Competitive Analysis, Customer Analysis

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