YouTube 营销课程可以帮助您学习视频内容创作、受众参与策略、视频 SEO 和解析。您可以掌握制作引人注目的缩略图、优化标题和描述以及利用社交媒体进行推广的技能。许多课程都会介绍 Google Analytics、TubeBuddy 和 Canva 等工具,它们有助于衡量性能、提高视频质量和设计吸引眼球的视觉效果。

您将获得的技能: Campaign Management, Social Media, Digital Marketing, Performance marketing, Social Media Marketing, Case Studies, Target Market, Marketing Strategies, Marketing, Strategic Marketing, Consumer Behaviour, Competitive Analysis, Integrated Marketing Communications, Marketing Effectiveness, Marketing Planning, Marketing Strategy and Techniques, Advertising Campaigns, Performance Analysis, Target Audience, Business
初级 · 专项课程 · 1-3 个月

您将获得的技能: Google Analytics, Web Analytics, Web Analytics and SEO, Marketing Analytics, Content Performance Analysis, Data-Driven Decision-Making, Analytics, Performance Reporting, Driving engagement, Key Performance Indicators (KPIs), Performance Metric, Customer Insights, AI Personalization, Performance Analysis
初级 · 课程 · 1-4 周

您将获得的技能: Marketing Automation, Marketing Analytics, Digital Marketing, MarTech, Predictive Analytics, Advanced Analytics, Predictive Modeling, Marketing Effectiveness, Marketing Strategies, Customer Analysis, Marketing Channel, Data Analysis, Natural Language Processing, Business Ethics, Video Production, Artificial Intelligence, Machine Learning
初级 · 课程 · 1-4 周

Emory University
您将获得的技能: Marketing Analytics, AI Personalization, Data-Driven Decision-Making, Marketing Strategies, Marketing, AI Enablement, Marketing Effectiveness, Responsible AI, Customer experience improvement, Artificial Intelligence, Customer Insights, Data Collection
初级 · 课程 · 1-3 个月

您将获得的技能: Statistical Modeling, Data Validation, Media Planning, Variance Analysis, Regression Analysis, Predictive Analytics, Predictive Modeling, Web Analytics, Forecasting, Trend Analysis, Marketing Analytics, Time Series Analysis and Forecasting, Marketing Budgets, Analytics, Data-Driven Decision-Making, Data Quality, Advertising Campaigns
初级 · 课程 · 1-4 周
IE Business School
您将获得的技能: 叙事, 打造品牌, 内容营销, 演讲, 社交媒体内容, 目标受众, 内容创作, 品牌意识, 新闻学, 品牌战略, 游戏设计, 客户参与, 广告, 营销传播, 内容战略
初级 · 课程 · 1-3 个月

University of California, Irvine
您将获得的技能: 改善客户体验, 营销分析, 关键绩效指标 (KPI), 数字化营销, 移动安全, 目标受众, A/B 测试, 营销策略, 销售, 营销, 绩效衡量, 网络分析, 营销效果, 网络应用
初级 · 课程 · 1-4 周

The State University of New York
您将获得的技能: 战略营销, 同行评审, 打造品牌, 自我意识, 公共关系, 演讲, LinkedIn, 品牌管理, 营销, 促销策略, 营销传播, 专业网络, 建设性反馈, 营销策略
中级 · 课程 · 1-4 周

您将获得的技能: Target Audience, Marketing, Value Propositions, Global Marketing, Search Engine Optimization, Diversity Marketing, Content Marketing, Brand Strategy, Marketing Strategies, Marketing Analytics, Data-Driven Decision-Making, Social Media Marketing, Market Research, Consumer Behaviour
初级 · 课程 · 1-4 周

Kennesaw State University
您将获得的技能: Prompt Engineering, ChatGPT, Generative AI, Competitive Analysis, AI Enablement, Case Studies, Responsible AI, Analysis, Business Ethics, Ethical Standards And Conduct, Corporate Strategy
初级 · 课程 · 1-4 周
University of Illinois Urbana-Champaign
您将获得的技能: Digital Transformation, Digital Marketing, Marketing, Marketing Strategies, Consumer Behaviour, Customer Engagement, Promotional Strategies, Product Development, Content Creation, Innovation, Business Strategies
初级 · 课程 · 1-4 周

University of Pennsylvania
您将获得的技能: 人工智能, 改善客户体验, 信息隐私, 营销分析, 数字化转型, 财务数据, 大数据, 零售银行, AI 个性化服务, 客户洞察, 应用机器学习, 数据科学, 机器学习, 分析, 信用风险, 风险管理, 数据驱动的决策制定, 欺诈检测, AI 赋能
混合 · 课程 · 1-4 周