品牌课程可以帮助您学习品牌战略、视觉 Identity 开发、受众分析和信息传递框架。您可以掌握创建引人注目的品牌叙事、进行竞争分析和利用社交媒体进行品牌互动的技能。许多课程会介绍用于设计的 Adobe Creative Suite、用于受众分析的 Google Analytics 和用于品牌推广的社交媒体平台等工具,将这些技能与有效的品牌管理和市场定位联系起来。
University of California, Davis
您将获得的技能: 写作, 内容营销, 旁听, 竞争分析, 营销分析, 文案写作, 品牌营销, 搜索引擎优化, 营销策略与技巧, 数字媒体战略, B2B 销售, 企业对消费者, 社交媒体战略
中级 · 课程 · 1-4 周

LearnKartS
您将获得的技能: Google Gemini, Marketing Automation, ChatGPT, Marketing, Generative AI, Content Marketing, Business Marketing, Content Creation, Digital Content, Prompt Engineering, Branding, Social Media, Google Ads, Search Engine Optimization, Digital Assets, Digital Advertising, Productivity, Facebook, Sales Pipelines, Web Development
初级 · 专项课程 · 3-6 个月

Copenhagen Business School
您将获得的技能: 决策, 磁共振成像, 市场调查, 人类学习, 行为经济学, 商业道德, 道德标准与行为, 客户洞察, 消费者行为, 心理学, 营销, 广告
初级 · 课程 · 1-3 个月

Skillshare
您将获得的技能: Packaging and Labeling, Brand Strategy, Competitive Analysis, Presentations, Content Creation, Target Audience, Storytelling, Branding, Product Design, Design Strategies, Social Media, Design, Marketing Design, Case Studies, Design Thinking, Brand Awareness, Adobe Illustrator, Social Media Marketing, Graphic Design, Brand Management
初级 · 专项课程 · 3-6 个月
University of Pennsylvania
您将获得的技能: 品牌战略, 营销分析, 客户体验战略(CX), 进入市场战略, 打造品牌, 战略营销, 客户洞察, 营销策略与技巧, 消费者行为, 目标市场, 营销, 营销传播
混合 · 课程 · 1-3 个月

您将获得的技能: Email Marketing, Search Engine Optimization, Web Analytics and SEO, Social Media Marketing, Brand Marketing, Brand Awareness, Branding, Digital Marketing, Marketing Design, Marketing, Content Creation, Web Design and Development
初级 · 指导项目 · 不超过 2 小时

Skillshare
您将获得的技能: Canva (Software), Typography, Creative Design, Logo Design, Style Guides, Graphic and Visual Design, Marketing Design, Color Theory, Brand Strategy, Business Writing, Branding, Graphic Design, Digital Design, Design Software, Competitive Analysis, Design Elements And Principles, Ideation, Photo Editing, Prompt Engineering Tools, Image Quality
初级 · 专项课程 · 3-6 个月

您将获得的技能: Logo Design, Adobe Illustrator, Presentations, Typography, Graphic Design, Animations, Adobe After Effects, Motion Graphics, Adobe Creative Cloud, Design, Branding, Brand Strategy, Marketing Design, System Configuration, Brainstorming, Intellectual Property, Graphic and Visual Design, Strategic Thinking, Legal Risk, Adobe Photoshop
初级 · 专项课程 · 3-6 个月
IE Business School
您将获得的技能: 品牌战略, 打造品牌, 客户体验战略(CX), 管理团队, 整合营销传播, 改善客户体验, 商业道德, 消费者行为, 客户洞察, 用户体验, 员工参与, 品牌管理, 行为经济学, 跨职能合作
中级 · 课程 · 1-3 个月
IE Business School
您将获得的技能: 品牌战略, 内容营销, 客户参与, 打造品牌, 目标受众, 品牌意识, 新闻学, 叙事, 游戏设计, 演讲, 内容战略, 社交媒体内容, 广告, 内容创作, 营销传播
初级 · 课程 · 1-3 个月

Tecnológico de Monterrey
您将获得的技能: Brand Management, Brand Strategy, Branding, Brand Awareness, Brand Loyalty, Marketing Planning, Strategic Marketing, Marketing Management, Strategic Partnership, Social Media, Marketing, Marketing Communications, Social Media Marketing, Consumer Behaviour, Marketing Strategies, Customer experience strategy (CX), Persona Development, Organizational Strategy, Internal Communications, Business Strategy
中级 · 专项课程 · 3-6 个月

您将获得的技能: Canva (Software), Logo Design, Branding, Brand Strategy, Graphic Design, Target Audience, Social Media Content, Marketing Materials, Social Media, Scheduling, Presentations, Content Creation, Social Media Marketing
初级 · 指导项目 · 不超过 2 小时