体育营销课程可以帮助您学习观众参与策略、品牌管理、赞助激活和数字营销技术。您可以掌握针对体育受众的市场分析、活动开发和社交媒体推广技能。许多课程都会介绍 CRM 软件、解析平台和 Content Management System 等工具,展示如何应用这些技能来提升粉丝体验和促进体育组织的收入。

Digital Marketing Institute
您将获得的技能: 内容创作, 数字广告, 社交媒体管理, 目标受众, 绩效衡量, 社交媒体营销, 品牌意识, 网络分析, 广告活动, 社交媒体战略, 社交媒体活动, Facebook, Instagram
初级 · 课程 · 1-4 周
Emory University
您将获得的技能: Marketing Channel, Direct Selling, Business Marketing, Strategic Marketing, Strategic Partnership, Coordinating, Price Negotiation, Revenue Management, Strategic Thinking, Market Analysis, Business Risk Management, Business Relationship Management
中级 · 课程 · 1-4 周
Emory University
您将获得的技能: Marketing Channel, Marketing Strategies, E-Commerce, B2B Sales, Business Relationship Management, Market Dynamics, Brand Management, Strategic Partnership, Customer experience strategy (CX), Case Studies
中级 · 课程 · 1-4 周
University of Illinois Urbana-Champaign
您将获得的技能: 案例研究, 业务转型, 创新, 数字化营销, 数字化转型, 改善客户体验, 营销策略, 消费者行为, 营销管理, MarTech, 全球营销, 营销, 营销渠道, 企业战略
攻读学位
初级 · 课程 · 1-4 周
IE Business School
您将获得的技能: Marketing Communications, Integrated Marketing Communications, Product Lifecycle Management, Customer experience strategy (CX), Advertising, Brand Strategy, Brand Management, Brand Loyalty, Branding, Marketing, Brand Awareness, Product Management, Public Relations, Product Strategy, Revenue Management, Retail Management, Marketing Channel, Strategic Marketing, Marketing Management, Merchandising
初级 · 专项课程 · 3-6 个月

University of Virginia
您将获得的技能: 案例研究, 营销策略, 竞争分析, 数字化营销, 数字化转型, 人工智能, 改善客户体验, 营销分析, 网络分析, 机器学习算法, 营销, 客户参与, AI 赋能, 企业战略, 数据驱动的决策制定
初级 · 课程 · 1-4 周

IE Business School
您将获得的技能: 传播规划, 媒体策划, 品牌营销, 品牌战略, 打造品牌, 沟通, 营销管理, 消费者行为, 营销策划, 营销策略与技巧, 品牌意识, 整合营销传播, 品牌忠诚度, 广告, 品牌管理, 营销传播, 营销, 营销活动经理, 营销预算, 促销策略
攻读学位
初级 · 课程 · 1-4 周

Universidad Austral
您将获得的技能: Digital Marketing, Customer Relationship Management, Social Media Marketing, Digital Media Strategy, Social Media Strategy, Marketing Analytics, Marketing Strategies, Web Analytics, Marketing, Sales Process, Business Analytics, Customer Retention, Search Engine Marketing, Customer Engagement, Email Marketing, Search Engine Optimization, Content Performance Analysis, Analytics, Lead Generation, Target Audience
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: Marketing Automation, Marketing Planning, Marketing Analytics, Competitive Analysis, Prompt Engineering, Email Automation, Search Engine Optimization, Generative AI, Key Performance Indicators (KPIs), AI Personalization, Lead Generation, A/B Testing, Content Creation, Web Analytics, Performance Measurement, Data Visualization, Customer Insights, Data-Driven Decision-Making, Digital Marketing, Content Strategy
中级 · 专项课程 · 3-6 个月

University of Maryland, College Park
您将获得的技能: Pay Per Click Advertising, Marketing Analytics, Search Engine Optimization, Analytics, Big Data, Keyword Research, Google Analytics, Digital Marketing, Search Engine Marketing, Web Analytics, Google Ads, Marketing Effectiveness, A/B Testing, Apache Hadoop, Marketing Automation, Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Deep Learning
中级 · 课程 · 1-4 周

您将获得的技能: Promotional Strategies, Marketing Planning, Adobe Express, Marketing Strategy and Techniques, Social Media Content, Cross-Channel Marketing, Content Marketing, Target Audience, Social Media, Digital Marketing, Marketing Analytics, Data Ethics, Marketing Strategies, Social Media Marketing, Content Strategy, Brand Marketing, Market Research, Graphic and Visual Design, Generative AI, Performance Analysis
初级 · 专项课程 · 1-3 个月

您将获得的技能: Google Analytics, Data Storytelling, Content Performance Analysis, Web Analytics and SEO, Data Validation, Stakeholder Engagement, Statistical Modeling, Search Engine Optimization, Marketing Analytics, Web Analytics, Marketing Automation, Data Visualization, Customer Insights, Data-Driven Decision-Making, Campaign Management, Key Performance Indicators (KPIs), Predictive Analytics, Performance Measurement, Return On Investment, Artificial Intelligence
中级 · 专项课程 · 3-6 个月