客户解析课程可以帮助您学习数据收集技术、客户细分、预测建模和绩效衡量。您可以通过数据驱动的洞察力,掌握解读客户行为、优化营销策略和提升客户体验的技能。许多课程都会介绍 Google Analytics、Tableau 和 SQL 等工具,这些工具支持数据解析和趋势可视化,为业务决策提供依据。
University of Virginia
您将获得的技能: 竞争分析, 客户洞察, 营销心理学, 价值主张, 分析, 客户分析, 收入管理, 行为经济学, 案例研究, 消费者行为, 市场调查, 全球营销, 市场动态
初级 · 课程 · 1-4 周

您将获得的技能: Customer Acquisition Management, Marketing Analytics, Branding, Brand Management, Customer Engagement, Target Audience, Lead Generation, Customer Insights, Marketing Channel, Marketing, Brand Strategy, Campaign Management
初级 · 课程 · 1-4 周

IESE Business School
您将获得的技能: 产品战略, 营销策略, 客户洞察, 品牌战略, 数字化营销, 价值主张, 目标受众, 打造品牌, 消费者行为, 需求规划, 战略营销, 营销渠道, 市场分析, 营销分析, 营销, 营销传播
混合 · 课程 · 1-4 周

您将获得的技能: AI Personalization, Generative AI, Personalized Service, Responsible AI, Customer Analysis, Customer Service, Customer experience improvement, Customer Engagement, Prompt Engineering, AI Enablement, LLM Application, Natural Language Processing
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: Persona Development, Customer Relationship Management (CRM) Software, Customer Insights, Customer Data Management, Target Audience, Target Market, Marketing Strategies, Consumer Behaviour, Market Analysis, Social Media, Product Knowledge, Research
初级 · 指导项目 · 不超过 2 小时

Akamai Technologies, Inc.
您将获得的技能: Endpoint Security, Database Systems, Computer Security Incident Management, Security Management, Ubuntu, Routing Protocols, Database Design, Application Development, Network Architecture, Linux Commands, TCP/IP, Operating Systems, Database Theory, Web Design and Development, Cascading Style Sheets (CSS), Web Development, Data Structures, Python Programming, Data Analysis, Software Development
初级 · 专业证书 · 3-6 个月

Emory University
您将获得的技能: Marketing Automation, Customer Retention, Marketing Operations, Marketing Effectiveness, Customer Acquisition Management, Marketing Analytics, Marketing Strategies, AI Personalization, AI Enablement, Customer Data Management, Customer experience improvement, Predictive Modeling
中级 · 课程 · 1-4 周

Coursera
您将获得的技能: Responsible AI, Team Building, Generative AI, Team Oriented, Customer experience improvement, Automation, Customer Service, AI Enablement, Cross-Functional Collaboration, Artificial Intelligence, Customer Data Management, Business Ethics, Information Privacy
初级 · 课程 · 1-4 周

您将获得的技能: Prompt Engineering, Generative AI Agents, Generative AI, ChatGPT, Self Service Technologies, Customer Service, Customer Support, Customer Communications Management, Personalized Service, Customer Engagement, AI Enablement, AI Workflows, Customer experience improvement, Customer and Client Support, Microsoft Copilot, Customer Insights, Artificial Intelligence, Customer Relationship Management, Automation, Natural Language Processing
初级 · 课程 · 1-4 周

您将获得的技能: Loyalty Programs, Customer Retention, E-Commerce, Customer Relationship Management, Web Analytics, Digital Marketing, Product Improvement, Email Marketing, Marketing Analytics, Customer Insights, Portfolio Management, Generative AI Agents, Performance Metric
初级 · 课程 · 1-4 周

您将获得的技能: Customer experience improvement, Workflow Management, AI Personalization, Customer Service, Customer Support, Customer Engagement, Generative AI, Customer Communications Management, Emotional Intelligence, Customer Success Management, OpenAI, Salesforce, Customer Data Management, Customer Relationship Management, Artificial Intelligence, Customer Analysis, No-Code Development, De-escalation Techniques, Surveys, Communication
中级 · 课程 · 1-4 周

您将获得的技能: Miro AI, Customer Engagement, Responsible AI, AI Product Strategy, No-Code Development, Customer experience improvement, Email Automation, Customer Service, Customer Analysis, Automation, Generative AI, Customer Data Management, Customer Communications Management, Customer Relationship Management (CRM) Software, Customer Support, Workflow Management, Artificial Intelligence, Customer and Client Support, Agentic systems, Ethical Standards And Conduct
初级 · 课程 · 1-4 周