营销战略课程可以帮助您学习客户细分、品牌定位、竞争分析和活动策划。您可以掌握数据解读、数字营销战术和内容创作策略方面的技能。许多课程都会介绍 Google Analytics、社交媒体管理平台和电子邮件营销软件等工具,展示这些资源如何增强您的营销工作并有效跟踪绩效。

您将获得的技能: Email Marketing, Campaign Management, Copywriting, Marketing Strategy and Techniques, Email Automation, Personally Identifiable Information, Digital Marketing, Marketing Automation, Newsletters, HubSpot CRM, Marketing Analytics, Promotional Strategies, Data Ethics, A/B Testing, Smart Goals, Customer Retention, Key Performance Indicators (KPIs), Goal Setting
初级 · 课程 · 1-3 个月

Northwestern University
您将获得的技能: 整合营销传播, 实时数据, 内容营销, 营销策略, 社交媒体内容, 同行评审, 分析, 数字化营销, 社交媒体营销, 营销, 营销预算, 目标受众, 数字化转型, 社交媒体战略, 关键绩效指标 (KPI), 战略营销, 博客, 社交媒体, 营销效果, ChatGPT
初级 · 专项课程 · 3-6 个月

您将获得的技能: Prompt Patterns, MarTech, Strategic Marketing, AI Enablement, Personalized Service, Data Ethics, Customer Relationship Management (CRM) Software, Artificial Intelligence, Prototyping, Artificial Intelligence and Machine Learning (AI/ML), Large Language Modeling, Responsible AI, AI Workflows, Deep Learning, Content Creation, Machine Learning, Image Analysis, Context Management, Decision Making
初级 · 专项课程 · 1-3 个月

Goldman Sachs
您将获得的技能: 市场机遇, 客户分析, 销售流程, 营销分析, 数字化营销, 销售策略, 营销, 营销策划, 营销策略与技巧, 业务指标, 目标市场, 销售, 市场调查, 品牌管理
混合 · 课程 · 1-4 周

您将获得的技能: Canva (Software), Logo Design, Style Guides, Marketing Design, Branding, Marketing Materials, Brand Management, Organizational Skills, Marketing, File Management, Graphic Design, Business, Digital Marketing
中级 · 指导项目 · 不超过 2 小时

LearnKartS
您将获得的技能: Retrieval-Augmented Generation, Marketing Automation, Email Automation, AI Product Strategy, Make.com, Generative AI Agents, MarTech, Email Marketing, LLM Application, AI Workflows, AI Personalization, AI Enablement, Business Process Automation, OpenAI API, ChatGPT, Data-Driven Decision-Making, Business Analysis, Prompt Engineering, Generative AI, Product Automation
初级 · 课程 · 1-4 周

Aptly
您将获得的技能: 社交媒体内容, 营销策略, 内容营销, TikTok, 性能分析, 在线广告, 内容性能分析, 营销, 社交媒体营销, 商业营销, 视频编辑, 社交媒体战略, 叙事, 绩效衡量, 广告活动, 数字媒体战略, 视频制作, 广告, 社交媒体, 内容创作
初级 · 专项课程 · 1-3 个月

University of Maryland, College Park
您将获得的技能: Marketing Budgets, Competitive Analysis, Customer Acquisition Management, Digital Marketing, Marketing Strategies, Social Media Campaigns, Customer Retention, Digital Advertising, Marketing Analytics, Marketing, Advertising Campaigns, Performance Metric, Customer Analysis, Market Analysis, Data-Driven Decision-Making, Peer Review
中级 · 课程 · 1-4 周

您将获得的技能: Marketing Planning, Business Marketing
初级 · 课程 · 1-4 周

您将获得的技能: Search Engine Optimization, Consumer Behaviour, Case Studies, Marketing, Web Analytics and SEO, Marketing Strategies, Process Improvement and Optimization, Digital Advertising, Digital Marketing, Target Audience, Marketing Effectiveness, Competitive Analysis, Keyword Research, Market Opportunities, Business Strategy, Content Strategy, Strategic Thinking, Advertising, Brand Strategy, Market Analysis
初级 · 专项课程 · 1-3 个月

LearnKartS
您将获得的技能: Prompt Engineering, Business Writing, ChatGPT, Social Media Content, Marketing Automation, Business Marketing, Copywriting, Email Automation, Writing, Social Media Campaigns, Marketing Communications, Business Ethics, Brainstorming, Content Creation, Content Strategy, Social Media Marketing
初级 · 课程 · 1-4 周

University of Virginia Darden School Foundation
您将获得的技能: 客户洞察, 营销策略, 内容营销, 营销分析, 角色开发, 生成式人工智能, 数字化营销, Google 广告, 客户体验战略(CX), 点击付费广告, 消费者行为, 大型语言模型, 关键词研究, AI 个性化服务, 搜索引擎营销
初级 · 课程 · 1-4 周