营销解析课程可以帮助您学习数据分析、客户细分、营销活动绩效衡量和投资回报计算。您可以掌握解读营销指标、优化数字战略和利用消费者洞察力推动决策的技能。许多课程都会介绍 Google Analytics、Tableau 和 Excel 等工具,这些工具支持数据解析和趋势可视化,使您能够在实际营销场景中应用自己的技能。

您将获得的技能: Marketing Automation, Marketing Analytics, Return On Investment, Google Ads, Marketing Effectiveness, Marketing Strategies, Content Management Systems, WordPress, Facebook, Hypertext Markup Language (HTML), Software Installation
中级 · 课程 · 1-4 周

您将获得的技能: Target Audience, Facebook, Social Media, Persona Development, Social Media Marketing, Social Media Strategy, Customer Insights, Presentations, Web Analytics, Marketing Budgets
中级 · 指导项目 · 不超过 2 小时

Meta
您将获得的技能: 描述性统计, 相关性分析, 数据分析, 电子表格软件, SQL, 统计, 仪表板, 谷歌工作表, 数据操作, 数据叙事, 数据可视化软件, 透视表和图表, Tableau 软件, 数据可视化, 数据清理, 探索性数据分析
初级 · 课程 · 1-3 个月

您将获得的技能: Advertising Campaigns, Target Audience, Facebook, Online Advertising, Marketing Strategies, Social Media, Marketing Analytics, Customer Insights, Social Media Marketing, Marketing Budgets
中级 · 指导项目 · 不超过 2 小时

您将获得的技能: Facebook, Target Audience, Social Media Marketing, Social Media, Customer Insights, Online Advertising, Advertising Campaigns, Business Marketing
中级 · 指导项目 · 不超过 2 小时

Coursera
您将获得的技能: Generative AI Agents, Customer Insights, AI Personalization, Customer Analysis, ChatGPT, Customer experience strategy (CX), AI Enablement, Real Time Data, Persona Development, Design Thinking, Consumer Behaviour, Analysis, Design
中级 · 课程 · 1-4 周

IE Business School
您将获得的技能: 创建调查, 数据分析, 同行评审, 营销策略, 市场调查, 调查, 营销, 产品战略, 目标市场, 消费者行为, 业务规划, 价值主张, 案例研究, 营销策划, 产品营销, 商业研究, 营销渠道, 研究设计, 营销传播, 市场分析
初级 · 专项课程 · 3-6 个月

Adobe
您将获得的技能: Promotional Strategies, Marketing Planning, Marketing Strategy and Techniques, Digital Marketing, Adobe Express, Target Audience, Marketing Materials, Marketing Effectiveness, Marketing Automation, Customer Relationship Management, Advertising, Customer Acquisition Management, Customer Engagement, Content Creation, Generative AI Agents
初级 · 课程 · 1-4 周

S.P. Jain Institute of Management and Research
您将获得的技能: Product Strategy, Strategic Marketing, Marketing Management, Marketing Strategies, Consumer Behaviour, Target Market, Marketing Communications, Product Lifecycle Management, Integrated Marketing Communications, Marketing Analytics, Brand Strategy, Marketing Channel, Market Analysis, Price Negotiation, Value Propositions
初级 · 课程 · 1-3 个月

Illinois Tech
您将获得的技能: Global Marketing, Brand Management, Marketing, Strategic Marketing, Branding, Customer Relationship Management, Marketing Strategy and Techniques, Digital Marketing, Marketing Communications, Marketing Channel, Business Ethics, Market Research, Value Propositions, Consumer Behaviour, Corporate Sustainability, Innovation
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初级 · 课程 · 1-3 个月
University of Pennsylvania
您将获得的技能: 战略营销, 客户体验战略(CX), 品牌战略, 营销策略与技巧, 客户洞察, 营销, 消费者行为, 目标市场, 打造品牌, 进入市场战略, 营销分析, 营销传播
混合 · 课程 · 1-3 个月

Illinois Tech
您将获得的技能: Pay Per Click Advertising, Digital Marketing, Web Analytics, Email Marketing, Paid media, Digital Advertising, Google Ads, Social Media Campaigns, Marketing Strategies, Online Advertising, Social Media Marketing, Google Analytics, Web Analytics and SEO, Web Design and Development, Marketing, Marketing Analytics, Search Engine Optimization, Social Media, Campaign Management, Search Engine Marketing
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高级设置 · 课程 · 1-3 个月