客户旅程课程可以帮助您学习客户细分、接触点分析和体验映射。您可以掌握制定个性化营销策略、分析客户 Feedback 和优化 Conversion Rate 的技能。许多课程都会介绍客户关系管理(CRM)软件、旅程映射工具和解析平台等工具,帮助您跟踪客户互动并衡量策略的有效性。

Zoho Corporation
您将获得的技能: Sales Process, Customer Relationship Management, Account Management, Sales Management, Customer Relationship Management (CRM) Software, Selling Techniques, Sales, General Sales Practices, Sales Pipelines, Sales Presentation, Sales Strategy, Verbal Communication Skills, Process Mapping, Business Software, Sales Enablement, Sales Development, Closing (Sales), Sales Operations, Problem Solving, Critical Thinking
初级 · 专业证书 · 3-6 个月

Intel
您将获得的技能: Artificial Intelligence, AI Enablement, Discussion Facilitation, Company, Product, and Service Knowledge, Responsible AI, Machine Learning, Data Analysis, Business Research, B2B Sales
初级 · 课程 · 1-4 周

Michigan State University
您将获得的技能: 进入市场战略, 创新, 筹资和众包, 销售策略, 创业, 业务建模, 业务规划, 预算, 客户获取管理, 资源管理, 新业务开发, 计划执行, 客户参与, 企业战略, 营销
混合 · 课程 · 1-3 个月

Rice University
您将获得的技能: 传染病, 生物化学, 血液学, 免疫学, 病理学, 生理学, 诊断测试, 细胞生物学, 慢性疾病, 分子生物学
中级 · 课程 · 1-3 个月

IE Business School
您将获得的技能: Marketing Planning, Marketing Strategies, Marketing Effectiveness, Business Planning, Marketing Management, Customer Retention, Marketing Communications, Brand Strategy, Product Strategy, Business Strategies, Customer Acquisition Management, Marketing Budgets, Market Analysis, Customer Analysis, Competitive Analysis, Brand Awareness, Key Performance Indicators (KPIs), Smart Goals, Business Metrics, Analysis
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: AI 产品战略, 案例研究, 价值主张, 战略思维, 客户体验战略(CX), 生成式人工智能, 客户洞察, 生产力软件, 业务规划, 企业战略, 战略规划
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: 客户分析, 营销分析, 营销活动经理, 负责任的人工智能, 性能分析, 生成式人工智能, 客户洞察, 个性化服务, ChatGPT, 营销自动化, 人工智能, 社交媒体活动, OpenAI, Google Analytics(分析), 数据伦理
中级 · 课程 · 1-4 周

您将获得的技能: Data Storytelling, Email Marketing, Google Ads, Digital Advertising, Paid media, Social Media Marketing, Search Engine Optimization, Google Analytics, Customer Retention, Digital Marketing, Marketing Budgets, Loyalty Programs, Order Fulfillment, Search Engine Marketing, Web Analytics, Marketing Analytics, Online Advertising, Email Automation, Marketing, E-Commerce
初级 · 专业证书 · 3-6 个月

IE Business School
您将获得的技能: Marketing Planning, Consumer Behaviour, Survey Creation, Product Management, Market Research, Marketing Strategies, Product Lifecycle Management, Marketing Effectiveness, Data Analysis, Marketing Communications, Marketing, Business Planning, Data Collection, Product Strategy, Value Propositions, Strategic Marketing, Product Marketing, Market Analysis, Marketing Psychology, Market Data
初级 · 专项课程 · 3-6 个月
您将获得的技能: Network Troubleshooting, Information Systems Security, Systems Administration, Desktop Support, Computer Networking, OSI Models, Cloud Infrastructure, Routing Protocols, Package and Software Management, Operating System Administration, Network Security, Application Security, Cybersecurity, Help Desk Support, Software Installation, Network Protocols, Computer Hardware, Cloud Computing, Customer Service, Debugging
初级 · 专业证书 · 3-6 个月

Coursera
您将获得的技能: Jira (Software), Sprint Planning, Backlogs, Scrum (Software Development), User Story, Agile Methodology, Agile Project Management, Workflow Management, Run Chart, Project Planning, Project Management, Prioritization, Dependency Analysis
初级 · 指导项目 · 不超过 2 小时

Politecnico di Milano
您将获得的技能: Agile Project Management, Agile Methodology, User Story, Sprint Planning, Sprint Retrospectives, Backlogs, Project Management Software, Team Management, Continuous Improvement Process, Customer Engagement
初级 · 课程 · 1-3 个月