全球营销课程可以帮助您学习市场细分、品牌定位、数字营销战略和消费者行为分析。您还可以掌握跨文化交流、活动管理和利用社交媒体进行全球推广的技能。许多课程都会介绍一些工具,如用于跟踪营销活动绩效的 Google Analytics、用于管理客户关系的 HubSpot 以及用于执行营销战略的社交媒体平台。

Vanderbilt University
您将获得的技能: 人工智能, 数据分析, 创造力, 数据处理, ChatGPT, 文件管理, 自动化, 解决问题, Prompt Engineering, AI 赋能, 数据展示, 信息管理
初级 · 课程 · 1-3 个月

LearnQuest
您将获得的技能: Customer Engagement, Sales Training, Employee Retention, Sales Enablement, Sales Management, Innovation, Sales Strategy, Sales, Sales Development, Sales Territory Management, Stress Management, Team Building, Professional Networking, Technical Sales, Growth Strategies, Market Opportunities, Continuous Improvement Process, Constructive Feedback, Personalized Service, Resilience
初级 · 课程 · 1-4 周

您将获得的技能: Adaptability, Leadership Development, Leadership, Performance Measurement, Team Leadership, Organizational Leadership, Leadership and Management, Strategic Leadership, Communication, Business Metrics, Team Motivation, Team Building, Growth Mindedness, Professional Development, Human Resource Strategy, Business, Decision Making
初级 · 课程 · 1-3 个月

您将获得的技能: Robotic Process Automation, Customer experience improvement, ChatGPT, Data Science, Machine Learning Methods
初级 · 课程 · 1-4 周

您将获得的技能: Account Strategy, Account Management, Return On Investment, Sales Management, Sales Strategy, Risk Management, Loyalty Programs, Customer Advocacy, Sales, Digital Transformation, Business Metrics, Business Priorities, Brand Loyalty, Business Transformation, Innovation, Customer Retention, Business Leadership, Telecommuting, Virtual Teams, Relationship Management
中级 · 课程 · 1-4 周

University of Colorado Boulder
您将获得的技能: Strategic Communication, Target Audience, Public Relations, Marketing Communications, Advertising Campaigns, Media Strategy, Communication Strategies, Campaign Management, Integrated Marketing Communications, Branding, Earned Media, Brand Management, Paid media, Owned Media, Business Strategy, Shared Media, Employee Engagement
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: Facebook, Social Media Campaigns, Social Media Marketing, Social Media, Target Audience, Advertising, Social Media Strategy, Digital Advertising, Content Performance Analysis
中级 · 指导项目 · 不超过 2 小时

University of Michigan
您将获得的技能: Python 程序设计, 文件输入/输出, 数据导入/导出, 数据结构, 功能设计, 调试, 编程原则
初级 · 课程 · 1-3 个月

您将获得的技能: Relationship Management, Professional Development, Customer Relationship Management, Interpersonal Communications, Service Recovery, Business Communication, Strategic Communication, Compassion, Solution Delivery
中级 · 课程 · 1-3 个月

您将获得的技能: Social Media Marketing, Social Media, Key Performance Indicators (KPIs), Social Media Content, Brand Awareness, Marketing Analytics, Social Media Campaigns, Digital Advertising, Customer Engagement, Advertising, Market Analysis, Performance Analysis, Analysis, Digital Marketing, Marketing Communications
中级 · 指导项目 · 不超过 2 小时

IE Business School
您将获得的技能: Marketing Channel, Retail Management, Retail Store Operations, Supply Chain, Merchandising, Product Assortment, Supply Chain Planning, Promotional Strategies, Cross-Channel Marketing, Strategic Decision-Making, Business Strategy, Customer Relationship Management, E-Commerce, Growth Strategies, Market Dynamics
初级 · 课程 · 1-4 周

University of Colorado Boulder
您将获得的技能: 企业可持续发展, 研究, 专业网络, 商业道德, 媒体关系, 打造品牌, 利益相关者的参与, 市场营销和公共关系, 说服沟通, 企业传讯, 公共关系, 战略传播
初级 · 课程 · 1-3 个月