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  • Performance Marketing

绩效营销课程

效果营销课程可以帮助您学习数字广告策略、转换率优化、搜索引擎营销和社交媒体广告。您可以掌握数据分析、受众定位和制作引人注目的广告文案等方面的技能。许多课程都会介绍 Google Ads、Facebook Ads Manager 和解析平台等工具,帮助您跟踪营销活动的效果并优化营销工作。


热门绩效营销课程和认证


  • C

    Coursera

    Optimize Social Media with Data-Driven Insights

    您将获得的技能: Content Performance Analysis, Content Scheduling, Marketing Analytics, Social Media Analytics, Social Media Management, Analytics, Social Media Marketing, Social Media Content, Social Media, Driving engagement, Web Analytics, Social Media Campaigns, Calendar Management, Scheduling, Social Media Strategy, Campaign Management, Performance Analysis, Content Development and Management, Content Strategy, Descriptive Analytics

    初级 · 课程 · 1-4 周

    类别:新
    新
    状态:免费试用
    免费试用
    类别:提供的学分
    提供的学分
  • C

    Coursera

    Measure and Monitor Brand Presence Online

    您将获得的技能: Marketing Automation, Conversion Funnel Analysis, Lead Generation, Customer Relationship Management (CRM) Software, Brand Awareness, Sales Pipelines, Customer Relationship Management, Marketing Effectiveness, Social Media, Branding, Performance Analysis, Social Media Analytics, Social Media Management, Data-Driven Marketing, Brand Management, Performance Measurement, Data Capture, Continuous Monitoring, Market Research

    初级 · 课程 · 1-4 周

    类别:新
    新
    状态:免费试用
    免费试用
    类别:提供的学分
    提供的学分
  • U

    University of Pennsylvania

    Driving Operational Performance

    您将获得的技能: Process Analysis, Operational Performance Management, Capacity Planning, Operational Analysis, Key Performance Indicators (KPIs), Operations Management, Operational Excellence, Operational Efficiency, Performance Measurement, Process Optimization, Business Metrics, Business Process Management, Resource Planning, Return On Investment, Capacity Management, Customer Retention, Resource Utilization, Loss Prevention, Customer Demand Planning, Customer experience improvement

    ★ 4.6 (14) · 中级 · 课程 · 1-4 周

    类别:预览
    预览
    类别:提供的学分
    提供的学分
  • C

    Coursera

    Optimize Your Marketing Pipeline with AI

    您将获得的技能: Conversion Funnel Analysis, Customer Relationship Management (CRM) Software, Marketing Operations, Growth Strategies, Process Improvement, Data-Driven Decision-Making

    初级 · 课程 · 1-4 周

    类别:新
    新
    状态:免费试用
    免费试用
    类别:提供的学分
    提供的学分
  • U

    University of Arizona

    Marketing Communications: Intro to Consumer Behavior

    您将获得的技能: Integrated Marketing Communications, Persona Development, Consumer Behaviour, Marketing Psychology, Target Audience, Customer Analysis, Marketing Strategies, Marketing, Customer Insights, Brand Strategy, Target Market, Marketing Management, Marketing Communications, Branding, Storytelling, Influencing, Demography

    中级 · 课程 · 1-4 周

    类别:新
    新
    状态:免费试用
    免费试用
    类别:提供的学分
    提供的学分
  • C

    Coursera

    Instagram Analytics: Optimize Performance

    您将获得的技能: Instagram, Social Media Analytics, Content Performance Analysis, Social Media Content, Social Media, Content Strategy, Digital Marketing Tools, Strategic Decision-Making, Key Performance Indicators (KPIs), Brand Awareness, Content Optimization, Competitive Analysis

    初级 · 课程 · 1-4 周

    状态:免费试用
    免费试用
    类别:提供的学分
    提供的学分
  • C

    Coursera

    Forecast and Validate Your Marketing Traffic

    您将获得的技能: Statistical Modeling, Data Validation, Media Planning, Statistical Analysis, Variance Analysis, Regression Analysis, Predictive Analytics, Predictive Modeling, Web Analytics, Forecasting, Trend Analysis, Marketing Analytics, Marketing Budgets, Analytics, Data-Driven Decision-Making, Data Quality, Campaign Planning, Data Integrity

    初级 · 课程 · 1-4 周

    类别:新
    新
    状态:免费试用
    免费试用
    类别:提供的学分
    提供的学分
  • C

    Coursera

    GenAI for Performance Management

    您将获得的技能: Team Performance Management, Performance Management, Smart Goals, Employee Performance Management, Performance Review, Management Training And Development, Performance Appraisal, People Development, Goal Setting, Performance Analysis, Performance Measurement, AI Personalization, HR Tech, Workforce Development, Employee Engagement, Constructive Feedback, Driving engagement, Key Performance Indicators (KPIs), Coaching, Analytics

    ★ 4 (8) · 中级 · 课程 · 1-4 周

    状态:免费试用
    免费试用
    类别:提供的学分
    提供的学分
  • M

    Microsoft

    Performance Domains in Project Management

    您将获得的技能: Stakeholder Management, Stakeholder Engagement, Project Performance, Project Management Life Cycle, Team Management, Solution Delivery, Project Management Institute (PMI) Methodology, Project Schedules, Project Planning, Scheduling, Project Management, Performance Measurement, Resource Management, Resource Allocation, Risk Management

    ★ 4.6 (18) · 初级 · 课程 · 1-4 周

    状态:免费试用
    免费试用
    类别:提供的学分
    提供的学分
  • L

    LearnQuest

    Core Sales Operations and Performance

    您将获得的技能: Sales Pipelines, Overcoming Objections, Sales Management, Sales Process, Team Motivation, Sales Development, Performance Analysis, Regional Sales, Selling Techniques, Team Performance Management, Prospecting and Qualification, Sales Enablement, Sales Training, Sales, Performance Measurement, Dashboard, Management Training And Development, Customer Relationship Management (CRM) Software, Business Ethics, Customer Relationship Management

    初级 · 课程 · 1-4 周

    类别:新
    新
    状态:免费试用
    免费试用
    类别:提供的学分
    提供的学分
  • E

    EDUCBA

    Analyze Marketing Performance Using R and Excel

    您将获得的技能: Marketing Analytics, Data-Driven Marketing, Customer Analysis, Marketing Effectiveness, Customer Retention, Advanced Analytics, Marketing Strategies, Market Analysis, Sales Management, Customer Insights, Data-Driven Decision-Making, Customer experience improvement, Customer Service, Predictive Analytics, Consumer Behaviour, Case Studies, Predictive Modeling, R Programming, Performance Metric

    初级 · 课程 · 1-4 周

    类别:新
    新
    状态:免费试用
    免费试用
    类别:提供的学分
    提供的学分
  • C

    Coursera

    Create a Brand Awareness Survey in Qualtrics

    您将获得的技能: Brand Awareness, Market Research, Strategic Marketing, Branding, Brand Marketing, User Feedback, Brand Strategy, Marketing, Brand Management, Research, User Research

    ★ 4.9 (16) · 初级 · 指导项目 · 不超过 2 小时

    类别:免费
    免费
    类别:提供的学分
    提供的学分
1…8910…595

总之,以下是 10 最受欢迎的 performance marketing 课程

  • Optimize Social Media with Data-Driven Insights: Coursera
  • Measure and Monitor Brand Presence Online: Coursera
  • Driving Operational Performance: University of Pennsylvania
  • Optimize Your Marketing Pipeline with AI: Coursera
  • Marketing Communications: Intro to Consumer Behavior: University of Arizona
  • Instagram Analytics: Optimize Performance: Coursera
  • Forecast and Validate Your Marketing Traffic: Coursera
  • GenAI for Performance Management : Coursera
  • Performance Domains in Project Management: Microsoft
  • Core Sales Operations and Performance: LearnQuest

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