品牌课程可以帮助您学习品牌战略、视觉 Identity 开发、受众分析和信息传递框架。您可以掌握创建引人注目的品牌叙事、进行竞争分析和利用社交媒体进行品牌互动的技能。许多课程会介绍用于设计的 Adobe Creative Suite、用于受众分析的 Google Analytics 和用于品牌推广的社交媒体平台等工具,将这些技能与有效的品牌管理和市场定位联系起来。

University of Colorado Boulder
您将获得的技能: Productivity, Brand Strategy, Market Research, Professional Networking, Time Management, Branding, Target Audience, Business Modeling, Social Media, Prioritization, Competitive Analysis, Photo/Video Production and Technology, Promotional Materials, Goal Setting, Business Strategy, Marketing Materials, Business Planning, Recruitment, Presentations, Marketing
中级 · 专项课程 · 3-6 个月

您将获得的技能: Canva (Software), Logo Design, Prompt Engineering, Brainstorming, Brand Strategy, Branding, Graphic and Visual Design, ChatGPT, Color Theory, Target Audience, Creativity, Typography
混合 · 课程 · 1-4 周

Northwestern University
您将获得的技能: 沟通, 叙事, 公共关系, 企业传讯, 战略传播, 利益攸关方沟通, 业务领导, 创新, 打造品牌, 媒体关系, 危机管理, 管理团队
混合 · 课程 · 1-4 周

University of Colorado Boulder
您将获得的技能: 叙事, 公共关系, 媒体与传播, 企业传讯, 战略传播, 打造品牌, 沟通策略, 媒体关系, 危机管理, 市场营销和公共关系, 品牌管理, 新闻发布
初级 · 课程 · 1-3 个月

University of Colorado Boulder
您将获得的技能: Brand Strategy, Market Research, Branding, Target Audience, Social Media, Competitive Analysis, Marketing, Customer Engagement, Professional Networking, Marketing Strategies, Social Media Strategy, Performing Arts, Content Strategy, Marketing Channel, Entrepreneurship
中级 · 课程 · 1-4 周
University of Illinois Urbana-Champaign
您将获得的技能: 市场机遇, 营销策略, 文化敏感性, 文化多样性, 消费者行为, 打造品牌, 营销策划, 产品营销, 战略规划, 营销管理, 营销, 市场分析, 产品推广, 品牌管理, 全球营销
攻读学位
初级 · 课程 · 1-3 个月

您将获得的技能: Interviewing Skills, Business Communication, Verbal Communication Skills, Business Research, Interpersonal Communications, Communication, Professionalism, Professional Development, Branding, Virtual Teams, Company, Product, and Service Knowledge, Composure, Self-Awareness
初级 · 课程 · 1-4 周

Digital Marketing Institute
您将获得的技能: 社交媒体营销, 数字广告, 社交媒体战略, LinkedIn, 打造品牌, 广告, 目标受众, 广告活动, 社交媒体, 营销分析, 视频制作, 营销, B2B 销售, 销售技巧, 专业网络, 内容创作
初级 · 课程 · 1-4 周

您将获得的技能: Logo Design, Adobe Illustrator, Presentations, Typography, Graphic Design, Branding, Marketing Design, Brainstorming, Design Thinking, Color Theory, User Research, Design Research
混合 · 课程 · 1-4 周
Kennesaw State University
您将获得的技能: Marketing, Marketing Channel, Social Media Marketing, Marketing Strategies, Marketing Effectiveness, Content Marketing, Consumer Behaviour, Digital Marketing, Advertising, Social Media, Social Media Strategy, Branding, Digital Media Strategy, Digital Advertising
初级 · 课程 · 1-4 周

S.P. Jain Institute of Management and Research
您将获得的技能: Brand Strategy, Brand Management, Branding, Brand Awareness, Brand Loyalty, Strategic Marketing, Marketing Management, Business Strategy, Plan Execution, Product Lining, Market Share, Portfolio Management, Value Propositions, Competitive Analysis, Business-To-Consumer, Business Valuation, Target Audience, B2B Sales, Case Studies
初级 · 课程 · 1-4 周

您将获得的技能: LinkedIn, Photo Editing, Professional Networking, Social Media Content, Social Media, Professional Development, Branding, Search Engine Optimization, Business Communication
中级 · 指导项目 · 不超过 2 小时