全球营销课程可以帮助您学习市场细分、品牌定位、数字营销战略和消费者行为分析。您还可以掌握跨文化交流、活动管理和利用社交媒体进行全球推广的技能。许多课程都会介绍一些工具,如用于跟踪营销活动绩效的 Google Analytics、用于管理客户关系的 HubSpot 以及用于执行营销战略的社交媒体平台。

ESCP Business School
您将获得的技能: 人力资源管理与规划, 业务沟通, 组织领导力, 人员管理, 跨文化能力, 文化多样性, 营销, 管理团队, 谈判, 团队管理, 全球营销, 文化敏感性, 领导与管理
初级 · 课程 · 1-3 个月

University of Illinois Urbana-Champaign
您将获得的技能: Biotechnology, Food and Beverage, Sustainable Technologies, Scalability, Manufacturing and Production, Sustainability Standards, Process Engineering, Product Development, Global Marketing, Chemical Engineering, Innovation, Market Trend, Market Analysis, Microbiology, Workforce Development
初级 · 课程 · 1-4 周

IESE Business School
您将获得的技能: 财务管理, 商业分析, 打造品牌, 冲突管理, 领导力培养, 收益表, 战略营销, 会计, 跨文化能力, 财务数据, 营销, 营销策略, 金融, 财务分析, 管理团队, 价值主张, 金融报表, 财务敏锐性, 财务报表分析
初级 · 专项课程 · 3-6 个月

Vanderbilt University
您将获得的技能: Email Automation, Prompt Engineering, ChatGPT, Prompt Patterns, LLM Application, Productivity, OpenAI, AI Enablement, Calendar Management, Organizational Skills, Generative AI, Artificial Intelligence, Large Language Modeling, AI Personalization, HubSpot CRM, Email Marketing, Scripting, Google Sheets, Workflow Management, Automation
初级 · 专项课程 · 1-3 个月

Coursera
您将获得的技能: Infographics, Storyboarding, Canva (Software), Prompt Engineering, Copywriting, Generative AI, Content Creation, Marketing Strategies, Blogs, Marketing Psychology, Collaborative Software, AI Enablement, ChatGPT, Online Advertising, MarTech, Graphic Design, Brand Awareness, Artificial Intelligence, Search Engine Optimization, Machine Learning
中级 · 专项课程 · 1-3 个月

您将获得的技能: Predictive Modeling, Data Visualization, Data Presentation, Data-Driven Decision-Making, Advanced Analytics, Business Analytics, AI Enablement, Business Reporting, Global Marketing, User Feedback, Regional Sales, Presentations, Key Performance Indicators (KPIs), Law, Regulation, and Compliance
初级 · 课程 · 1-4 周

Università Bocconi
您将获得的技能: Food and Beverage, Product Knowledge, Customer experience strategy (CX), Hospitality, Operational Excellence, Business Management, Global Marketing, Professional Networking, Consumer Behaviour, Thought Leadership, Product Management, Business Strategy, Growth Strategies, Brand Management, Innovation, Market Opportunities, Marketing
混合 · 课程 · 1-3 个月

Copenhagen Business School
您将获得的技能: 企业战略, 商业策略, 业务转型, 战略思维, 市场动态, 技术战略, 案例研究, 战略领导力, 战略决策, 战略规划, 全球营销, 竞争分析
混合 · 课程 · 1-3 个月

Meta
您将获得的技能: 在线广告, 文案写作, 数据收集, 信息隐私, 付费媒体, 营销材料, 社交媒体活动, 数字广告, 营销活动经理, Facebook, 社交媒体营销, 广告, 营销, 社交媒体内容, Instagram, 社交媒体战略, 品牌管理, 广告活动, 社交媒体, 内容创作
初级 · 课程 · 1-3 个月

Meta
您将获得的技能: 在线广告, 付费媒体, 投标, 性能分析, 社交媒体营销, 数字广告, 营销活动经理, Facebook, 营销预算, 广告, 预算管理, Instagram, 社交媒体, 内容性能分析, 广告活动, 目标受众
初级 · 课程 · 1-3 个月

Vanderbilt University
您将获得的技能: Prompt Engineering, Retrieval-Augmented Generation, Prompt Patterns, ChatGPT, Generative AI, LLM Application, Productivity, AI Personalization, AI Enablement, OpenAI, Artificial Intelligence, Large Language Modeling, Anthropic Claude, Expense Management, Productivity Software, Creativity, Verification And Validation, Communication, Planning, Marketing
初级 · 专项课程 · 3-6 个月

LearnQuest
您将获得的技能: Data Ethics, Predictive Modeling, No-Code Development, Model Deployment, Data Visualization, Data Presentation, Responsible AI, Data-Driven Decision-Making, Advanced Analytics, Business Intelligence, Business Analytics, Data Cleansing, Business Reporting, Global Marketing, LLM Application, AI Enablement, User Feedback, Data Preprocessing, Predictive Analytics, Data Architecture
初级 · 专项课程 · 1-3 个月