营销解析课程可以帮助您学习数据分析、客户细分、营销活动绩效衡量和投资回报计算。您可以掌握解读营销指标、优化数字战略和利用消费者洞察力推动决策的技能。许多课程都会介绍 Google Analytics、Tableau 和 Excel 等工具,这些工具支持数据解析和趋势可视化,使您能够在实际营销场景中应用自己的技能。

Tecnológico de Monterrey
您将获得的技能: Persona Development, Performance Metric, Smart Goals, Key Performance Indicators (KPIs), Social Media Strategy, Target Audience, Social Media, Active Listening, B2B Sales, Marketing Strategies, Marketing, Content Strategy, Content Creation, Calendar Management
初级 · 课程 · 1-3 个月

Northeastern University
您将获得的技能: Time Series Analysis and Forecasting, Correlation Analysis, Probability & Statistics, Text Mining, Statistical Analysis, Probability Distribution, Data Analysis, Network Analysis, Exploratory Data Analysis, Feature Engineering, Data Structures, Unstructured Data, Data Cleansing, Data Preprocessing, Natural Language Processing
初级 · 课程 · 1-3 个月
University of Michigan
您将获得的技能: Python 程序设计, 分类算法, 决策树学习, 机器学习算法, 数据预处理, 模型评估, 机器学习, 分析, Scikit-learn (机器学习库), 数据分析, 应用机器学习, 预测建模, 预测分析, 功能工程, 监督学习, 逻辑回归, 分类与回归树 (CART)
中级 · 课程 · 1-4 周

The State University of New York
您将获得的技能: Facility Management, Event Management, Legal Risk, Contract Management, Calendar Management, Performance Analysis, Hospitality and Food Services, Facility Operations, Event Planning, Business Analytics, Analytics, Data Management, Data-Driven Decision-Making, Scheduling, Community Outreach, Workforce Management, Event Marketing, Data Analysis, Law, Regulation, and Compliance, Regulation and Legal Compliance
初级 · 专项课程 · 3-6 个月

Fundação Instituto de Administração
您将获得的技能: Global Marketing, Consumer Behaviour, Marketing Management, Marketing, Target Market, Cultural Sensitivity, Brand Management, Marketing Strategies, Innovation, Cultural Diversity, Demography
初级 · 课程 · 1-4 周

Macquarie University
您将获得的技能: 趋势分析, 商业分析, 数据驱动的决策制定, 相关性分析, 商业智能, 统计, 预测, 分析技能, 仪表板, 商业道德, 可持续商业, SAS(软件), 创新, 柱状图, 数据分析, 预测建模, 时间序列分析和预测
混合 · 课程 · 1-3 个月

IE Business School
您将获得的技能: Market Research, Business Research, Customer Insights, Data-Driven Decision-Making, Quantitative Research, Market Analysis, Business Intelligence, Competitive Intelligence, Market Opportunities, Marketing, Data Collection
初级 · 课程 · 1-4 周

IESE Business School
您将获得的技能: Strategic Marketing, Product Marketing, Marketing, Marketing Strategy and Techniques, Value Propositions, Promotional Strategies, Market Research, Branding, Market Analysis, Marketing Channel, Customer experience strategy (CX), Product Development, Customer Insights, Brand Awareness, Competitive Analysis, Business Intelligence
初级 · 课程 · 1-4 周

您将获得的技能: SAS (Software), Dashboard, Business Analytics, Business Reporting, Interactive Data Visualization, Data Visualization Software, Data Analysis, Advanced Analytics, Key Performance Indicators (KPIs), Statistical Programming
中级 · 课程 · 1-4 周

Universidades Anáhuac
您将获得的技能: Regression Analysis, Marketing Analytics, Statistical Software, Data Mining, Data-Driven Decision-Making, Business Intelligence, Statistical Methods, Business Analytics, Correlation Analysis, Target Market, Customer Analysis, SPSS, Data Analysis, Statistical Analysis, Marketing, Market Research, Consumer Behaviour, Microsoft Excel
初级 · 课程 · 1-3 个月

IE Business School
您将获得的技能: Product Lifecycle Management, Market Trend, Product Strategy, Product Management, Market Analysis, Competitive Analysis, New Product Development, Brand Management, Marketing Strategies, Growth Strategies
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: 生成式人工智能, 营销策略, 文案写作, 营销分析, Prompt Engineering, 客户洞察, 营销, 社交媒体内容, A/B 测试, 广告, 内容创作, ChatGPT
初级 · 指导项目 · 不超过 2 小时