营销战略课程可以帮助您学习客户细分、品牌定位、竞争分析和活动策划。您可以掌握数据解读、数字营销战术和内容创作策略方面的技能。许多课程都会介绍 Google Analytics、社交媒体管理平台和电子邮件营销软件等工具,展示这些资源如何增强您的营销工作并有效跟踪绩效。

University of Virginia
您将获得的技能: 项目管理, 撰写报告, 企业战略, 竞争分析, 业务沟通, 商业研究, 商务写作, 同行评审, 组织战略, 演讲, 战略决策, 分析, 商业分析
混合 · 课程 · 1-3 个月

The Open University
您将获得的技能: Sustainable Business, Ideation, Systems Thinking, Sustainable Development, Creative Thinking, Corporate Sustainability, Stakeholder Engagement, Business Modeling, Stakeholder Analysis, Critical Thinking, Innovation, Environmental Social And Corporate Governance (ESG), Cognitive flexibility, Sustainability Standards, Business Systems Analysis, Business Continuity, Value Propositions, Process Mapping, Design Thinking, Problem Solving
中级 · 专项课程 · 3-6 个月

SkillUp
您将获得的技能: 新产品开发, 竞争分析, 市场调查, 项目管理生命周期, 团队建设, 营销策略, 产品管理, 用户需求文件, 风险管理, 产品生命周期管理, 产品战略, 产品路线图, 产品规划, 业务规划, 财务分析, 市场分析, 敏捷产品开发
初级 · 课程 · 1-3 个月

您将获得的技能: Responsible AI, User Interface and User Experience (UI/UX) Design, User Experience Design, Artificial Intelligence, Design Thinking, UI/UX Research, Experience Design, Persona (User Experience), User Centered Design, Design Reviews, User Interface (UI), Design Research, User Interface (UI) Design, Wireframing, Prompt Patterns, Prototyping, Presentations, User Story, Professional Development, Storyboarding
高级设置 · 课程 · 1-3 个月

Coursera
您将获得的技能: Marketing Materials, Marketing Collateral, Marketing Design, Canva (Software), Cross-Channel Marketing, Promotional Materials, Integrated Marketing Communications, Brochures, Graphic Design, Advertising Campaigns, Layout Design, Digital Design, Style Guides, Typography, Branding, Digital Advertising
初级 · 课程 · 1-4 周
University of Illinois Urbana-Champaign
您将获得的技能: Business Modeling, Market Analysis, Competitive Analysis, Regulatory Compliance, Innovation, Market Opportunities, Healthcare Industry Knowledge, Entrepreneurship, Business Strategies, New Business Development, Product Development, Business Planning, Team Leadership, Stakeholder Analysis, Team Building, Health Care Administration, Business Valuation, Fundraising
攻读学位
初级 · 课程 · 1-4 周
University of Illinois Urbana-Champaign
您将获得的技能: 数据收集, 营销分析, 监管合规, 营销策略, 分析, 网络分析, 消费者行为, 营销, 数据可视化软件, 数据分析, 数据可视化, 营销效果, 数字化营销
攻读学位
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: Product Lifecycle Management, Product Flow Diagram, Competitive Analysis, Product Strategy, Innovation, Design Thinking, Process Flow Diagrams, Ideation, New Product Development, Customer Insights, Go To Market Strategy, Product Management, Product Development, Product Planning, Strategic Prioritization, AI Product Strategy, Market Analysis, Prototyping, Generative AI, Strategic Planning
初级 · 专项课程 · 1-3 个月

您将获得的技能: Web Content Accessibility Guidelines, User Experience Design, Design and Product, Digital Design, User Interface (UI), Technical Writing, Usability Testing, Design Research, User Centered Design, Content Creation, Style Guides, Content Strategy, Writing, Information Architecture, Product Design
初级 · 课程 · 1-3 个月

Michigan State University
您将获得的技能: 企业战略, 客户参与, 新业务开发, 进入市场战略, 业务建模, 营销, 客户获取管理, 筹资和众包, 销售策略, 创业, 预算, 资源管理, 业务规划, 创新, 计划执行
混合 · 课程 · 1-3 个月

Yonsei University
您将获得的技能: 品牌营销, 新业务开发, 营销策略, 数字化营销, 增长战略, 影响, 营销, 叙事, 创新, 全球营销, 内容营销
混合 · 课程 · 1-4 周

University of Oxford
您将获得的技能: Social Impact, Design Thinking, Organizational Leadership, Innovation, Strategic Planning, Community Development, Sustainable Development, Human Centered Design, Research and Design, Project Design, Business Planning, Growth Strategies, Risk Management, Marketing Strategies, Stakeholder Engagement, Qualitative Research
混合 · 课程 · 1-3 个月