品牌战略课程可以帮助您学习市场定位、受众细分、品牌信息传递和竞争分析。您可以掌握创建品牌 Identity、开发独特价值主张和策划有效营销活动的技能。许多课程都会介绍 SWOT 分析、品牌资产衡量框架和数字营销平台等工具,以支持在实际工作中实施战略并衡量其影响。

Illinois Tech
您将获得的技能: Process Improvement, Process Management, Global Marketing, Business Process, Business Process Management, Financial Statement Analysis, Financial Statements, Brand Management, Leadership and Management, Financial Analysis, Marketing, People Management, Team Leadership, Strategic Marketing, Organizational Change, Leadership, Inventory Accounting, Business Strategy, Financial Management, Data Analysis
攻读学位
中级 · 专项课程 · 3-6 个月
Ludwig-Maximilians-Universität München (LMU)
您将获得的技能: 战略决策, 组织效能, 企业战略, 组织变革, 战略领导力, 增长战略, 组织结构, 战略规划, 组织战略, 创新
混合 · 课程 · 1-3 个月

IE Business School
您将获得的技能: 营销策略, 冲突管理, 产品生命周期管理, 营销渠道, 营销, 促销策略, 产品管理, 广告, 品牌管理, 媒体策划, 数字媒体战略, 营销传播, 零售店运营
初级 · 课程 · 1-4 周

您将获得的技能: Prompt Engineering, AI Enablement, Strategic Thinking, Generative AI, Analysis
初级 · 课程 · 1-4 周

Yonsei University
您将获得的技能: 接待服务, 同行评审, 客户服务, 营销管理, 医疗保健行业知识, 营销, 目标市场, 战略营销, 增长战略, 数字化营销, 促销策略, 客户体验战略(CX), B2B 销售, 消费者行为, 酒店管理, 品牌管理, 商业营销, 创新, 企业对消费者, 全球营销
初级 · 专项课程 · 3-6 个月

您将获得的技能: AI Security, AI Product Strategy, AI Enablement, Responsible AI, Data Ethics, Strategic Leadership, Business Leadership, Technology Roadmaps, Data Strategy, Artificial Intelligence, Business Strategies, Strategic Thinking, Milestones (Project Management), Agile Project Management, Compliance Training, Compliance Management, Data Management, AI Orchestration, Artificial Intelligence and Machine Learning (AI/ML), Team Building
高级设置 · 课程 · 3-6 个月

您将获得的技能: Prompt Patterns, MarTech, Strategic Marketing, AI Enablement, Personalized Service, Data Ethics, Customer Relationship Management (CRM) Software, Artificial Intelligence, Prototyping, Artificial Intelligence and Machine Learning (AI/ML), Large Language Modeling, Responsible AI, AI Workflows, Deep Learning, Content Creation, Machine Learning, Image Analysis, Context Management, Decision Making
初级 · 专项课程 · 1-3 个月

Copenhagen Business School
您将获得的技能: 客户洞察, 数据收集, 市场调查, 营销心理学, 道德标准与行为, 心理学, 营销, 决策, 消费者行为, 商业道德, 广告, 品牌管理, 人类学习
初级 · 课程 · 1-3 个月

Skillshare
您将获得的技能: Logo Design, Packaging and Labeling, Adobe Illustrator, Brand Strategy, Competitive Analysis, Presentations, Content Creation, Target Audience, Storytelling, Branding, Color Theory, Product Design, Typography, Design Strategies, Social Media, Graphic Design, Layout Design, Animations, Design Software, Graphic and Visual Design Software
初级 · 专项课程 · 3-6 个月

Johns Hopkins University
您将获得的技能: 冲突管理, 团队建设, 业务沟通, 领导力研究, 积极倾听, 决策, 建立关系, 战略思维, 沟通, 影响, 商业道德, 团队管理, 项目管理, 组织战略, 员工辅导, 培训, 领导与管理
混合 · 课程 · 1-4 周

University of Minnesota
您将获得的技能: 劳动法, 员工参与, 人力资源战略, 工业与组织心理学, 人力资本, 人力资源, 人员管理, 员工绩效管理, 资源管理, 薪酬管理
混合 · 课程 · 1-4 周

LearnKartS
您将获得的技能: Campaign Management, LinkedIn, Social Media Campaigns, Content Creation, Facebook, Social Media, Social Media Marketing, Target Audience, Social Media Content, Online Advertising, Performance marketing, Advertising, Pinterest, Advertising Campaigns, Social Media Strategy, Paid media, Instagram, Branding, Social Media Management, Digital Advertising
初级 · 专项课程 · 3-6 个月