Facebook 营销课程可以帮助您学习受众定位、广告创建、内容策略和解析。您可以掌握制作吸引人的帖子、优化广告支出和衡量营销活动绩效的技能。许多课程都会介绍 Facebook Ads Manager 和 Insights 等工具,这些工具支持管理广告工作和了解用户参与情况。您还将探索利用 Facebook 群组和页面提高品牌知名度和促进社区互动的策略。
IE Business School
您将获得的技能: 客户参与, 品牌战略, 内容创作, 社交媒体内容, 广告, 叙事, 品牌意识, 目标受众, 游戏设计, 演讲, 打造品牌, 内容战略, 营销传播, 新闻学, 内容营销
初级 · 课程 · 1-3 个月

您将获得的技能: Email Marketing, Advertising Mail, Direct Marketing, Campaign Management, Marketing Materials, Marketing, Digital Marketing, Target Audience, Registration, Design, Business
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Responsible AI, Social Media Management, Social Media, Social Media Marketing, Google Ads, Digital Marketing, Email Marketing, Social Media Strategy, Digital Advertising, Web Analytics and SEO, Online Advertising, Social Media Campaigns, Digital Media Strategy, Paid media, Pay Per Click Advertising, Content Creation, Customer Retention, Search Engine Optimization, Presentations, Generative AI
初级 · 专业证书 · 3-6 个月

University of Maryland, College Park
您将获得的技能: Search Engine Marketing, Search Engine Optimization, Web Analytics and SEO, Digital Marketing, Online Advertising, Return On Investment, Consumer Behaviour, Cross-Channel Marketing, Digital Media Strategy, Marketing Channel, Social Media Marketing, Marketing Strategies, Marketing Effectiveness, Paid media, Network Model, Business-To-Consumer, Marketing Analytics, Business Analysis
初级 · 课程 · 1-3 个月

Goldman Sachs
您将获得的技能: 在线广告, 社交媒体活动, 搜索引擎营销, 社交媒体营销, 营销活动经理, 分析, 营销策略与技巧, 自有媒体, 付费媒体, 营销策划, 点击付费广告, 数字媒体战略, 营销设计, 数字化营销, 赢得媒体, 内容营销
混合 · 课程 · 1-4 周

您将获得的技能: Email Marketing, Paid media, Target Audience, Data Storytelling, Social Media Marketing, Social Media Strategy, Content Creation, Loyalty Programs, Search Engine Optimization, Marketing Budgets, Order Fulfillment, Media Planning, Search Engine Marketing, Customer Retention, Google Ads, Social Media Management, E-Commerce, Performance marketing, Marketing, Campaign Management
初级 · 专业证书 · 3-6 个月

您将获得的技能: Adobe Express, Social Media Content, Responsible AI, Cross-Channel Marketing, Content Marketing, Generative AI, Social Media, Marketing Analytics, Data Ethics, Marketing Effectiveness, Data-Driven Decision-Making, Content Creation, Marketing Automation, Email Marketing, Social Media Campaigns, Adobe Creative Cloud, Graphic and Visual Design, Search Engine Optimization, Storytelling, Performance Analysis
初级 · 专项课程 · 1-3 个月

University of Pennsylvania
您将获得的技能: 社交网络分析, 品牌战略, 营销, 社交媒体营销, 消费者行为, 影响, 广告, 叙事, 社交媒体, 说服沟通, 营销心理学, 营销传播, 内容营销
混合 · 课程 · 1-4 周

Coursera
您将获得的技能: 内容创作, 社交媒体活动, 客户参与, 营销活动经理, Prompt Engineering, 营销自动化, 社交媒体营销, Instagram, 广告活动, 生成式人工智能, 创新, 数据分析, 社交媒体
中级 · 课程 · 1-4 周

您将获得的技能: Data Storytelling, Performance Measurement, Search Engine Marketing, Content Performance Analysis, Data-Driven Decision-Making, Search Engine Optimization, Branding, Web Analytics and SEO, Business Metrics, Marketing Strategy and Techniques, Digital Marketing, Customer Engagement, Customer experience strategy (CX), Digital Advertising, Marketing, E-Commerce, Email Marketing, Brand Awareness, Marketing Analytics, Social Media Marketing
初级 · 课程 · 1-4 周

您将获得的技能: Media Planning, Spreadsheet Software, A/B Testing, Return On Investment, Marketing Analytics, Key Performance Indicators (KPIs), Google Analytics, Pivot Tables And Charts, Performance Measurement, Performance marketing, Digital Marketing, Data Presentation, Google Ads, Marketing Budgets, Marketing, Web Analytics and SEO, Data Analysis, Stakeholder Communications
初级 · 课程 · 1-4 周

您将获得的技能: Google Ads, Search Engine Optimization, Digital Marketing, Keyword Research, Target Audience, Search Engine Marketing, Pay Per Click Advertising, Marketing, Web Analytics and SEO, Marketing Strategies, Advertising, Customer Engagement
初级 · 课程 · 1-4 周