How long does it take to complete?

Most learners finish in 2 months at a pace of 3 hours per week.

What tools are covered?

The courses use ChatGPT, prompt frameworks, Lucidchart (or BPM tools), and ESG-focused GenAI templates.

Is this course really 100% online? Do I need to attend any classes in person?

This course is completely online, so there’s no need to show up to a classroom in person. You can access your lectures, readings and assignments anytime and anywhere via the web or your mobile device.

Can I just enroll in a single course?

Yes! To get started, click the course card that interests you and enroll. You can enroll and complete the course to earn a shareable certificate. When you subscribe to a course that is part of a Specialization, you’re automatically subscribed to the full Specialization. Visit your learner dashboard to track your progress.

Is financial aid available?

Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.

Can I take the course for free?

No, you cannot take this course for free. When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. If you cannot afford the fee, you can apply for financial aid.

Will I earn university credit for completing the Specialization?

This Specialization doesn't carry university credit, but some universities may choose to accept Specialization Certificates for credit. Check with your institution to learn more.

AI Product & Process Excellence 专项课程

AI Product & Process Excellence 专项课程

AI Product & Process Excellence. Leverage GenAI for smarter product design, operations modeling, and sustainable innovation.

位教师：Starweaver

包含在 Coursera Plus 中

了解更多

3 门课程系列

深入学习学科知识

中级等级

推荐体验

8 周完成

在 3 小时一周

灵活的计划

自行安排学习进度

3 门课程系列

深入学习学科知识

中级等级

推荐体验

8 周完成

在 3 小时一周

灵活的计划

自行安排学习进度

您将学到什么

Use GenAI to create agile product plans and artifacts.
Model business workflows using BPMN + ChatGPT.
Build ESG and sustainability innovation templates with GenAI.
Improve product-process alignment through automation.

要了解的详细信息

可分享的证书

添加到您的领英档案

授课语言：英语（English）

了解顶级公司的员工如何掌握热门技能

了解关于 Coursera for Business 的更多信息

Petrobras, TATA, Danone, Capgemini, P&G 和 L'Oreal 的徽标

精进特定领域的专业知识

向大学和行业专家学习热门技能
借助实践项目精通一门科目或一个工具
培养对关键概念的深入理解
通过 Starweaver 获得职业证书

专业化 - 3门课程系列

AI Product & Process Excellence is a practical specialization designed for professionals who want to harness Generative AI across product and operations functions. Through three immersive, hands-on courses, learners will apply GenAI tools like ChatGPT and advanced prompt frameworks to real-world product artifacts, operational models, and sustainability initiatives. Learn to accelerate ideation, market analysis, feature development, and scrum workflows. Model complex processes using BPMN and discover how GenAI can optimize them. Explore how AI can be embedded into sustainability strategies for ESG reporting, stakeholder engagement, and green transformation. Whether you're building customer-centric products, refining processes, or driving innovation goals, this program will equip you with GenAI-powered skills to lead modern, agile organizations.

应用的学习项目

Each course includes a capstone project aligned to real-world deliverables:

- Build vision boards, MVP maps, user stories, and product roadmaps with GenAI.

- Model business processes in Lucidchart and optimize with GenAI-based analysis.

- Develop ESG communication templates and sustainability innovation frameworks.

Projects help learners build a portfolio of AI-driven outputs across product, process, and sustainability contexts.

ChatGPT (and other AI) for Product Management & Innovation

第 1 门课程5小时

您将学到什么

Utilize GenAI for market research, including PESTEL analysis and competitor profiling.
Leverage GenAI for product strategy artifacts like Product Vision and Business Model Canvas.
Apply GenAI to product development processes, including Features, MVP, and Roadmaps.
Generate Scrum artifacts using GenAI, such as Sprint Goals and User Stories.

您将获得的技能

类别：Prompt Engineering

类别：Competitive Analysis

类别：User Story

类别：Market Research

类别：Agile Product Development

类别：Product Management

类别：Google Gemini

类别：Product Strategy

类别：Generative AI

类别：Microsoft Copilot

类别：Business Modeling

类别：Innovation

类别：ChatGPT

Business Process Modeling with AI

第 2 门课程7小时

您将学到什么

Describe the essentials of AI-driven BPM by exploring the BPM lifecycle and understanding how AI enhances each stage.
Use AI tools for process improvement by applying AI in process design and analysis, and integrating methodologies like TQM, Six Sigma, and Lean.
Explore how AI enhances real-world processes across industries by optimizing workflows, boosting efficiency, and delivering measurable results.
Address business problems with AI-driven BPM by identifying automation opportunities and applying your knowledge in practical case studies.

您将获得的技能

类别：Business Process Modeling

类别：Automation

类别：Business Process Management

类别：Six Sigma Methodology

类别：Business Process Automation

类别：Business Process

类别：Innovation

类别：Business Transformation

类别：Workflow Management

类别：Lean Methodologies

类别：Process Design

类别：Case Studies

类别：Quality Improvement

类别：Digital Transformation

类别：Business Process Improvement

类别：Process Analysis

类别：Process Optimization

类别：Analysis

Gen AI For Sustainability

第 3 门课程7小时

您将学到什么

Explain the basics of Gen AI, its key competencies, potential benefits, ethical considerations, and limitations.
Analyze the systemic aspects of environmental and social sustainability and potential application of Gen AI.
Apply learnings and insights from real-world use cases, and ideate their own Gen AI for sustainability projects.
Evaluate the feasibility and robustness of Gen AI for sustainability projects.