Practical AI and prompting for management professionals

本课程是 AI for Management & Management support 专项课程的一部分

位教师：AI Business School

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4个模块

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4个模块

深入了解一个主题并学习基础知识。

中级等级

推荐体验

1 周完成

在 10 小时一周

灵活的计划

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作业

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授课语言：英语（English）

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该课程共有4个模块

Welcome to the “Practical AI and prompting for management professionals” — a unique, hands-on course designed to help you get practically trained on various job-specific AI use cases and technologies across various modalities. You will discover AI-powered tools to enhance your daily tasks, gaining immediate hands-on experience.

You will: - Intensively practice and apply AI-driven management-specific use cases—making AI a daily companion in your workflows and daily job routines. - Start to use AI technologies into your daily sales activities with hands-on exercises in interactive playgrounds and sandbox environments, increasing your confidence to experiment, iterate, and optimize AI-driven tools and technologies right in the course. - Master prompting techniques & discover prompting libraries for different Generative AI models , for example, to craft high-impact executive briefings, strategic proposals, and operational plans—unlocking new ways to streamline decision-making and empower management teams to drive organizational success. - Get inspired by participating in a project to conceptualize a personalized AI use case for your job role. Welcome to the unique “Practical AI and prompting for management professionals” course. Just start your AI journey and discover all the fascinating opportunities opened up for you by Artificial Intelligence.

In this module you will get familiar with as well as try out and practice various management job-specific AI use cases that are truly relevant to your everyday professional life. You will interact with preconfigured, easy-to-use apps across eight core areas gaining hands-on experience with how AI responds to different inputs. By the end of the module, you will have tangible insights into AI capabilities, access to comprehensive resources detailing the use case areas and 50 management-specific examples.

涵盖的内容

2个视频15篇阅读材料2个作业10个插件

2个视频总计7分钟

Course overview and orientation 2分钟
Typical AI use case areas for your daily job routines 4分钟

15篇阅读材料总计120分钟

Course Syllabus 10分钟
Module overview 10分钟
Guidance for practical use case exercises 10分钟
Guide for Use case 1: Search 5分钟
Guide for Use case 2: Document analysis 5分钟
Guide for Use case 3: Content creation (text) 5分钟
Guide for Use case 4: Content creation (image) 5分钟
Guide for Use case 5: Content creation (video) 5分钟
Guide for Use case 6: Content translation 5分钟
Guide for Use case 7: Content individualization 5分钟
Guide for Use case 8: Ideation 5分钟
Guide for Use case 9: Data analysis 5分钟
Guide for Use case 10: Workflow automation 5分钟
Eight typical AI use case areas 30分钟
AI Use Case Example for management 10分钟

2个作业总计45分钟

Assessment for Job specific training 15分钟
AI value assessment 30分钟

10个插件总计150分钟

Use case 1: Search 15分钟
Use case 2: Document analysis 15分钟
Use case 3: Content creation (text) 15分钟
Use case 4: Content creation (image) 15分钟
Use case 5: Content creation (video) 15分钟
Use case 6: Content translation 15分钟
Use case 7: Content individualization 15分钟
Use case 8: Ideation 15分钟
Use case 9: Data analysis 15分钟
Use case 10: Workflow automation 15分钟

This hands-on module trains you how to master prompting skills—the new essential way of interacting with AI tools. You’ll practice effective prompting techniques through practical exercises, learning how to craft clear, targeted instructions and avoid common mistakes. By the end, you’ll be able to guide GenAI tools to deliver accurate, personalized, and valuable results for your daily work.

涵盖的内容

6个视频5篇阅读材料1个作业4个插件

6个视频总计21分钟

Prompting success factor 1: Be specific and give examples 3分钟
Prompting essentials 2: Define format and use role play 3分钟
Prompting essentials 3: Experiment and iterate with prompts 5分钟
Prompting essentials 4: Avoid typical prompting mistakes 2分钟
Optimizing settings: A comprehensive guide 1 4分钟
Optimizing settings: A comprehensive guide 2 4分钟

5篇阅读材料总计55分钟

Exercise 1: Specificity drill 5分钟
Exercise 2: Role play and response structuring 5分钟
Exercise 3: Prompt refinement process 10分钟
Exercise 4: Optimizing settings 5分钟
Cheat sheet 30分钟

1个作业总计30分钟

Assessment for Effective Prompting 30分钟

4个插件总计60分钟

Exercise 1: Specificity drill 15分钟
Exercise 2: Role play and response structuring 15分钟
Exercise 3: Prompt refinement process 15分钟
Exercise 4: Optimizing settings 15分钟

In this module, you’ll brainstorm, refine, and share a practical AI use case for your organization. You will start by generating targeted Use Case ideas for your industry, function, and primary objective, then refine your idea with details on benefits, impact, risks, and milestones. Finally, you will transform a high-level idea into a structured AI use case concept tailored to a real-world management challenge. The result is a well-defined blueprint for a management-specific AI use case!