Discover the fundamental principles of corporate communications in this introductory course by learning about the significance of transparent communication, the art of storytelling, and the power of social media tools. Learn practical strategies to engage employees, whether they work in-person, remote, or hybrid. Additionally, gain insights into the personality types that tend to excel in different corporate communication careers, allowing you to align your strengths and interests with the right professional trajectory.

Introduction to Corporate Communications
本课程是 Corporate Communications 专项课程 的一部分

位教师:Chris Ruoff
访问权限由 New York State Department of Labor 提供
8,586 人已注册
您将学到什么
Identify the benefits of transparency and storytelling in corporate communication
Differentiate between which collaboration tools and communication channels to use for various audiences
Recognize personality traits and skills required for various communication roles
您将获得的技能
- Public Relations
- Communication
- Employee Engagement
- Communication Strategies
- Internal Communications
- Corporate Communications
- Strategic Communication
- Media and Communications
- Telecommuting
- Social Media
- Storytelling
- Stakeholder Communications
- Business Communication
- Social Media Content
- Interpersonal Communications
- Marketing and Public Relations
- 技能部分已折叠。显示 9 项技能,共 16 项。
要了解的详细信息

添加到您的领英档案
4 项作业
了解顶级公司的员工如何掌握热门技能

积累特定领域的专业知识
- 向行业专家学习新概念
- 获得对主题或工具的基础理解
- 通过实践项目培养工作相关技能
- 获得可共享的职业证书

该课程共有4个模块
Welcome to Module 1, The Role of Corporate Communications. This module will introduce corporate communications, define the roles and responsibilities in corporate communications, and explain the importance of transparency.
涵盖的内容
1个视频2篇阅读材料1个作业1个讨论话题
Welcome to Module 2, Corporate Communication Tools. This module will introduce which tools are used to communicate in both internal and external environments as well as the types and uses of each.
涵盖的内容
3个视频2篇阅读材料1个作业1个讨论话题1个插件
Welcome to Module 3, Communicating in Hybrid Work Environments. This module will discuss the emergence of hybrid work environments, how corporate communications are essential to engaging the workforce, and what tools to use.
涵盖的内容
1个视频2篇阅读材料1个作业1个讨论话题
Welcome to Module 4, Corporate Communications as a Career. This module will look at career opportunities in corporate communications, including which specific jobs are available, possible career paths, and entry requirements into the field.
涵盖的内容
2个视频2篇阅读材料1个作业1个讨论话题
获得职业证书
将此证书添加到您的 LinkedIn 个人资料、简历或履历中。在社交媒体和绩效考核中分享。
位教师

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学生评论
- 5 stars
74.75%
- 4 stars
22.33%
- 3 stars
1.94%
- 2 stars
0.97%
- 1 star
0%
显示 3/103 个
已于 Sep 3, 2025审阅
The course was helpful to understand the basic and i am impressed at the lecturer and how the course was conducted.
已于 Oct 6, 2025审阅
Clear course, well put together , covering a very good extent of the topic. Well done
已于 Mar 20, 2024审阅
I LOVE EVERYTHING ABOUT THIS COURSE. IT REALLY GIVES YOU DETAILS ABOUT COMMUNICATION AND THE MANY CAREER OPPORTUNITIES THAT EXIST. THE STORY TELLING PART OF IT WAS MY BEST LESSON
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Starweaver

University of California, Irvine




