Whether you're a designer, educator, or business professional, this course offers a practical and inclusive introduction to AI-enhanced creativity. You’ll explore how generative AI differs from traditional machine learning, how tools like Adobe Firefly are trained, and how to use them responsibly and effectively. Through real-world examples and hands-on demos, you’ll learn to apply AI across design, video, writing, and more.

Discover how AI can support every stage of the creative process, from brainstorming and ideation to refinement and scaling, while enabling you to maintain your unique voice and vision. You’ll learn to use AI to generate content across formats, make informed creative decisions, and guide outputs with precision. The course also covers key ethical considerations including model transparency, content safety, and ownership. By the end, you’ll be equipped to integrate AI into your creative process with confidence, integrity, and impact.