Amp It Up: Leadership for Business Growth

John Wiley & Sons

Amp It Up: Leadership for Business Growth

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灵活的计划
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您将学到什么

  • Build a mission-driven culture that drives success

  • Challenge incrementalism and embrace bold decisions

  • Prioritize execution to accelerate scaling

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February 2026

作业

18 项作业

授课语言:英语(English)

了解顶级公司的员工如何掌握热门技能

Petrobras, TATA, Danone, Capgemini, P&G 和 L'Oreal 的徽标

该课程共有19个模块

In this section, we explore how focused leadership and clear priorities can significantly enhance team performance without major structural changes. Key concepts include raising standards, aligning teams, and transforming strategy to drive sustained success through intentional leadership choices.

涵盖的内容

2个视频2篇阅读材料1个作业

In this section, we examine how disciplined work habits and diverse professional experiences shape effective leadership and long-term success. It highlights the importance of maximizing personal input through consistent effort, drawing from real-world challenges and lessons learned across various roles in business and technology.

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1个视频6篇阅读材料1个作业

In this section, we explore how mission-driven organizations foster employee engagement and productivity through clear, ambitious, and purposeful goals. Key concepts include defining big, clear, and non-monetary missions, as seen in companies like Snowflake, Data Domain, and ServiceNow, to inspire teams and drive collective success.

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1个视频2篇阅读材料1个作业

In this section, we explore competitive strategies through real-world examples, analyzing industry dynamics and tactics used by companies like Data Domain, ServiceNow, and Snowflake. We examine how to outmaneuver competitors by understanding market challenges, leveraging product superiority, and navigating internal and external politics.

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1个视频3篇阅读材料1个作业

In this section, we examine the critical role of execution in transforming strategies into tangible outcomes, emphasizing its rarity and competitive value. It highlights the importance of aligning teams, identifying process gaps, and building scalable frameworks to ensure disciplined, effective implementation of ideas.

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1个视频2篇阅读材料1个作业

In this section, we focus on identifying and nurturing "drivers"—those who take ownership and contribute to success. We discuss strategies for attracting, retaining, and rewarding proactive team members while transforming passive ones into active contributors.

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1个视频2篇阅读材料1个作业

In this section, we explore how to align organizational culture with mission to drive performance, emphasizing its impact on team behavior and long-term success. Key concepts include shaping values, sustaining cohesion, and leveraging culture as a competitive advantage through strategic frameworks.

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1个视频3篇阅读材料1个作业

In this section, we address the challenges of organizational silos and their impact on collaboration. We explore strategies to improve communication, build trust, and promote lateral cooperation, with a focus on leadership's role in breaking down barriers to enhance teamwork.

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1个视频2篇阅读材料1个作业

In this section, we stress the importance of thorough analysis before business decisions, using examples like mergers. We highlight data-driven methods, critical thinking, and the need to avoid intellectual laziness and political narratives for informed decision-making.

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1个视频2篇阅读材料1个作业

In this section, we examine how to align company-wide incentives to ensure customer success is a shared responsibility, avoiding siloed departments. We focus on implementing strategies that promote cross-departmental collaboration, analyzing incentives for a unified customer-centric approach, and designing processes that align team goals with customer outcomes.

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1个视频1篇阅读材料1个作业

In this section, we examine how to evaluate sales productivity metrics, lead generation pipeline efficiency, and realistic sales target timelines to determine the optimal time to scale a sales team. The focus is on aligning team performance, pipeline health, and strategic planning to avoid common scaling mistakes and ensure sustainable growth.

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1个视频2篇阅读材料1个作业

In this section, we explore how to prioritize growth over short-term profitability using McKinsey data and real-world insights to build scalable models for long-term success. Key concepts include analyzing unit economics for inherent profitability, designing growth models that stretch goals, and understanding the importance of growth as a driver of value, even when it requires significant investment.

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1个视频3篇阅读材料1个作业

In this section, we examine the evolution of leadership styles as companies grow through distinct developmental phases, emphasizing the need for adaptive management practices. Key concepts include the embryonic, formative, and scaled-up stages, with a focus on maintaining early-stage agility while implementing scalable strategies for sustained productivity and innovation.

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1个视频2篇阅读材料1个作业

In this section, we examine strategic transformation at Data Domain, focusing on its growth strategies and operational shifts. Key concepts include real-world application of strategic planning, decision-making frameworks, and lessons for business adaptation.

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1个视频1篇阅读材料1个作业

In this section, we explore ServiceNow's growth from a niche IT tool to a scalable enterprise solution. We discuss key success factors like market trends, strategic execution, and competitive positioning. The content covers the challenges of scaling IT solutions and the role of strategic decision-making in long-term success, offering insights into effective service management strategies.

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1个视频2篇阅读材料1个作业

In this section, we explore strategic planning for market expansion and data platform evolution. We focus on anticipating market shifts, overcoming data warehouse limitations, and designing scalable cloud architectures. Key topics include cloud-native solutions like Snowflake, adaptable data systems, and aligning data strategies with long-term business goals.

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1个视频2篇阅读材料1个作业

In this section, we explore how to manage your career as a product, emphasizing the importance of balancing education and experience to build a compelling professional brand. Key concepts include leveraging product management principles, refining your resume as a marketing tool, and focusing on long-term goals with measurable milestones to stand out in competitive markets.

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1个视频3篇阅读材料1个作业

In this section, we explore strategies for managing CEO-founder transitions and navigating complex board dynamics. It emphasizes long-term success, effective leadership, and practical approaches for building strong relationships with governing bodies.

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1个视频2篇阅读材料1个作业

In this section, we examine how leadership effectiveness directly influences business outcomes through personal growth, experience-based strategies, and disciplined execution. It emphasizes the importance of developing a unique leadership style, learning from challenges, and fostering cultures that prioritize long-term value and resilience.

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1个视频1篇阅读材料

位教师

Wiley-Expert Edge Course Instructors
John Wiley & Sons
7 门课程 62 名学生

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John Wiley & Sons

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